I have an index.html page with good rankings, I want to change it's content, will I lose ranking?

madison_avenue · 10-07-2009, 06:36 AM

I have an index.html page(home page) with good search engine rankings, I want to change it's content will I lose ranking? The page has good back links.

The article I have on the home page is now out of date, I want to completely change it. I am concerned that if I change anything, the page may get down graded. Will my on page seo suffer? What would you do in a situation like this.

winebuddy · 10-07-2009, 06:38 AM

As long as the keywords and keyword saturation are still there, it shouldn't hurt you. Google likes new content anyway so it may even give you a temporary boost in rank.

just my 2 cents.

madison_avenue · 10-07-2009, 06:43 AM

Quote:

Originally Posted by winebuddy

As long as the keywords and keyword saturation are still there, it shouldn't hurt you. Google likes new content anyway so it may even give you a temporary boost in rank.

just my 2 cents.

Yes that's what I felt, I want to re-rewrite the article using the same keyword plus a few more. But have heard of strange things happening sometimes when you change a page! That's why I wanted to check with you guys first.

SurviveUnemployment · 10-07-2009, 06:44 AM

If you change it dramatically, it will definitely drop like a stone. Do it bit by bit.

Bruce Hearder · 10-07-2009, 06:52 AM

But I would strongly suggest you keep the title of the pages the same.
Especially the positioning of the keywords in the title..
Change the title too much and you will suffer in the rankings..

Hope this helps

Bruce

madison_avenue · 10-07-2009, 07:45 AM

Thanks for your really helpful replies guys, I'm glad I checked with you guys first. I think I will making very few changes to the page and I shan't be touching the title description and keyword location within it. I think the maxim "If it ain't broke don't fix it", may apply here.

10-07-2009, 06:36 AM	#1
madison_avenue Advanced Warrior War Room Member Join Date: Mar 2008 Location: London, United Kingdom. Posts: 936 Thanks: 721 Thanked 94 Times in 84 Posts	I have an index.html page with good rankings, I want to change it's content, will I lose ranking? I have an index.html page(home page) with good search engine rankings, I want to change it's content will I lose ranking? The page has good back links. The article I have on the home page is now out of date, I want to completely change it. I am concerned that if I change anything, the page may get down graded. Will my on page seo suffer? What would you do in a situation like this.

10-07-2009, 06:38 AM	#2
winebuddy I Make it Rain War Room Member Join Date: Jan 2009 Location: Alabama Posts: 1,995 Blog Entries: 10 Thanks: 561 Thanked 609 Times in 317 Posts Social Networking Contact Info	Re: I have an index.html page with good rankings, I want to change it's content, will I lose ranking As long as the keywords and keyword saturation are still there, it shouldn't hurt you. Google likes new content anyway so it may even give you a temporary boost in rank. just my 2 cents.
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10-07-2009, 06:44 AM	#4
SurviveUnemployment Glad I Got Canned Join Date: Sep 2008 Location: NY Posts: 681 Thanks: 329 Thanked 61 Times in 57 Posts Social Networking	Re: I have an index.html page with good rankings, I want to change it's content, will I lose ranking If you change it dramatically, it will definitely drop like a stone. Do it bit by bit.
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10-07-2009, 06:52 AM	#5
Bruce Hearder Advanced Warrior War Room Member Join Date: May 2004 Location: Perth, Australia. Posts: 717 Thanks: 4 Thanked 185 Times in 138 Posts Social Networking Contact Info	Re: I have an index.html page with good rankings, I want to change it's content, will I lose ranking But I would strongly suggest you keep the title of the pages the same. Especially the positioning of the keywords in the title.. Change the title too much and you will suffer in the rankings.. Hope this helps Bruce
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10-07-2009, 07:45 AM	#6
madison_avenue Advanced Warrior War Room Member Join Date: Mar 2008 Location: London, United Kingdom. Posts: 936 Thanks: 721 Thanked 94 Times in 84 Posts	Re: I have an index.html page with good rankings, I want to change it's content, will I lose ranking Thanks for your really helpful replies guys, I'm glad I checked with you guys first. I think I will making very few changes to the page and I shan't be touching the title description and keyword location within it. I think the maxim "If it ain't broke don't fix it", may apply here.