Content Network Adgroups

[iamx]

Hey everybody,

I'm using Speedppc to bunch up my adgroups for the content network. The problem I'm having is: do I have to bunch them up by theme's like when using the search network? The reason I'm asking is because its becoming alot of work looking for keywords in my list that have the same themes or kinda do. And putting them into their ad groups. Cant I just throw in 50 keywords in one adgroup and 50 in the other? The reason is because I have over 2000 keywords for the campaign. By the way I'm using Google content network. Any advice guys??

[iamx]

Anyone?????????????????

[itsjustshelley]

Originally Posted by iamx

Hey everybody,

I'm using Speedppc to bunch up my adgroups for the content network. The problem I'm having is: do I have to bunch them up by theme's like when using the search network? The reason I'm asking is because its becoming alot of work looking for keywords in my list that have the same themes or kinda do. And putting them into their ad groups. Cant I just throw in 50 keywords in one adgroup and 50 in the other? The reason is because I have over 2000 keywords for the campaign. By the way I'm using Google content network. Any advice guys??

The content network normally works better with smaller sets of keywords. One of the fastest ways to set up very tightly themed AdGroups is to use Google's old keyword tool. Click the button for Website Content and then you can use your own site, a competitors site or even a list of keywords and Google will give you not only an expanded list of keywords but will group them into tight categories that are downloadable and easy to turn into individual AdGroups.