Ken Evoy's Opinion about Artilce Spinning........

[Rus Sells]

Hey its Chickuits?

Originally Posted by bgmacaw

Sometimes it works though...

YouTube - Colt Ford - Chicken and Biscuits

[StacyHolmes]

Ken Evoy happened to catch this thread the other day. He asked me to post for him. The following are his words . . .

Stacy
from SiteSell Answers
http://answers.sitesell.com


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Hello to all,

This thread caught my attention. Great content and interesting debate. At the end of the day, though, I think Andy Henry boils it down best...

Ken Evoy's Opinion about Artilce Spinning........

My position on article spinning is really very simple, so I'm surprised that the article quoted in the first post caught so much attention...

Article Spinning, Good or Bad? - SiteSell Blog

It can be summarized/generalized as follows...

If you aren't creating value for a human reader, if you're doing something purely for the Search Engines and not for humans, when it gets out of hand, Google will shut it down, just as it "danced on" splogging and damaged the large splogging group that attacked us two years ago (not my opinion, this has been admitted by the "splogging gurus").

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Remember this ... no trick (as perceived by the engines) in the history of Internet Marketing has ever survived the constant onslaught of steady search engine improvement. I'm sure there are some clever folks here with tricks that work. My advice? Don't talk about it. The longer it stays quiet, the longer it does not make it onto the P1 priority fix list (Google does not really "fix", they "improve" until your trick simply gets caught up in the latest improvement.)

Sooner or later, though, other smart people will discover the trick. Then someone writes an article. Then tools emerge to automate. And then everyone knows about it and Google feels the attack on the quality of its results.

THAT is when you are on the P1 list, with a limited shelf life.

That's where article-spinning is now. If it's not, it's close.

In any event, that article was a disappassionate dissection of article-spinning. That's it.

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Therefore, I find bgmacaw's response, a senior member here with over 3,000 posts, somewhat surprising. I'm talking about this reply...

Ken Evoy's Opinion about Artilce Spinning........

We don't "trash" other people's business models. If article spinning is fundamentally a weak concept because ultimately it's about building zero-value links to get higher rankings, we say so. A factual article is not trashing. If you care to debate any of my major articles, I'm open to it, bgmacaw.

In fact, bgmacaw seems much more open to attacking SiteSell and me personally with no similar dispassionate, factual backup.

If I recall correctly, bgmacaw also posted links in this forum to fake reviews by the splogging gurus who had attacked us with a massive link-bomb attack (which was the actual prupose of all those reviews).

These same gurus had their blogs banned, but came back later, admitting that Google was closing down splogging, the effectiveiness dropping, and that "authority sites" were the way to go. Authority sites is what SBI! has been advocating for over 10 years. Yet, none of these guys have ever posted an admission that SBI!'s philosophy was correct.

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We call issues the way we see them. If others, who sell these "systems," feel attacked, I can't help that.

Are we selling SBI! in the process? Of course. But the underlying material is accurate and truthful, NOT an attack. If we were NOT selling SBI!, my position would be more like Andy's...

"Hey folks, do what you like. But Google has its own business model. If you fool with it, you'll pay the penalty. That's not MY problem. Who cares?"

Andy does not care what others do. He "just makes sure that if I want them to help me - I factor in what they ultimately want (i.e good things for their searchers to find)."

Then he gets on with HIS business.

Well, OUR business is helping people who have yet to succeed online follow a common-sense philosophy like Andy's, by providing the process/information, all-the-tools, help/guidance and constant updating and upgrading so they can do the same.

Professional Internet marketers tend to lose track of the fact that most people simply cannot assimilate all the information, stuff for sale, get solid help, AND stay up to date. SBI! is not "just" for newbies -- it's for anyone who has yet to succeed online.

Selling SBI!, though, does not make our articles any less factual and article-spinning WILL be hit by Google sooner or later in a Google Dance (likely "sooner"), just like we predicted splogging would be. Nor does it change the fact that there are people today making money by spinning articles (and still some by splogging). They're the smartest, but as Andy said, they need to "look over their shoulders."

