Perfect Ad Network

10 years ago

Originally Posted by wrekoniz3

What are factors you look at as a publisher when you are judging an Ad Network?

Support? Response Time? Earnings? Reliability? Reputation?

What do you think? What is your idea of the perfect Ad Network?

This is a great question, back when we were looking for networks for our site our key factors were:

Human Availability, Pay Frequency, Earnings, Ad Types (avoiding malicious ads, redirects, pop ups, etc)

We outgrew this and started our own network and try to keep those our top priority.

[ 1 ] Thanks

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Greedy

10 years ago

- A place the works with affiliate marketers.
- Has tons of volumes.

- Has an expensiveness down payment to keep beginners away.
- Not popular in the CPA community, so less competition.
- And clearly quality traffic.

[ 2 ] Thanks
3 replies

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speedylikesKJ 10 years ago

Greedy nailed it
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ufshane

10 years ago

Originally Posted by Greedy

- A place the works with affiliate marketers.
- Has tons of volumes.

- Has an expensiveness down payment to keep beginners away.
- Not popular in the CPA community, so less competition.
- And clearly quality traffic.

LOL #3 is the best point

Thanks

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wrekoniz3

10 years ago

Originally Posted by Greedy

- A place the works with affiliate marketers.
- Has tons of volumes.

- Has an expensiveness down payment to keep beginners away.
- Not popular in the CPA community, so less competition.
- And clearly quality traffic.

That sounds like a good description for a good affiliate / CPA Network for sure.

Thanks

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asiadoll

10 years ago

- Small sites: traffic from 10k - 100k (check with Quantcast or Compete)
- Use SEOquake to check if this sites have a lot of pages indexed by Google
- Sites have a lot of pages bookmarked by Delicious
- Sites have a lot of text content and little image content
- Sites have a ratio of page views to unique <5 from Google Ad Planner
- Sites with no ad sales team
- Smaller bloggers, cheaper traffic

Thanks
1 reply

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wrekoniz3

10 years ago

Originally Posted by asiadoll

- Small sites: traffic from 10k - 100k (check with Quantcast or Compete)
- Use SEOquake to check if this sites have a lot of pages indexed by Google
- Sites have a lot of pages bookmarked by Delicious
- Sites have a lot of text content and little image content
- Sites have a ratio of page views to unique <5 from Google Ad Planner
- Sites with no ad sales team
- Smaller bloggers, cheaper traffic

These are excellent points to be made for a compliance process. 1 thing which I think could be added though... The network requiring sites to ensure there are no more than 3 ad placements per page. That keeps ad performance up. Keeps the unique to impression ratio in balance as well.