Good Organic SEO Primer for my client

ct_roy · 08-14-2009, 10:23 AM

Hi all,

I'm in the process of educating my offline client in the facets of organic (and PPC) SEO who operates in a highly competitive travel related industry.

Most of their competitors are miles ahead of them in terms of on/off page SEO and PPC and as a result they know they need to get their house in order online in order to survive and thrive.

I'm trying to provide them with some good quality independent free primers on the type of tasks I will need to do for them to help their business (i.e. on page optimisation, new content/articles, link building, social media, etc. etc.) and also educate them about how PPC is now very much a full time job in itself (i.e. landing page optimisation etc.)

Does anyone know of any good free resources, presentations, pdf's etc. I can direct them to so they can see the type of tasks and work that must be done to build their performance online?

Thanks in advance,

Ed

dvduval · 08-14-2009, 10:30 AM

Here is one that I would recommend:
FAQ: Search Engine Optimization - SitePoint Forums

ct_roy · 08-14-2009, 10:32 AM

thanks dvduval,

will check it out

08-14-2009, 10:23 AM	#1
ct_roy Warrior Member Join Date: Apr 2007 Location: , , . Posts: 20 Thanks: 0 Thanked 1 Time in 1 Post	Good Organic SEO Primer for my client Hi all, I'm in the process of educating my offline client in the facets of organic (and PPC) SEO who operates in a highly competitive travel related industry. Most of their competitors are miles ahead of them in terms of on/off page SEO and PPC and as a result they know they need to get their house in order online in order to survive and thrive. I'm trying to provide them with some good quality independent free primers on the type of tasks I will need to do for them to help their business (i.e. on page optimisation, new content/articles, link building, social media, etc. etc.) and also educate them about how PPC is now very much a full time job in itself (i.e. landing page optimisation etc.) Does anyone know of any good free resources, presentations, pdf's etc. I can direct them to so they can see the type of tasks and work that must be done to build their performance online? Thanks in advance, Ed

08-14-2009, 10:30 AM	#2
dvduval phpLD master Join Date: Dec 2006 Location: , , . Posts: 1,343 Thanks: 20 Thanked 87 Times in 86 Posts	Re: Good Organic SEO Primer for my client Here is one that I would recommend: FAQ: Search Engine Optimization - SitePoint Forums
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08-14-2009, 10:32 AM	#3
ct_roy Warrior Member Join Date: Apr 2007 Location: , , . Posts: 20 Thanks: 0 Thanked 1 Time in 1 Post	Re: Good Organic SEO Primer for my client thanks dvduval, will check it out