Can A Re-directed Domain Rank Well?

Pat Jackson · 07-12-2009, 09:01 AM

For example, if you were to buy a domain and permanently forward it to another site and then build backlinks to your domain, could it still rank well even though it immediately forwards?

Pat Jackson · 07-13-2009, 05:19 AM

So I suppose no, it can't?

edgray · 07-13-2009, 07:09 AM

I don't think Google will rank the domain that redirects, especially a temporary redirect, Google prefers a 301 permanent redirect. I think it will rank the destination content instead of the forwarding domain.

Remember that many factors in SEO depend on the page, not the domain. As far as I know Google only looks at domain age and whether it has had a penalty assigned to it. The rest of the variables that Google uses to generate SERPs is related to the page or content of a site: PR, for example, is assigned to a page, not to a domain.

Sleaklight · 07-13-2009, 10:23 AM

I have a couple domain redirects and when I do a site:domain.com on it, I get the contents of the website it redirects to and the PR of the redirect domain range from 1 to 3. I think they do get indexed. They do for me so I don't see why they shouldn't for you.

Pat Jackson · 07-13-2009, 11:09 AM

Hmm, interesting.

I might buy a .info and test it on a weak keyword.

josephalford · 07-13-2009, 12:38 PM

I don't think Google will rank the domain that redirects, especially a temporary redirect, Google prefers a 301 permanent redirect. I think it will rank the destination content instead of the forwarding domain.

Remember that many factors in SEO depend on the page, not the domain. As far as I know Google only looks at domain age and whether it has had a penalty assigned to it. The rest of the variables that Google uses to generate SERPs is related to the page or content of a site: PR, for example, is assigned to a page, not to a domain.

dburk · 07-13-2009, 03:44 PM

Hi Pat,

You can use two types of redirects, a 302 Temporary Redirect or a 301 Permanent Redirect.

With a 301 Permanent Redirect the link juice passes through to the landing page, so the landing page inherits all the benefit.

With a 302 Temporary Redirect all the juice remains on the page that does the redirect. However, if you leave a 302 temporary Redirect up for more than 30 days it will usually be de-indexed if the redirect is to a different domain.

jitterbug978 · 07-13-2009, 04:35 PM

to my understanding google will index the redirect as the url of the website. At least it always has for me, maybe something has changed... but it used to do okay.

07-12-2009, 09:01 AM	#1
Pat Jackson Senior Warrior Member War Room Member Join Date: Jan 2009 Location: Melbourne, Australia Posts: 1,384 Thanks: 650 Thanked 191 Times in 129 Posts	Can A Re-directed Domain Rank Well? For example, if you were to buy a domain and permanently forward it to another site and then build backlinks to your domain, could it still rank well even though it immediately forwards?

07-13-2009, 05:19 AM	#2
Pat Jackson Senior Warrior Member War Room Member Join Date: Jan 2009 Location: Melbourne, Australia Posts: 1,384 Thanks: 650 Thanked 191 Times in 129 Posts	Re: Can A Re-directed Domain Rank Well? So I suppose no, it can't?

07-13-2009, 07:09 AM	#3
edgray DoFollow Make Good SEO Join Date: Jun 2009 Location: Southern Spain Posts: 90 Thanks: 4 Thanked 11 Times in 11 Posts Social Networking	Re: Can A Re-directed Domain Rank Well? I don't think Google will rank the domain that redirects, especially a temporary redirect, Google prefers a 301 permanent redirect. I think it will rank the destination content instead of the forwarding domain. Remember that many factors in SEO depend on the page, not the domain. As far as I know Google only looks at domain age and whether it has had a penalty assigned to it. The rest of the variables that Google uses to generate SERPs is related to the page or content of a site: PR, for example, is assigned to a page, not to a domain.
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07-13-2009, 10:23 AM	#4
Sleaklight Give To Charity War Room Member Join Date: Jun 2007 Location: California Posts: 1,072 Blog Entries: 5 Thanks: 62 Thanked 134 Times in 102 Posts Contact Info	Re: Can A Re-directed Domain Rank Well? I have a couple domain redirects and when I do a site:domain.com on it, I get the contents of the website it redirects to and the PR of the redirect domain range from 1 to 3. I think they do get indexed. They do for me so I don't see why they shouldn't for you.
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07-13-2009, 11:09 AM	#5
Pat Jackson Senior Warrior Member War Room Member Join Date: Jan 2009 Location: Melbourne, Australia Posts: 1,384 Thanks: 650 Thanked 191 Times in 129 Posts	Re: Can A Re-directed Domain Rank Well? Hmm, interesting. I might buy a .info and test it on a weak keyword.

07-13-2009, 12:38 PM	#6
josephalford Active Warrior Join Date: Jul 2009 Posts: 63 Thanks: 6 Thanked 2 Times in 2 Posts	Re: Can A Re-directed Domain Rank Well? I don't think Google will rank the domain that redirects, especially a temporary redirect, Google prefers a 301 permanent redirect. I think it will rank the destination content instead of the forwarding domain. Remember that many factors in SEO depend on the page, not the domain. As far as I know Google only looks at domain age and whether it has had a penalty assigned to it. The rest of the variables that Google uses to generate SERPs is related to the page or content of a site: PR, for example, is assigned to a page, not to a domain.

07-13-2009, 03:44 PM	#7
dburk Senior Warrior Member Join Date: Nov 2005 Location: Tampa, Florida Posts: 4,482 Thanks: 137 Thanked 641 Times in 553 Posts Contact Info	Re: Can A Re-directed Domain Rank Well? Hi Pat, You can use two types of redirects, a 302 Temporary Redirect or a 301 Permanent Redirect. With a 301 Permanent Redirect the link juice passes through to the landing page, so the landing page inherits all the benefit. With a 302 Temporary Redirect all the juice remains on the page that does the redirect. However, if you leave a 302 temporary Redirect up for more than 30 days it will usually be de-indexed if the redirect is to a different domain.
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07-13-2009, 04:35 PM	#8
jitterbug978 Rock 'N Roll Warrior War Room Member Join Date: Jul 2009 Location: United States Posts: 516 Blog Entries: 1 Thanks: 2 Thanked 23 Times in 22 Posts Social Networking	Re: Can A Re-directed Domain Rank Well? to my understanding google will index the redirect as the url of the website. At least it always has for me, maybe something has changed... but it used to do okay.
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