Google AdWords To Adjust Your Max CPCs Based On Conversion Data

John Hocking · 09-07-2010, 02:00 PM

Enhanced CPC uses your campaign's historical conversion tracking data to automatically adjust your Max CPC bid based on the likelihood that your ad will convert. As a result, you should receive more conversions while maintaining or reducing your overall CPA and hopefully spend less time managing your Max CPC bids.

Read more about it and watch a video here
Increase ROI & Conversions with Enhanced CPC - Inside AdWords

alxvallejo · 07-11-2011, 09:59 AM

Does this work? Do people use this?

paulgl · 07-11-2011, 10:26 AM

Very, very old post.

Newer adwords users need to know the better their ad is,
the more good clicks, the less google charges you to be on top.

Sometimes a newer adwords user cannot bid high enough to
make the top spot. It's going to a high QS site at a lesser price.

Google wants ads that will convert. That's good for their business
all the way around.

Paul

alxvallejo · 07-11-2011, 10:37 AM

So are you saying that if you have a high conversion rate on one of your keywords, you will not manually (or automatically using this feature) adjust your bid because of the "hopelessness" of competing against a higher QS?

I don't see your logic.

09-07-2010, 02:00 PM	#1
John Hocking 10minuteexpert.com War Room Member Join Date: May 2004 Location: Montgomery City, MO , USA. Posts: 1,182 Thanks: 91 Thanked 143 Times in 95 Posts Social Networking	Google AdWords To Adjust Your Max CPCs Based On Conversion Data Enhanced CPC uses your campaign's historical conversion tracking data to automatically adjust your Max CPC bid based on the likelihood that your ad will convert. As a result, you should receive more conversions while maintaining or reducing your overall CPA and hopefully spend less time managing your Max CPC bids. Read more about it and watch a video here Increase ROI & Conversions with Enhanced CPC - Inside AdWords
	STEP-BY-STEP INTERNET MARKETING VIDEOS You can get access to over 47 hours of Internet Marketing Videos on Afilliate Marketing, Article Marketing, Blogging, Content Management Systems (CMS), Creating Membership Sites, Creating Videos, Generating Traffic, Selling on eBay, and Social Media

07-11-2011, 09:59 AM	#2
alxvallejo HyperActive Warrior Join Date: Apr 2011 Location: New England Posts: 183 Thanks: 13 Thanked 3 Times in 3 Posts Social Networking	Re: Google AdWords To Adjust Your Max CPCs Based On Conversion Data Does this work? Do people use this?

07-11-2011, 10:26 AM	#3
paulgl Plundering the Web War Room Member Join Date: Feb 2007 Location: , , . Posts: 4,849 Thanks: 804 Thanked 1,199 Times in 886 Posts	Re: Google AdWords To Adjust Your Max CPCs Based On Conversion Data Very, very old post. Newer adwords users need to know the better their ad is, the more good clicks, the less google charges you to be on top. Sometimes a newer adwords user cannot bid high enough to make the top spot. It's going to a high QS site at a lesser price. Google wants ads that will convert. That's good for their business all the way around. Paul
	How to Make Money off Facebook: Login to your account. Deactivate your account. Get your butt to work.

07-11-2011, 10:37 AM	#4
alxvallejo HyperActive Warrior Join Date: Apr 2011 Location: New England Posts: 183 Thanks: 13 Thanked 3 Times in 3 Posts Social Networking	Re: Google AdWords To Adjust Your Max CPCs Based On Conversion Data So are you saying that if you have a high conversion rate on one of your keywords, you will not manually (or automatically using this feature) adjust your bid because of the "hopelessness" of competing against a higher QS? I don't see your logic.