500+ views/day but poor Click Through Rate

rif · 07-22-2010, 02:32 PM

Our new web site is getting about 500 views per day but the CTR is poor, maybe like 1-3/day. Any suggestions to improve that?

Thanks

dvduval · 07-22-2010, 02:38 PM

So it sounds like you have a high bounce rate. I've written a little bit about this, but also you have to look at the sources of your traffic. If all you did was get a bunch of links in places that wouldn't provide quality traffic, that could be a problem. Additionally, there could be something going on with people losing interest too quickly when they arrive.

bigcat1967 · 07-22-2010, 02:56 PM

Quote:

there could be something going on with people losing interest too quickly when they arrive.

You have to ask yourself - if you were someone else looking at your site, what would make me click through? When you find the answer - follow through...

connorbringas · 07-22-2010, 03:38 PM

Many things could be wrong in this instance. For example, to many links, hard to navigate the page, etc. Your website should be clean, easy to navigate, and so on. Think about it, if its confusing for you to figure out your own website and where everything is, then people viewing it are going to be confused too..make it clean and simple.

socialbookmark · 07-23-2010, 12:23 AM

I agree other members as the structure of links on a page is too important for visitors. Make your website clean and easy to use for visitors, then your CTR will be increased a lot. Don't doubt about it.

SergioMedeiros · 07-23-2010, 12:28 AM

Try to place your ads in "hot spots" Banner Ad Placement Heat Map | Viget Advance ..

Also make sure your traffic is targeted to your niche.

..Two Words.. Social Networking

rishabhjl · 07-24-2010, 07:37 AM

Do some reasearch on banner ad placement. Surfers ignore obvious positions, i increased my clickthrough twice by doing little optimization.

rif · 09-20-2010, 01:55 AM

A short Update:

Our traffic has grown tremendously in the last couple of months and so has our ad revenue. Placing the ads directly in the content itself seems to work the best. Thank you for the advice.

Roberto L · 09-20-2010, 02:46 AM

The problems is that sometimes the number of the people for working and improving the site in the hope of reducing the bounce rate is so limited! Manual means better thinking for people who looking at our sites but it is time consumptive. Do you guys have ideals to solve this?

07-22-2010, 02:32 PM	#1
rif Warrior Member Join Date: Jul 2010 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	500+ views/day but poor Click Through Rate Our new web site is getting about 500 views per day but the CTR is poor, maybe like 1-3/day. Any suggestions to improve that? Thanks

07-22-2010, 02:38 PM	#2
dvduval phpLD master War Room Member Join Date: Dec 2006 Location: Silicon Valley Posts: 3,119 Blog Entries: 3 Thanks: 49 Thanked 334 Times in 273 Posts Social Networking	Re: 500+ views/day but poor Click Through Rate So it sounds like you have a high bounce rate. I've written a little bit about this, but also you have to look at the sources of your traffic. If all you did was get a bunch of links in places that wouldn't provide quality traffic, that could be a problem. Additionally, there could be something going on with people losing interest too quickly when they arrive.
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07-22-2010, 03:38 PM	#4
connorbringas HyperActive Warrior Join Date: Jul 2010 Posts: 264 Thanks: 13 Thanked 10 Times in 10 Posts Social Networking	Re: 500+ views/day but poor Click Through Rate Many things could be wrong in this instance. For example, to many links, hard to navigate the page, etc. Your website should be clean, easy to navigate, and so on. Think about it, if its confusing for you to figure out your own website and where everything is, then people viewing it are going to be confused too..make it clean and simple.
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07-23-2010, 12:23 AM	#5
socialbookmark Senior Warrior Member Join Date: Jul 2010 Location: USA Posts: 1,507 Thanks: 9 Thanked 82 Times in 81 Posts Social Networking	Re: 500+ views/day but poor Click Through Rate I agree other members as the structure of links on a page is too important for visitors. Make your website clean and easy to use for visitors, then your CTR will be increased a lot. Don't doubt about it.
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07-23-2010, 12:28 AM	#6
SergioMedeiros AM @ SocietyInvite.com War Room Member Join Date: Nov 2009 Location: San Jose, CA Posts: 140 Thanks: 10 Thanked 275 Times in 20 Posts Social Networking Contact Info	Re: 500+ views/day but poor Click Through Rate Try to place your ads in "hot spots" Banner Ad Placement Heat Map \| Viget Advance .. Also make sure your traffic is targeted to your niche. ..Two Words.. Social Networking
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07-24-2010, 07:37 AM	#7
rishabhjl Warrior Member Join Date: Jan 2010 Posts: 18 Thanks: 0 Thanked 0 Times in 0 Posts	Re: 500+ views/day but poor Click Through Rate Do some reasearch on banner ad placement. Surfers ignore obvious positions, i increased my clickthrough twice by doing little optimization.
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09-20-2010, 01:55 AM	#8
rif Warrior Member Join Date: Jul 2010 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	Re: 500+ views/day but poor Click Through Rate A short Update: Our traffic has grown tremendously in the last couple of months and so has our ad revenue. Placing the ads directly in the content itself seems to work the best. Thank you for the advice.

09-20-2010, 02:46 AM	#9
Roberto L Travel Advisor Join Date: Jul 2010 Location: Guilin,Guangxi Province,China Posts: 112 Thanks: 3 Thanked 4 Times in 4 Posts Social Networking Contact Info	Re: 500+ views/day but poor Click Through Rate The problems is that sometimes the number of the people for working and improving the site in the hope of reducing the bounce rate is so limited! Manual means better thinking for people who looking at our sites but it is time consumptive. Do you guys have ideals to solve this?
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