Any In House SEO's in the House?

Charles Washington · 09-20-2010, 10:16 AM

Are there any in house SEO'ers working full time for companies, who are also warriors?

BillLudwig · 09-20-2010, 10:40 AM

SEO is part of my wide range of job responsibilities. We actually split the job between myself ( I handle mostly on-page, planning, and information architecture ) and the marketing/PR department which does our outreach and social media.

bevasllanaj · 09-20-2010, 10:46 AM

Depending on the outcome of the interview I had today, then the answer to that may be yes!

BillLudwig · 09-20-2010, 10:56 AM

Best of luck Bevasllanaj!

Charles Washington · 09-20-2010, 11:01 AM

Quote:

Originally Posted by bevasllanaj

Depending on the outcome of the interview I had today, then the answer to that may be yes!

Good Luck! Is it with an SEO firm, or a company?

Charles Washington · 09-20-2010, 11:04 AM

Quote:

Originally Posted by BillLudwig

SEO is part of my wide range of job responsibilities. We actually split the job between myself ( I handle mostly on-page, planning, and information architecture ) and the marketing/PR department which does our outreach and social media.

I am currently the SEOer/Internet marketer for a company. I was thinking about propsing a staffed in house SEO team (not just me), but didnt know how to structure the team. Anyone have any insights?

bevasllanaj · 09-20-2010, 11:18 AM

Quote:

Originally Posted by BillLudwig

Best of luck Bevasllanaj!

Thank you very much

bevasllanaj · 09-20-2010, 11:19 AM

It is with a dedicated SEO firm :-)

Social-Media-Marketing · 09-20-2010, 01:25 PM

I was the in-house Sr. SEO Manager at probably the biggest online mortgage/refinance/home equity/auto/personal loan U.S. site on the web for several years until about a year ago.

Charles Washington · 09-20-2010, 02:52 PM

^^^ What were the standard tools your SEOs worked with?

semeasy · 09-20-2010, 03:24 PM

I own an SEO company in New York and work for ton of firms. Started as an in-house SEO guy in the jewelry industry.

Alex Barboza · 09-20-2010, 03:41 PM

As my first language is not English I can't see the difference between a SEO firm and a SEO Company. Can you tell me please?

Quote:

Originally Posted by Charles Montgomery

Good Luck! Is it with an SEO firm, or a company?

Charles Washington · 09-20-2010, 03:49 PM

Quote:

Originally Posted by AlexBarboza

As my first language is not English I can't see the difference between a SEO firm and a SEO Company. Can you tell me please?

I didnt say SEO company. I said company.

bevasllanaj · 09-20-2010, 03:51 PM

Quote:

Originally Posted by AlexBarboza

As my first language is not English I can't see the difference between a SEO firm and a SEO Company. Can you tell me please?

When he said SEO firm or company, I took it to mean an SEO firm, or a (non-SEO) company that needs an SEO. He was just alternating the words "firm" and "company" for the sake of non-repetitiveness. Hope that helps.

Bev

deloriagod · 09-20-2010, 03:57 PM

Yessir! Best job I've ever had

McBrett · 09-20-2010, 04:50 PM

@Charles Montgomery I used to be employed as an in-house SEO and spent some time at an agency, but now I only consult.

Typically, these are the team members or skillsets you'll need to build a solid SEO team:

Programmer: This person should be able to handle server issues, 301 redirects, and make technical/code changes the website needs to conform to best practices.

SEO Analyst: This person will be doing a lot of the blocking/tackling tasks on the team. Editing meta and title tags, changing headers and all that good stuff. Also, having a solid understanding of keyword research, analytics, and running ranking reports is a plus.

Content Writer: You'll need someone out there developing content for links by writing articles and press releases. Also you'll want someone who can generate additional content on your website to capture any missing keyphrases.

In a nutshell those are pretty much the 3 core skillsets you need. I would also make sure to develop a plan to make a clear goal for your SEO campaign and how you will report progress to the higher ups.

If you're going to hire more staff you're superiors will want to see how it's going to benefit their bottom line in the end.

Hope that helps.

WillDL · 09-21-2010, 06:10 AM

In House SEO @ a law firm while working on my JD

09-20-2010, 10:16 AM	#1
Charles Washington Highly Actionable War Room Member Join Date: Oct 2008 Location: Florida Posts: 1,595 Thanks: 341 Thanked 265 Times in 182 Posts	Any In House SEO's in the House? Are there any in house SEO'ers working full time for companies, who are also warriors?

