Facebook Penny Click Nonsense?

7 replies
On Facebook I've been using a UID scraper (http://facesniper.com - very nice product and that's not an affiliate link) to build up target audiences for my niches.

Most of the offers I promote are profitable in US, England & Canada with most sales coming from the US.

I usually see CPC starting at $.20 and then from there can go down into the teens if I have a good CTR.

So my question for the group is - have you guys successfully gotten "good traffic" for less than $.10 CPC?

Or do those penny clicks always end up coming from Kerblakensplat?

Do you guys find it advantageous to let Facebook optimize the price for clicks? I always go in and manually set the price -
#click #facebook #nonsense #penny
  • Profile picture of the author ChrisBa
    I haven't seen penny clicks from the us on facebook in a long time. With that being said cheaper isn't always better. Often paying a bit more per click can put you in a better position
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    • Profile picture of the author Vikram73
      Originally Posted by ChrisBa View Post

      I haven't seen penny clicks from the us on facebook in a long time. With that being said cheaper isn't always better. Often paying a bit more per click can put you in a better position

      I agree with you that CPC isn't everything but I am curious to see how cheap I can get US based clicks.

      I have gotten the clicks down to about $.02-$.03 and I bet I could get them cheaper but these are all foreign countries that my offers aren't going to work for.

      I'm able to get sub .10 - .15 if I target (UID scraping, geography/age etc..).
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  • Profile picture of the author biggenius
    If you are not seeing penny clicks then it means you don't run much campaign or you suck at campaigns.I have seen approx. $0.00 a click. I can reproduce it anytime
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    • Profile picture of the author Missouri31
      Originally Posted by biggenius View Post

      If you are not seeing penny clicks then it means you don't run much campaign or you suck at campaigns.I have seen approx. $0.00 a click. I can reproduce it anytime
      So can I, but it will be junk traffic.

      For my target audience (100% US, in a specific niche, certain age range, etc..), I have got it down to 6 cents per click, and I think one day I had it down to 4 cents, but in general if I can keep it at or close to 10 cents/click, I'm extremely happy with that.
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      • Profile picture of the author biggenius
        Originally Posted by Missouri31 View Post

        So can I, but it will be junk traffic.

        For my target audience (100% US, in a specific niche, certain age range, etc..), I have got it down to 6 cents per click, and I think one day I had it down to 4 cents, but in general if I can keep it at or close to 10 cents/click, I'm extremely happy with that.
        I don't care if its junk traffic, my ROI from that is 1000%+

        Cheap doesn't mean junk!
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  • Profile picture of the author williamrs
    CPC usually isn't cheaper just because I am using UIDs, but, with some campaigns (not all), that technique gives me better CTR, which generates a lower CPC.
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  • Profile picture of the author anguschkong
    I got click from 0.13 to 0.2 usually
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