Is Adsense using your search history to show targetted ads

derekwong28 · 11-24-2010, 04:06 AM

In the past few days, I have been rather surprised by the Adsense Ads shown to me.

I had Ads showing RC model helicopter vendors based in Hong Kong on completely unrelated sites.

These sites had nothing to do with RC model helicopters or anything remoted related .e.g I was shown this ad on news sites such as CNN and dictionary.com

I strongly suspect they are using my search history through the Google toolbar to target ads to me.

KirkMcD · 11-24-2010, 04:16 AM

Yes they are. They've been doing it for a while now.
You might also want to check out the "Remarketing" feature of Adwords, that will show ads based on sites you have visited.

Billy Rey · 11-24-2010, 06:19 AM

yup it does do that.

More accurately with Chrome.

socialbookmark · 11-24-2010, 07:56 AM

They use it but not always. I myself saw this problem sometimes but only sometimes not always. I don't know why they use search history for showing ads.

11-24-2010, 04:06 AM	#1
derekwong28 Wombat King War Room Member Join Date: Sep 2003 Location: , , . Posts: 1,633 Thanks: 124 Thanked 200 Times in 158 Posts	Is Adsense using your search history to show targetted ads In the past few days, I have been rather surprised by the Adsense Ads shown to me. I had Ads showing RC model helicopter vendors based in Hong Kong on completely unrelated sites. These sites had nothing to do with RC model helicopters or anything remoted related .e.g I was shown this ad on news sites such as CNN and dictionary.com I strongly suspect they are using my search history through the Google toolbar to target ads to me.
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11-24-2010, 04:16 AM	#2
KirkMcD Senior Warrior Member War Room Member Join Date: Apr 2006 Location: , , USA. Posts: 2,493 Thanks: 43 Thanked 168 Times in 158 Posts	Re: Is Adsense using your search history to show targetted ads Yes they are. They've been doing it for a while now. You might also want to check out the "Remarketing" feature of Adwords, that will show ads based on sites you have visited.

11-24-2010, 06:19 AM	#3
Billy Rey Hoist King War Room Member Join Date: Sep 2009 Posts: 777 Blog Entries: 5 Thanks: 5 Thanked 51 Times in 44 Posts Social Networking	Re: Is Adsense using your search history to show targetted ads yup it does do that. More accurately with Chrome.
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11-24-2010, 07:56 AM	#4
socialbookmark Senior Warrior Member Join Date: Jul 2010 Location: USA Posts: 1,507 Thanks: 9 Thanked 82 Times in 81 Posts Social Networking	Re: Is Adsense using your search history to show targetted ads They use it but not always. I myself saw this problem sometimes but only sometimes not always. I don't know why they use search history for showing ads.
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