Can someone PLEASE explain this to me?

[eseehroVcirE]

I'm building a link network/pyramid/wheel/this-months-fancy-term with the 1st tier of sites linking to my money page, the 2nd tier of sites linking to my 1st tier and a 3rd tier of backlinks linking to my 1st and 2nd tier. For the backlinks, I'm planning to use something like DFB.

What I'm having trouble with is the keyword(s). I want my money page to rank for a certain keyword (in my diagram, I'm linking my 1st tier sites to my money page using that keyword as the anchor text). But if I use this keyword as the anchor text for the backlinks as well (I'll mix it up w/ other keywords of course, it won't be more than 40%), won't the 2nd and 1st tier sites (which will have way more links w/ the keyword as the anchor text) outrank my money page?

I know I'm missing something, what is it?


P.S. Instead of using the main keyword as the anchor text for the backlinks to the 2nd and 1st tiers, should I use other more long tail keywords instead?

[dadamson]

Originally Posted by eseehroVcirE

I'm building a link network/pyramid/wheel/this-months-fancy-term with the 1st tier of sites linking to my money page, the 2nd tier of sites linking to my 1st tier and a 3rd tier of backlinks linking to my 1st and 2nd tier. For the backlinks, I'm planning to use something like DFB.

What I'm having trouble with is the keyword(s). I want my money page to rank for a certain keyword (in my diagram, I'm linking my 1st tier sites to my money page using that keyword as the anchor text). But if I use this keyword as the anchor text for the backlinks as well (I'll mix it up w/ other keywords of course, it won't be more than 40%), won't the 2nd and 1st tier sites (which will have way more links w/ the keyword as the anchor text) outrank my money page?

I know I'm missing something, what is it?


P.S. Instead of using the main keyword as the anchor text for the backlinks to the 2nd and 1st tiers, should I use other more long tail keywords instead?

Yes, don't optimise all these pages for the keyword you are targeting, do some seperate keyword search for these pages and decide on a low competition keyword that is related to your money KW.

Also, link back to your site when possible from the seconds and third tier as well as linking to the tier above it. This will give you more links and a more natural approach. Don't follow the pyrimid structure precisely, it's usually better use it as a guide only and link to various other webpages too.