09-20-2010, 10:40 AM	#2
BillLudwig Warrior Member Join Date: Jan 2010 Posts: 22 Thanks: 6 Thanked 2 Times in 2 Posts Social Networking	Re: Any In House SEO's in the House? SEO is part of my wide range of job responsibilities. We actually split the job between myself ( I handle mostly on-page, planning, and information architecture ) and the marketing/PR department which does our outreach and social media.

09-20-2010, 10:46 AM	#3
bevasllanaj Active Warrior War Room Member Join Date: Jan 2010 Location: Newcastle-upon-Tyne Posts: 34 Thanks: 4 Thanked 6 Times in 4 Posts Social Networking	Re: Any In House SEO's in the House? Depending on the outcome of the interview I had today, then the answer to that may be yes!

09-20-2010, 10:56 AM	#4
BillLudwig Warrior Member Join Date: Jan 2010 Posts: 22 Thanks: 6 Thanked 2 Times in 2 Posts Social Networking	Re: Any In House SEO's in the House? Best of luck Bevasllanaj!

09-20-2010, 11:19 AM	#8
bevasllanaj Active Warrior War Room Member Join Date: Jan 2010 Location: Newcastle-upon-Tyne Posts: 34 Thanks: 4 Thanked 6 Times in 4 Posts Social Networking	Re: Any In House SEO's in the House? It is with a dedicated SEO firm :-)

09-20-2010, 01:25 PM	#9
Social-Media-Marketing HyperActive Warrior Join Date: Mar 2010 Posts: 150 Thanks: 0 Thanked 22 Times in 19 Posts	Re: Any In House SEO's in the House? I was the in-house Sr. SEO Manager at probably the biggest online mortgage/refinance/home equity/auto/personal loan U.S. site on the web for several years until about a year ago.

09-20-2010, 02:52 PM	#10
Charles Washington Highly Actionable War Room Member Join Date: Oct 2008 Location: Florida Posts: 1,595 Thanks: 341 Thanked 265 Times in 182 Posts	Re: Any In House SEO's in the House? ^^^ What were the standard tools your SEOs worked with?

09-20-2010, 03:24 PM	#11
semeasy Active Warrior Join Date: Jun 2009 Posts: 67 Thanks: 7 Thanked 19 Times in 16 Posts	Re: Any In House SEO's in the House? I own an SEO company in New York and work for ton of firms. Started as an in-house SEO guy in the jewelry industry.

09-20-2010, 03:57 PM	#15
deloriagod Motivationally Challenged War Room Member Join Date: Jul 2010 Posts: 360 Blog Entries: 3 Thanks: 38 Thanked 22 Times in 22 Posts Social Networking	Re: Any In House SEO's in the House? Yessir! Best job I've ever had
	Mustang Guides

09-20-2010, 04:50 PM	#16
McBrett HyperActive Warrior Join Date: Sep 2009 Location: Minnesota Posts: 386 Thanks: 11 Thanked 56 Times in 38 Posts	Re: Any In House SEO's in the House? @Charles Montgomery I used to be employed as an in-house SEO and spent some time at an agency, but now I only consult. Typically, these are the team members or skillsets you'll need to build a solid SEO team: Programmer: This person should be able to handle server issues, 301 redirects, and make technical/code changes the website needs to conform to best practices. SEO Analyst: This person will be doing a lot of the blocking/tackling tasks on the team. Editing meta and title tags, changing headers and all that good stuff. Also, having a solid understanding of keyword research, analytics, and running ranking reports is a plus. Content Writer: You'll need someone out there developing content for links by writing articles and press releases. Also you'll want someone who can generate additional content on your website to capture any missing keyphrases. In a nutshell those are pretty much the 3 core skillsets you need. I would also make sure to develop a plan to make a clear goal for your SEO campaign and how you will report progress to the higher ups. If you're going to hire more staff you're superiors will want to see how it's going to benefit their bottom line in the end. Hope that helps.
	StartSEOCompany.com - Everything You Need To Start an SEO Business

09-21-2010, 06:10 AM	#17
WillDL In House In a Fez War Room Member Join Date: Sep 2009 Posts: 267 Thanks: 39 Thanked 104 Times in 53 Posts Contact Info	Re: Any In House SEO's in the House? In House SEO @ a law firm while working on my JD