Has Anyone Found A Way To Deal With Googles Bridging Policy?

[lloyd7]

I recently had a ppc account going really well with adwords and google slapped it. They said that I wasnt allowed to use bridge pages. Does anyone know a way around this problem or even where to go to learn how to deal with this problem.

I tried to talk to google but they give round about answers.

Any Suggestions!!

[crudenbay]

Here's what I'm seeing:

1. Google doesn't want the landing page(LP) to have a link out to the vendor sales page. In their mind, you've added no value (even though your LP might have 100% unique content not even found on the vendor's page!)

2. Best bet is to lead the user further in to your site, provide good content. and have a link to the vendor's site there.

Having said that, I still see plenty of sites with a link from the LP to the vendor's site, but I think their days are numbered.

Unfortunately, Google won't tell you what it really wants, meaning that they can subjectively slap you for no apparent reason, telling you to go and read their TOS. It's probably the single biggest frustration affiliates have with Google.

Unfortunately it's the new world order.

Anyone else have some answers?

[clickbumped]

crudenbay is right. I think you just happened to be found when the big G was on her period. This kind of stuff happens to people and there's no sure explanation. They can do whatever they want. I say try again, but this time add a little more quality to your LP to be on the safe side. Sorry that happened.

[topfree]

Originally Posted by clickbumped

I think you just happened to be found when the big G was on her period.

I thought that was everyday lol

To the OP, maybe try having a sign up form on the LP where you offer to send the visitor some more free info to their email. Then when you send them the additional info include the bridge.

[lloyd7]

Originally Posted by crudenbay

Here's what I'm seeing:

1. Google doesn't want the landing page(LP) to have a link out to the vendor sales page. In their mind, you've added no value (even though your LP might have 100% unique content not even found on the vendor's page!)

2. Best bet is to lead the user further in to your site, provide good content. and have a link to the vendor's site there.

Having said that, I still see plenty of sites with a link from the LP to the vendor's site, but I think their days are numbered.

Unfortunately, Google won't tell you what it really wants, meaning that they can subjectively slap you for no apparent reason, telling you to go and read their TOS. It's probably the single biggest frustration affiliates have with Google.

Unfortunately it's the new world order.

Anyone else have some answers?

Thanks for your response,

So in otherwords I should add more content with my affiliate link on the last page of content right.

Does that count for banners on that page because I can put banners with a hint to click the banner for more info instead of a link or would that be counted as having an affiliate link?

Also about how many pages of content should my website have to satisfy google for adwords and mayb also how many words per page?

Thanks

[Steven Carl Kelly]

Google is pretty clear about the rules on bridge pages. I don't find them ambiguous at all. If you link (at all, in any form) from the LP to the product parent site is a BP according to G.

[yukon]

Originally Posted by topfree

I thought that was everyday lol

To the OP, maybe try having a sign up form on the LP where you offer to send the visitor some more free info to their email. Then when you send them the additional info include the bridge.

That's what I was thinking.

At the very least you'll get an opt-in.

[topfree]

Originally Posted by lloyd7

So in otherwords I should add more content with my affiliate link on the last page of content right.

Does that count for banners on that page because I can put banners with a hint to click the banner for more info instead of a link or would that be counted as having an affiliate link?

Also about how many pages of content should my website have to satisfy google for adwords and mayb also how many words per page?

The affiliate link doesn't have to be on the last page, just not the landing page.

And yes, if you have a banner link google will still see the link in the website code and know it's an affiliate link. You can use a banner link, just not on the landing page.

It doesn't matter how many pages you have but in this case you need at least two pages of content, a landing page and the page which will include your affiliate link. Make sure you also have a "contact" page and a "privacy policy" page, this pleases the google gods and they will then bless you with good fortune

You should have a minimum of 150 words per page but 300 to 500 (or more) would be better.

[tryinhere]

So many questions, so many funny answers, you can have the affiliate link on the land page and it is not a problem at all, the biggest mistake is people do is two common things,

one, people place the focus on trying to peddle the affiliate link, everybody wants to sell the link / affiliate link, yet i hear nobody focus on giving value to the visitor, so place value on that first and make promoting or pocking the affiliate link in the visitors face the last of your values not the first.

To explain this further G wants visitor value, so lets say a site has value and say for example to the right or any where there is an ad block, thats fine value is given and the visitor can then go OK that was great now . "o look here i can find some further value" and everyone is happy

what most do is offer nothing more akin than a half rude drunk trying to hit up with bad manners on a chick, i want it now never mind the manners luv. it's never going to work like that

next most common thing is the term land page, this term needs to be banned, and replaced with land site period. to often affiliates will do the least amount of work, to build a site out, they often do not have the required support pages but also lack content or any form of a proper site layout and with out that, you must say well this is nothing more than a bridge.

if people want to see a site that does not act as bridge i have one i am shutting down soon for reasons of my own / new directions but it ran q10 scores all day long / just pm and i will send a link so you can see what works / the layout.

[paulgl]

Pete Young, I gotta give you kudos for that answer!

Google makes that dang clear. But google does use the term
landing page and bridge page, so people get hung up on term.
Good advice to stop thinking "landing page," as that has all the
wrong connotations.

Paul

[Lucid]

I don't understand you guys' problem with the term landing page.

People are not interested in your site as a whole. They are interested in the page, what it says and if it fits with what search term they used. It's the first thing they see (and often the last).

Search engines don't index sites, they index pages. You don't get any extra points if I search on "a b c d" if you have a page containing a and b while a different page on the site contains c and d. They don't index that way. There is nothing wrong with the term landing page.