Difference in results for keyword with and without quotes

evertd · 10-06-2009, 07:40 PM

I was researching some micro niches earlier today and found that the top 10 results I get for some keywords without quotes are completely different from the top 10 results with quotes.

I am no SEO expert, but that seems like a good sign that the niche should be easy to break into. I say that because I noticed with some other niches, where I searched without quotes, there are sites with the exact keyword in the title and only a few links, beat out sites with hundreds of links but without the exact keyword in the title.

What do the experts think?

dzoaffiliate · 10-06-2009, 08:04 PM

the main title (<h1> tags) has quite a weight after the url of course. Doing an exact or phrase match will always yield a smaller result from any search engine. So you can rank in the number 1,2,3 spot if you can get a url with that keyword and then set the <h1> tag to the same keyword. Also make sure you have that keyword in your description (will not be exact of course) and keywords meta tags (can be exact).

DZ

10-06-2009, 07:40 PM	#1
evertd HyperActive Warrior War Room Member Join Date: Sep 2005 Location: , , . Posts: 172 Thanks: 10 Thanked 3 Times in 3 Posts	Difference in results for keyword with and without quotes I was researching some micro niches earlier today and found that the top 10 results I get for some keywords without quotes are completely different from the top 10 results with quotes. I am no SEO expert, but that seems like a good sign that the niche should be easy to break into. I say that because I noticed with some other niches, where I searched without quotes, there are sites with the exact keyword in the title and only a few links, beat out sites with hundreds of links but without the exact keyword in the title. What do the experts think?
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10-06-2009, 08:04 PM	#2
dzoaffiliate HyperActive Warrior War Room Member Join Date: Feb 2009 Location: Toronto, Canada Posts: 489 Thanks: 10 Thanked 43 Times in 37 Posts Social Networking	Re: Difference in results for keyword with and without quotes the main title (<h1> tags) has quite a weight after the url of course. Doing an exact or phrase match will always yield a smaller result from any search engine. So you can rank in the number 1,2,3 spot if you can get a url with that keyword and then set the <h1> tag to the same keyword. Also make sure you have that keyword in your description (will not be exact of course) and keywords meta tags (can be exact). DZ
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