Fellow PPV Newcomers - A quick word!
I see a lot of people struggling with PPV landing pages, as I did myself. I'm making this thread as a sort of "don't give up" pep talk message.
Something that helped me immensely was to realize that the problem may not always be in your landing pages. I was receiving about 2-3% CTR. Nowhere near what I wanted, I was looking for 15-20%.
I made landing page after landing page, only to receive similar results, 3-5% CTR. A couple people on the forum suggested that I try to find different targets. Not only did this get rid of my competition all together, but it also made my bid per view drop from .05-.07 cents to .015 cents. Needless to say I never bid more than the minimum bid now.
I began using Google Keyword Planner, and Magic URL Scraper. Once I found a keyword that people were clicking on I broke it down more with 3 pages of results from the scraper, which allowed me to find more accurate targets.
My campaign began with 80 targets. I now have 690. I'm saying this because I continuously went back and found relevant targets to add to my campaigns. I now have 2 targets achieving a consistent 16% CTR. One of them has some random spikes, 1 as high as 37% CTR.
The point of this thread is to encourage PPV newcomers to think about different targets as well as not just changing their landing pages.
I've come to love PPV for the simple reason that you are limited not in keyword searches and bids, but in the number of websites on the internet.
To your success,
- Jon
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