Because it's only a matter of time before Google's algorithms pick them up. Hope this clarifies our position and motives.

All the best,
Ken Evoy
Founder, SiteSell.com


P.S. to Mark -- Thanks for the compliment ( Ken Evoy's Opinion about Artilce Spinning........ ). One correction -- we do not offer canned reviews to affiliates. We do give them a set of tools and instructions for how to tell their stories/experiences with SBI!. But the results that they put out are as varied as SBI! sites themselves.

[badlimey]

Originally Posted by Michael Nguyen

In most cases, the real reason you're spinning articles is so you can send it out for backlinks. There's definately not much value ie in terms of anyone seeing it but the value I'll take is the backlinks.

My, my, if your article adds credibility to your ultimate offer surely there are benefits to it being read.

I was recently doing some competitor research for a computer repair business in Houston. When I went to look at a site in the top 4 of Google, I saw that the main body of their text was nothing more than keywords loosely strung together into something that looked (To anyone that doesn't understand SEO) like it had been written by a 7 year old.

How many people do you think trust them to fix their computers? Quality will always win over quantity in the long run.

And to digress a little, SBI is slightly ahead of it's time amd as wildly succesful as it appears; it is not marketed to its full potential. I know it has made Ken a very wealthy man and he has earned every penny because he sells integrity built right in.

But I see a trend where under the guise of SEO hosting, more SBI type products with the related add ons and upsells are about to enter the fray.

Ken if you are reading this, or perhaps your equally able watchdog (And I mean that as a compliment Stacy) is reading this. hit me up and I wil show YOU how to make it really sexy!

Improve the Web it is already adequately filled with crap.

[Laurie Rogers]

I personally have a lot of respect for Ken (even though I sometimes get a bit annoyed about the repetitiveness about Site Build It - which I did use way back when he first launched it) .. however, MYSS was like the holy grail for a long time and really helped me a lot.

I don't spin articles, buy spun articles, PLR or any of the other related stuff. I like my content unique and original and plan on keeping it that way.

[packerfan]

Isn't it a little ironic. Everyone in this thread is bashing "spinning."

But 90% have products in their signature that are nothing but rehashed ideas with a "spin" on them.

Here's the reality that no one want's talk about. 99% of all content on the web isn't original.

Sure putting an article in a spinner and outputting some unreadable garbage isn't doing anything great for the web. But the reality is neither is 99% of the rest of the stuff out there.

Unless you're doing something like breaking a news story, all your doing is "spinning" an idea that someone else has had and likely has written about.

[Rod Cortez]

Originally Posted by packerfan

Isn't it a little ironic. Everyone in this thread is bashing "spinning."

But 90% have products in their signature that are nothing but rehashed ideas with a "spin" on them.

Here's the reality that no one want's talk about. 99% of all content on the web isn't original.

Sure putting an article in a spinner and outputting some unreadable garbage isn't doing anything great for the web. But the reality is neither is 99% of the rest of the stuff out there.

Unless you're doing something like breaking a news story, all your doing is "spinning" an idea that someone else has had and likely has written about.

Nothing ironic at all. You're making an obvious apples to oranges comparison. Spinning an article and placing a spin or creating an angle on original content are not even in the same thing. At best they're sharing the same word, but with very succinctly different meanings.

There's no irony whatsoever.

RoD

[NetworkCorridor]

It is certainly a dis honest service offering to the general public anything less than an original, well documented, informative valued articles.
As a consumer it seems to be unpractical to receive information based on the most gamed back links, as apposed to simply the best article.

[mounds]

Good read, although I'm sure there are moments where spinning an article makes sense.

The way I see it is that it's in Google's best interest to keep their users away from poor content. Most people using search engines don't have a clue how they work. All they recognize is how relevant the results are to their search. If the results are consistently bad, it will reflect badly on Google.

It's no surprise that unreadable content is getting spanked. Google is a company and they want to make money. That means that once in a while they have to clean the Augean Stables. If the manure laying on the stable floor happens to be your income, it might be time to try something new.

-Tim