How many keywords should I be using?

2 replies
I've been making sales here and there using only about 10 keywords per offer but not getting much traffic. The problem is when I try and choose alot of low traffic (2-5k visitors a month) keywords, I can't even get impressions. I've heard of people using up to 500 keywords per offer. What is yall's opinion?
#keywords
  • Profile picture of the author silverz
    triple digits at least, 200 words works for me
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  • Profile picture of the author rogerioLidango
    Banned
    [DELETED]
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    • Profile picture of the author danhughes
      We test with about 1000 or so. That number will go down after testing and sometimes buy a lot. Starting with just a handful of keywords makes is very hard to predict ROI. If you start with only 10 keywords then obviously each keyword makes up 10% of your campaign. Keywords can and do fluctuate rapidly in a campaign so you may give up on an offer that may have been successful if you had used different keywords. On the flip side you may spend weeks trying out different keywords on an offer that just doesn't convert.
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