Is the OCI tool in Market Samurai Really Reliable?

3afash · 07-29-2010, 05:37 AM

Is the OCI tool in Market Samurai really that reliable? I know that no tool is a 100% accurate and that I should also use common sense but for example if I'm comparing two keyword and one has an OCI of 68% while the other has a 90%, does that mean that it's very most likely that the one with 90% OCI will be the winner? What is OCI based on?

Julien Duc · 07-29-2010, 07:26 AM

I've been wondering as well... I guess what we really need to know is how reliable Microsoft's data is.

3afash · 07-29-2010, 09:41 PM

any other input?

MarketingTorch · 03-04-2011, 11:01 AM

I just found this thread by searching for information on how to interpret the OCI data. I'm a paid user of Market Samurai and I've just put in a support ticket on this question.

07-29-2010, 05:37 AM	#1
3afash Active Warrior War Room Member Join Date: Jan 2010 Posts: 99 Thanks: 26 Thanked 11 Times in 8 Posts	Is the OCI tool in Market Samurai Really Reliable? Is the OCI tool in Market Samurai really that reliable? I know that no tool is a 100% accurate and that I should also use common sense but for example if I'm comparing two keyword and one has an OCI of 68% while the other has a 90%, does that mean that it's very most likely that the one with 90% OCI will be the winner? What is OCI based on?

07-29-2010, 07:26 AM	#2
Julien Duc Active Warrior War Room Member Join Date: Sep 2009 Location: French Riviera Posts: 97 Thanks: 4 Thanked 7 Times in 5 Posts	Re: Is the OCI tool in Market Samurai Really Reliable? I've been wondering as well... I guess what we really need to know is how reliable Microsoft's data is.
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07-29-2010, 09:41 PM	#3
3afash Active Warrior War Room Member Join Date: Jan 2010 Posts: 99 Thanks: 26 Thanked 11 Times in 8 Posts	Re: Is the OCI tool in Market Samurai Really Reliable? any other input?

03-04-2011, 11:01 AM	#4
MarketingTorch Active Warrior Join Date: Feb 2011 Posts: 63 Thanks: 24 Thanked 7 Times in 6 Posts	Re: Is the OCI tool in Market Samurai Really Reliable? I just found this thread by searching for information on how to interpret the OCI data. I'm a paid user of Market Samurai and I've just put in a support ticket on this question.