Have i got this right about keywords ??

jimkirk1943 · 10-25-2009, 04:00 AM

Hi guys,
Just a quick question about keywords and if i`m understanding them !

Say the term `red widget` has 1000 searchs per month according to my keyword tool making this the keyword i am going to create anchor text links with but.....

Is what i`m actually reading the results of all the searches with the keyword `red widget` in them ie...

red widget review 300 seaches per month
red widget sales 300 seaches per month
red widget tips 300 seaches per month
RED WIDGET 100 searches per month

So if i actually just targeted the keyword `red wigdet`and tryed to rank of that term the true amount of searches per month is in fact only 100 and not 1000 ?????

Am i right or wrong ???

Cheers Jim

M Thompson · 10-25-2009, 04:23 AM

Quote:

Originally Posted by jimkirk1943

Hi guys,
Just a quick question about keywords and if i`m understanding them !

Say the term `red widget` has 1000 searchs per month according to my keyword tool making this the keyword i am going to create anchor text links with but.....

Is what i`m actually reading the results of all the searches with the keyword `red widget` in them ie...

red widget review 300 seaches per month
red widget sales 300 seaches per month
red widget tips 300 seaches per month
RED WIDGET 100 searches per month

So if i actually just targeted the keyword `red wigdet`and tryed to rank of that term the true amount of searches per month is in fact only 100 and not 1000 ?????

Am i right or wrong ???

Cheers Jim

It will depend if you are using , broad, exact or phrase matched keywords

dburk · 10-25-2009, 10:34 AM

Hi Jim,

Many keyword tools are designed for PPC advertisers, so if you are using such a tool you need to check the settings and make sure you have it set for exact match. Otherwise, as you have suspected, you are looking at an amalgamation of terms that might trigger an ad, not data for a particular term.

If you set the keyword tool to "exact match" you will retrieve the correct data for your keyword.

tjcocker · 10-26-2009, 10:21 AM

Love your name Jimkirk,

If you've set to exact, then if you see 1000 searches for red widget, then there's 1000 searches for that term. If there are 300 for red widget review, then it's separate. It makes more sense to me that they would split them completely instead of doing behind the scenes consolidating or adding them up. All the results would be completely skewed if they did it the second way, and way too confusing to be useful.

I kind of hope that isn't the case, but I do not have firsthand knowledge from Google. Anyone else able to confirm?

10-25-2009, 04:00 AM	#1
jimkirk1943 Pum yaak bpai Pattaya NOW War Room Member Join Date: May 2009 Posts: 832 Thanks: 195 Thanked 31 Times in 23 Posts	Have i got this right about keywords ?? Hi guys, Just a quick question about keywords and if i`m understanding them ! Say the term `red widget` has 1000 searchs per month according to my keyword tool making this the keyword i am going to create anchor text links with but..... Is what i`m actually reading the results of all the searches with the keyword `red widget` in them ie... red widget review 300 seaches per month red widget sales 300 seaches per month red widget tips 300 seaches per month RED WIDGET 100 searches per month So if i actually just targeted the keyword `red wigdet`and tryed to rank of that term the true amount of searches per month is in fact only 100 and not 1000 ????? Am i right or wrong ??? Cheers Jim

10-25-2009, 10:34 AM	#3
dburk Senior Warrior Member Join Date: Nov 2005 Location: Tampa, Florida Posts: 4,482 Thanks: 137 Thanked 641 Times in 553 Posts Contact Info	Re: Have i got this right about keywords ?? Hi Jim, Many keyword tools are designed for PPC advertisers, so if you are using such a tool you need to check the settings and make sure you have it set for exact match. Otherwise, as you have suspected, you are looking at an amalgamation of terms that might trigger an ad, not data for a particular term. If you set the keyword tool to "exact match" you will retrieve the correct data for your keyword.
	Don Burk * Get Results - Outsource Your PPC Management * Get a Keyword Domain Name - www.SeriousNames.com

10-26-2009, 10:21 AM	#4
tjcocker HyperActive Warrior Join Date: Jul 2009 Location: Boulder, CO Posts: 339 Thanks: 9 Thanked 31 Times in 25 Posts	Re: Have i got this right about keywords ?? Love your name Jimkirk, If you've set to exact, then if you see 1000 searches for red widget, then there's 1000 searches for that term. If there are 300 for red widget review, then it's separate. It makes more sense to me that they would split them completely instead of doing behind the scenes consolidating or adding them up. All the results would be completely skewed if they did it the second way, and way too confusing to be useful. I kind of hope that isn't the case, but I do not have firsthand knowledge from Google. Anyone else able to confirm?