Google Updates AdWords Keyword Tool and Placement Tool

JoeCool · 09-29-2009, 01:52 AM

Google Updates AdWords Keyword Tool and Placement Tool - Now in Beta!

The Updated Keyword Tool (screenshot)

This new version of the Keyword Tool combines the functionality of the Keyword Tool and the Search-based Keyword Tool. This means you'll get keyword ideas based on keywords you enter, your website content, and user searches - all in one place. Also new is the ability to search by any combination of a keyword, website/URL, or category - instead of having to perform each of these searches separately. Additionally, you'll be able to see all match types for a keyword at the same time to help you compare statistics for each match type. When you've got your final keyword list together, you can download a selected keyword, all keyword results in the table, or all keywords (for certain queries).

The Updated Placement Tool (screenshot)

As with the updated Keyword Tool, you can now search for placements by any combination of keyword, website/URL, or category. For example, you can search for placements that are only on YouTube.com that are also video placements and that are also in the automotive category. Under Advanced Options, you can also further filter placements by Country or Language, Impressions Per Day, Included Ad Sizes (those sizes offered by the content publisher for their offered placements), and demographic options.

The updated Keyword Tool is available via a link in the current Keyword Tool and the updated Placement Tool is available via a link on the Tools page.

Enjoy,
~ JoeCool

pauljeaston · 09-30-2009, 12:25 AM

Thanks for that update man! Hope this makes Google better.

keivn2 · 10-05-2009, 10:02 AM

I wonder, how accurate is those number of search? Should I take them seriously?

09-29-2009, 01:52 AM	#1
JoeCool Cool Warrior War Room Member Join Date: Nov 2005 Location: The Dog House Posts: 296 Thanks: 81 Thanked 43 Times in 25 Posts	Google Updates AdWords Keyword Tool and Placement Tool - Now in Beta! Google Updates AdWords Keyword Tool and Placement Tool - Now in Beta! The Updated Keyword Tool (screenshot) This new version of the Keyword Tool combines the functionality of the Keyword Tool and the Search-based Keyword Tool. This means you'll get keyword ideas based on keywords you enter, your website content, and user searches - all in one place. Also new is the ability to search by any combination of a keyword, website/URL, or category - instead of having to perform each of these searches separately. Additionally, you'll be able to see all match types for a keyword at the same time to help you compare statistics for each match type. When you've got your final keyword list together, you can download a selected keyword, all keyword results in the table, or all keywords (for certain queries). The Updated Placement Tool (screenshot) As with the updated Keyword Tool, you can now search for placements by any combination of keyword, website/URL, or category. For example, you can search for placements that are only on YouTube.com that are also video placements and that are also in the automotive category. Under Advanced Options, you can also further filter placements by Country or Language, Impressions Per Day, Included Ad Sizes (those sizes offered by the content publisher for their offered placements), and demographic options. The updated Keyword Tool is available via a link in the current Keyword Tool and the updated Placement Tool is available via a link on the Tools page. Enjoy, ~ JoeCool
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09-30-2009, 12:25 AM	#2
pauljeaston Pauljeaston Join Date: Sep 2009 Posts: 91 Thanks: 0 Thanked 2 Times in 2 Posts	Re: Google Updates AdWords Keyword Tool and Placement Tool - Now in Beta! Thanks for that update man! Hope this makes Google better.
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10-05-2009, 10:02 AM	#3
keivn2 HyperActive Warrior Join Date: Apr 2009 Posts: 241 Thanks: 19 Thanked 3 Times in 3 Posts	Re: Google Updates AdWords Keyword Tool and Placement Tool - Now in Beta! I wonder, how accurate is those number of search? Should I take them seriously?