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Old 09-09-2009, 09:47 PM   #1
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Default Aaron Wall's Rank Checker Tool-Why the Discrepancy in Ranking?

Warriors,

I just started using Aaron Wall's Rank Checker Tool, I have to say, I really love it. It's free, for those of you who don't have it and are interested.

However, there is one thing I don't understand about it. When I run the tool, it tells me my site is #20 for a certain keyword, but my site is actually #15 for this keyword when I look for it in the rankings.

Why is there a discrepancy? (By the way, it did say yesterday I was #26, but I was actually also #15 yesterday too.)

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Old 09-10-2009, 06:37 AM   #2
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Default Re: Aaron Wall's Rank Checker Tool-Why the Discrepancy in Ranking?

Hi Jason,

Google's search results are now personalized based on georaphic location and past user behavior. So you may be position #15 for one user while simutaneously position #26 for another. There is no such thing as a single position for all users any longer.

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