Doe anyone's PPC ads get conversions on Microsoft Adcenter?

[DianneC]

Hi Warriors,

I tried promoting 2 different Colon Cleanse products from 2 different CPA networks using Microsoft Adcenter. I was not able to make any conversions after 73 clicks on one and 46 on the other. Do I need to get more clicks to test? I was told if you don't get any conversions after 50 clicks then the offer is not worth persuing. I am using Microsoft Adcenter because it is supposed to be cheaper for PPC than Google. Does anyone have any experience with Microsoft Adcenter that they could share?

Dianne

[indexphp]

You need way more clicks than that. You also need to split test all colon cleanse offers you can find as well.

[DianneC]

I see from your sig that you use MSN for PPC. How many do you recommend? I am direct linking. Do you recommend a Landing Page instead?

Dianne

[indexphp]

You gotta put yourself in the shoes of a real searcher. Once they click on your ad, are they really gonna go straight to the offer and fill it out? Probably not, ESPECIALLY if itr requires a credit card You need a landing page that whets their appetite and gets them emotional, ya know what I mean?

The people who click through from your landing page to the offer will usually convert pretty well (granted you don't turn them off). You just need to get the CTR on your lp-> offer up.

As far as landing pages go, just look around at what all your competitors are doing. Should give you a general idea of things to test out.

Also, generate about 200-300 clicks before you make any decisions as to whether something works or not.

[DianneC]

Thanks for the advice. I'll keep on testing, but I'll make a landing page instead.

Dianne

[indexphp]

Originally Posted by DianneC

Thanks for the advice. I'll keep on testing, but I'll make a landing page instead.

Dianne

If you actually test, you will eventually be successful. Just the way things work.