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Old 11-03-2009, 12:37 AM   #1
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Default How often does Google update its' SEARCH Rankings?

...for pages?


Lately it's seeming more and more arbitrary as our page positioning is jumping back and forth like crazy in the span of less than a week. I know in the past the intervals used to be far wider, talking about the basis of months at a time, but now there seems to be no rhyme or reason, other than I hear something like they have around 2 million search algorithms.

Anyone else been noticing some weird ranking changes with their websites/their favourite websites recently?

Makes SEO a royal pain in the butt given that META tags are pretty much useless these days.


Cheers in advance.

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Old 11-03-2009, 12:42 AM   #2
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Default Re: How often does Google update its' SEARCH Rankings?

in my experience it's usually about every 2 to 3 weeks

Who wants to buy my crap anyway?
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Old 11-03-2009, 12:43 AM   #3
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Default Re: How often does Google update its' SEARCH Rankings?

I think their bots are constantly working and rankings may be changing every second and every hour.

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Old 11-03-2009, 12:47 AM   #4
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Default Re: How often does Google update its' SEARCH Rankings?

Yeah, the updates are constant. It would work along the lines of that each time a spider finds a change within a site it would update that sites variables which would then take affect the next time a relative term is searched for.

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Old 11-03-2009, 12:57 AM   #5
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Default Re: How often does Google update its' SEARCH Rankings?

Quote:
Originally Posted by Fraggler View Post
Yeah, the updates are constant. It would work along the lines of that each time a spider finds a change within a site it would update that sites variables which would then take affect the next time a relative term is searched for.
But there's obviously a limit, I mean they can't scour the whole Internet simultaneously in one sweep, right?

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Old 11-03-2009, 04:07 AM   #6
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Default Re: How often does Google update its' SEARCH Rankings?

They make the changes as the data is analysed by the spiders. They have a limited amount of spiders crawling so it isn't simultaneous.

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Old 11-03-2009, 04:18 AM   #7
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Default Re: How often does Google update its' SEARCH Rankings?

i think it changes everyday

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Old 11-03-2009, 05:01 AM   #8
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Default Re: How often does Google update its' SEARCH Rankings?

Well, I think the simple answer would be often.

But, if I think more and more, I think there are 2 possible cases here. On the first one, Google would update the SERPs in real time and constantly, as soon as new information is retrieved from its crawling bots. For example, if a bot was crawling a certain page and discovered that the Title tag was changed, it would immediately report it back to a central data center, that would in turn update the database and the ranking positions for this particular website.

Second, Google has a fixed schedule to update all the results together. The schedule here could be daily, every 48 hours, every week and so on. For example, it could do it once every 48 hours, and on every update it would combine all the data retrieved from crawling bots and recalculate all the SERPs simultaneously.

But, which one it is, I don't know...
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Old 11-03-2009, 11:33 PM   #9
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Default Re: How often does Google update its' SEARCH Rankings?

What is interesting is that Google has multiple daya centers and I think multiple teams of spiders. I have seen 1 of my sites drop from 2nd position on page to the Top of page 2 and back to where it belongs all in about 48 hours. I think the rankings our dynamic. My site can be spider ed by Google twice a day.

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