15 replies
Anyone! Hi! My CPC dropped extremely, instead of 21 euro cents i was getting until december, now im getting only 5 euro cents! Will it lift back, or it will stay like this forever?
#adsense #cpc
  • Profile picture of the author stelweb11
    Sometimes, lifting the ads off the site for a few days and then putting it back on helps. I know it sounds crazy, but i have seen it happen. You might have gotten smart priced. Is the CTR good?
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    • Profile picture of the author xadidas
      Originally Posted by stelweb11 View Post

      Sometimes, lifting the ads off the site for a few days and then putting it back on helps. I know it sounds crazy, but i have seen it happen. You might have gotten smart priced. Is the CTR good?
      CTR 0,73% in last 30 days.
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      • Profile picture of the author stelweb11
        That is very bad. It should be more than that to avoid smart pricing. What niche are you in?
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  • Profile picture of the author avowzone
    Banned
    You need to increase traffic from US, UK, Canada and Australia to increase CPC. If you get most of visitors from these 4 countries your CPC will be $1 - $250 based on your site quality and niche.
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    • Profile picture of the author xadidas
      Originally Posted by avowzone View Post

      You need to increase traffic from US, UK, Canada and Australia to increase CPC. If you get most of visitors from these 4 countries your CPC will be $1 - $250 based on your site quality and niche.


      My website is directory
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  • Profile picture of the author Affiliate Ninja
    Also check trends. Some keywords pay more during different seasons. Maybe spyfu.com will help out for trends.

    I would also be a little more concerned with the CTR then the CPC both need work.
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    • Profile picture of the author paulgl
      Perhaps people don't know, but the CPC has been going down as the number
      of ads increase. It's called supply and demand. Mobile has opened up so
      much more. Keep in mind google's revenue goes up, but yours might go
      down.

      I would imagine the lower CPC hits the little guys, like me, a tad more
      than the big dogs.

      You can counter this by making your site more attractive to bidders.

      Paul
      Signature

      If you were disappointed in your results today, lower your standards tomorrow.

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      • Profile picture of the author xadidas
        Originally Posted by paulgl View Post

        Perhaps people don't know, but the CPC has been going down as the number
        of ads increase. It's called supply and demand. Mobile has opened up so
        much more. Keep in mind google's revenue goes up, but yours might go
        down.

        I would imagine the lower CPC hits the little guys, like me, a tad more
        than the big dogs.

        You can counter this by making your site more attractive to bidders.

        Paul
        Dropped to 3 cents per click!!! I'm dead!!! Waiting to be approved for yahhoo ads.....
        My CTR would be higher if Google would show their ads on my sites main page.
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        • Profile picture of the author hipeopo02
          Originally Posted by xadidas View Post

          Dropped to 3 cents per click!!! I'm dead!!! Waiting to be approved for yahhoo ads.....
          get ready to drop some more....
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          • Profile picture of the author xadidas
            Originally Posted by hipeopo02 View Post

            get ready to drop some more....
            is it possible?
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  • Profile picture of the author darkhorse30
    google adsense is beginning to suck
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  • Profile picture of the author zenichanin
    Yea my CPC went from like high 30 cents in December 2013 to like low to mid 20 cents. It's been low from February till April, and it seems like it's finally going back up now again. Oh well, just one of those up and down cycles.
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  • Profile picture of the author ChristinaCa
    CPC stands for Cost per click, in short money which you make/click is what CPC. Now, you might have noticed Adsense publisher talking more about CTR and less about CPC.
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    • Profile picture of the author Soccerwidow
      If you have more than one ad displayed on a page, try to remove all but one. It helped us to get back on target again.
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