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Old 12-03-2009, 09:40 AM   #1
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Default Still Losing Your Shirt with PPC?

confession time..
Yes I must confess when i started out in PPC I lost $957 in Google
AdWords! My wife told me to STOP! It was almost like gambling.
Because i did not really understand 2 things.
1. Keyword Research
2. The Mechanics of setting up an AdWords Campaign properly - most people struggle with this and do this the wrong way!

I can even tell you the product i was promoting -
Reverse Phone Lookup - I made 2-3 sales that made me about $97 but I spent $957 - it was insane.

That was a couple years back - now I make a healthy income in PPC ($5000 - $8000 per month)

This video shows the exact steps I take to set up a campaign:
Created by Camtasia Studio 5

Also Dynamic Keyword Insertion IS THE KEY to setting up Ads the correct way. Here's a video that explains DKI:
Created by Camtasia Studio 5

Wish you guys success...

DZ

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Old 12-03-2009, 11:15 AM   #2
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Default Re: Still Losing Your Shirt with PPC?

Great post DZ!

Recently google sent me a $100 credit (have to use it by tomorrow). I dont know a lot about using Adwords though I do know how to pick good targeted keywords, write etc.

Any thoughts on what you would do with it? I am in a very competitive niche.

TY!

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Old 12-03-2009, 01:04 PM   #3
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Default Re: Still Losing Your Shirt with PPC?

lilblackdress

i think you need to

1. Find a niche you are interested in
2. do your keyword research to see the demand - if any
3. Set up your landing page/review blog etc
4. Drive traffic via ppc.

If u work hard say a couple of hours you can do all the above step and set up a campaign (like I show in the videos).

Good luck...

DZ

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Old 12-01-2010, 08:56 PM   #4
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Default Re: Still Losing Your Shirt with PPC?

Hi DZ,

Do you use Adwords for PPC? Search or Network. I am looking for the training that give me to start using PPC ... and would like to outsource the process.

Thank to sharing.

Regards,
Mozesteven
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Old 12-01-2010, 10:48 PM   #5
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Default Re: Still Losing Your Shirt with PPC?

What kind of markets are you in weight loss, insurance, make money etc. thanks
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