Keyword domains / optimizing: Singular or Plural?

RobKonrad · 01-23-2011, 07:48 PM

Hi there,

I wonder if anyone had the same question before

Let's say I'm optimizing a domain / site for a keyword.
Let's take "birthday gift".

would it be better to optimize for "birthday gifts" or "birthday gift" (no -s)?
"gift" is contained within "gifts", but not vice versa.. but will google "see" this?

Or do I need to optimize one page for
"birthday gift" and one for "birthday gifts" within my website?

It would be interesting how google works here.

somacorellc · 01-23-2011, 07:51 PM

I would imagine you have picked out the keywords before registering the domain - I think that's why you don't see this question a lot.

Which one would be easier to rank for? Would that way also be the most relevant?

yukon · 01-23-2011, 07:51 PM

Most times when you search Google keyword tool, you'll see that the plural has higher traffic.

RobKonrad · 01-24-2011, 06:07 AM

So when traffic is same forboth, would you go with keyword.com or keywords.com ?

wsotoolz · 01-24-2011, 06:11 AM

Quote:

Originally Posted by murokoma

So when traffic is same forboth, would you go with keyword.com or keywords.com ?

If they are the same then I think I would do keywords.com and then try and have a page on the site to also target the singular version.

01-23-2011, 07:48 PM	#1
RobKonrad Marketing with an accent. War Room Member Join Date: Dec 2010 Location: Switzerland Posts: 557 Thanks: 107 Thanked 164 Times in 132 Posts Social Networking Contact Info	Keyword domains / optimizing: Singular or Plural? Hi there, I wonder if anyone had the same question before Let's say I'm optimizing a domain / site for a keyword. Let's take "birthday gift". would it be better to optimize for "birthday gifts" or "birthday gift" (no -s)? "gift" is contained within "gifts", but not vice versa.. but will google "see" this? Or do I need to optimize one page for "birthday gift" and one for "birthday gifts" within my website? It would be interesting how google works here.

01-23-2011, 07:51 PM	#2
somacorellc Mike Heath War Room Member Join Date: Dec 2010 Posts: 520 Thanks: 270 Thanked 435 Times in 123 Posts	Re: Keyword domains / optimizing: Singular or Plural? I would imagine you have picked out the keywords before registering the domain - I think that's why you don't see this question a lot. Which one would be easier to rank for? Would that way also be the most relevant?
	Free Ebook: Discover how to use Google Places to capture More Leads for Your Business! Free Ebook: The Cold Calling Script That Will Transform Your Business

01-23-2011, 07:51 PM	#3
yukon SEO Strategist War Room Member Join Date: Jun 2010 Posts: 6,532 Thanks: 355 Thanked 1,992 Times in 1,273 Posts	Re: Keyword domains / optimizing: Singular or Plural? Most times when you search Google keyword tool, you'll see that the plural has higher traffic.
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01-24-2011, 06:07 AM	#4
RobKonrad Marketing with an accent. War Room Member Join Date: Dec 2010 Location: Switzerland Posts: 557 Thanks: 107 Thanked 164 Times in 132 Posts Social Networking Contact Info	Re: Keyword domains / optimizing: Singular or Plural? So when traffic is same forboth, would you go with keyword.com or keywords.com ?