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Angle Examples?

by NicholasGFX
8 replies
I'm dabbling in the Facebook traffic source and all I'm hearing about lately is how you need to leverage angles in your campaigns.

The examples I've seen so far weren't very clear to me so I was wondering if maybe you could give me a couple of examples of angles.

Thanks!
#angle #examples
  • Profile picture of the author PerformanceMan
    Originally Posted by NicholasGFX View Post

    I'm dabbling in the Facebook traffic source and all I'm hearing about lately is how you need to leverage angles in your campaigns.

    The examples I've seen so far weren't very clear to me so I was wondering if maybe you could give me a couple of examples of angles.

    Thanks!
    An angle is where you drill down further into possible interests, rather than trying a generic landing page.

    So, instead of dating, your angle might be 40% year old divorced women who are looking for millionaires.
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    • Profile picture of the author NicholasGFX
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      • Profile picture of the author RemyMartin
        Originally Posted by NicholasGFX View Post

        Wow, that's it? Even if the dating offer has nothing to do with millionaires? So I just pluck a possible interest that a certain demographic might have out of thin air and relate it to the offer?

        So for example, instead of the generic dating offer, I could give it an angle of single male Cowboys fans looking for women with an interest in the same team?
        Basically, yeah. But with the other example you would want to send a user to a millionaire dating site.

        With the example you gave, you could use any dating offer.
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  • Profile picture of the author ChrisBa
    Originally Posted by NicholasGFX View Post

    I'm dabbling in the Facebook traffic source and all I'm hearing about lately is how you need to leverage angles in your campaigns.

    The examples I've seen so far weren't very clear to me so I was wondering if maybe you could give me a couple of examples of angles.

    Thanks!
    Here's an example, this is an oldie but goodie - http://www.warriorforum.com/ad-netwo...-facebook.html
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  • Profile picture of the author minacpaforever
    hey Guys i am begginer with pof and need angle for date.com offers please help me with your idea ??????
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  • Profile picture of the author Greedy
    Check out this thread for some good examples & insights: http://www.warriorforum.com/ad-netwo...of-angles.html

    I think to look though the targeting settings on an Ad Network like Facebook Ads, and see what I can find that inspires me.
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  • Profile picture of the author skylif
    Thanks for all your posts above. but I've got a question here:
    Say you already have a good angle/idea, how to find the exactly audience to target on ppv?
    Do you have a step to step tutorial or something to make newbies like me more clear?
    Take that "40 year old divorced women who are looking for millionaires." angle as example, how can I target these women on Lead Impact?
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    • Profile picture of the author condorx
      Originally Posted by skylif View Post

      Thanks for all your posts above. but I've got a question here:
      Say you already have a good angle/idea, how to find the exactly audience to target on ppv?
      Do you have a step to step tutorial or something to make newbies like me more clear?
      Take that "40 year old divorced women who are looking for millionaires." angle as example, how can I target these women on Lead Impact?
      It is impossible to target on LI.You can just target to URL or keywords but not demographics
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  • Profile picture of the author MonicaCastro
    good sources shared on the thread, make sure you know how to utilize angles into marketing, that is essential!
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