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7Search Flaw ??

by shekharsvilla
9 replies


Please help me understand this table in 7Search.

1 - my bid seems to be way lower than suggested smart bid. Still my Avg. Rank is 1.8. No status.

2 - my bid is exactly same as smart bid. Avg. Rank 8.5 Status Poor Visibility

3 & 4 - my bid exactly same as smart bid. Rank 3.7 and 5.0! status - average visibility

needless to say none of them got any clicks :rolleyes:

this has been the status since last 5 hours - so the dynamic bidding is NOT at play here.
#7search #flaw
  • Profile picture of the author speedylikesKJ
    Well they also work with third party ad networks so might be problem in system ...
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  • Profile picture of the author 7SearchBrad
    There are a few variables at play here. Like the comment above, we do work with other networks where our ads are being displayed. The "Smart Bid" column is going to be reflective of an average top position from a select number of my partners there.

    In the other examples you have; if an advertiser has a daily cap limit set or they run out of funds it can cause your ad position to change thus changing what you see in your "Ave Rank" column. The magnifying glass to the right of the smart bid column will show you other advertisers and their bids on 7Search alone. The Ave Rank is your position on the 7Search serps only. It has nothing to do with our partner network. Shoot me an email so I can further help explain this; bstanley at 7search dot com.
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    • Profile picture of the author shekharsvilla
      So how does these columns even help the advertisers if they are not the exact info we are looking for ??
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      • Profile picture of the author 7SearchBrad
        Originally Posted by shekharsvilla View Post

        So how does these columns even help the advertisers if they are not the exact info we are looking for ??
        We don't know the bids of all our traffic partners advertisers. We share an average to give the advertiser an idea. By monitoring the top bids on 7Search and the "Smart Bid" you can adjust your bids based on volume you are receiving at the current bid your keywords are set at.
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        • Profile picture of the author shekharsvilla
          Hi Brad - I emailed you; looking forward to your reply.
          Thanks.
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  • Profile picture of the author Raiz0
    unfortunately 7search a poor quality traffic, it is really cheap, but compared to the traffic is expensive.
    I'm not against 7search, but this is my point of view.
    I advice you to use other service.
    as: bing, ExoClick, and ads.pof.com.
    look at the guide lukepeerfly. look here
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    • Profile picture of the author sonixkid3000
      Only some 7Search traffic is poor quality - You need to blacklist subids.

      With that said, also make sure you pay attention to your match type, 7search's bid types & smart bids typically reflect 1 bid type. For example, the smart bid on one of my campaigns was 8 cents, but that was for broad match. When I actually looked at exact match (What I was bidding for) - The smart bid was 11 cents.
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  • Profile picture of the author PPC-Coach
    People say it's poor quality because they want penny clicks. Guess what you'll get with penny clicks? The crappy remnant traffic!

    Bid high instead you'll get premium placements. This goes for them and facebook and adwords and bing.

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  • Profile picture of the author Greedy
    The "Smart Bid" column is going to be reflective of an average top position from a select number of my partners there.
    I don't read into the Smart Bid too much.

    If you are not blocking bad referrers you'll never get a strong campaign. Also like PPC-Coach said you can't expect to pay .01 and get Adwords quality clicks.
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