Adwords Traffic Estimator Query

[MrSimit]

Whilst researching keywords, I entered "DIY Pest Control" into Adwords Traffic Estimator. The returned results were; 14800 Global Monthly searches and 4400 local. I entered a max cpc of £10 and daily budget of £500 (just to ensure top spot and max potential clicks) and the results were an estimated ad position of 1.5 and ZERO clicks!

Am I missing something? The only conclusion I can think of is that a) non of the people searching this key phrase click on the right side of the page, or b) the traffic estimator is an unreliable tool.

Can anyone shed any light on this?

Thanks

Andrew

[MrSimit]

Originally Posted by tryinhere

probably change it around and see what happens put 500 as your daily spend and 10 as your max cpc

Thanks, but that's what I did do.

[tryinhere]

Originally Posted by MrSimit

Thanks, but that's what I did do.

it seems the DIY term does it in

yes sorry should have read that better, if i type pest control i get numbers, same if i type the words "do it yourself pest control"

by leaving the max cpc / daily spend blank it reads cpc for pos 1 - 3 and max clicks

try that / sorry for the mix up

Pete