Ideas for increasing bing image SERP?

[Seekness]

For some odd reason, an image from my site is showing up on the first page of results when someone searches for the term "games", though it's over halfway down the page. While I don't expect it to generate all targeted traffic, it's still a huge search term, as I see since I'm getting about 20 clicks per day despite the position.

Any ideas as to how I could try to increase the position for that image?

Should I just backlink to the image with anchor text that says "games"?

Thanks

[Kevin Lam]

Actually, you could try the social media approach and display the image with a link going to your website.

[Seekness]

Originally Posted by Kevin Lam

Actually, you could try the social media approach and display the image with a link going to your website.

Great call. Thank you very much!

[Jenie0109]

Originally Posted by Kevin Lam

Actually, you could try the social media approach and display the image with a link going to your website.

you mean via social media sites? is it considered as backlink? i thought it was only for getting traffic purpose?

[Kevin Lam]

By social media, I'm talking about article marketing (you can use HTML to link the image to a site), creating a post on hub pages, squidoo and so on. So it can be used for both backlink and traffic purposes.

[Natheen2000]

I think social bookmarks and social networks really help to get ranked on bing.