copying competitor website layout?penalized?

allsystems · 02-12-2011, 08:35 AM

I have copied the website layout of my competitor,not everything word for word but reqrded everything,do you think this will affect my SERP and be penalized by google for this?

InitialEffort · 02-12-2011, 04:10 PM

Yes, there was a massive update regarding duplicate content. Create unique content and Google will reward you more. (Use the search button to find threads discussing this topic).

MrMatts · 02-12-2011, 04:45 PM

I agree with InitialEffort here Google will reward unique content. However Its not that clear cut. You can see 100% duplicate content indexed instantly in newspapers for instance that is written by some news bureau and its indexed all over the place by 100 of different sites.

allsystems · 02-14-2011, 04:53 AM

I am in a sales/product site. Basically I have copied the competitor layout that he has used but I have reworded everything,what do you suggest?Use a different layout etc?also I have to have it similar to my competitor since thats the best way for onpage SEO,let me know your thoughts

02-12-2011, 08:35 AM	#1
allsystems HyperActive Warrior Join Date: Feb 2011 Posts: 272 Thanks: 4 Thanked 19 Times in 6 Posts	copying competitor website layout?penalized? I have copied the website layout of my competitor,not everything word for word but reqrded everything,do you think this will affect my SERP and be penalized by google for this?

02-12-2011, 04:10 PM	#2
InitialEffort Senior Warrior Member War Room Member Join Date: Jun 2010 Location: Minnesota Posts: 1,104 Thanks: 16 Thanked 117 Times in 87 Posts	Re: copying competitor website layout?penalized? Yes, there was a massive update regarding duplicate content. Create unique content and Google will reward you more. (Use the search button to find threads discussing this topic).
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02-12-2011, 04:45 PM	#3
MrMatts Warrior Member Join Date: Oct 2009 Posts: 21 Thanks: 1 Thanked 0 Times in 0 Posts	Re: copying competitor website layout?penalized? I agree with InitialEffort here Google will reward unique content. However Its not that clear cut. You can see 100% duplicate content indexed instantly in newspapers for instance that is written by some news bureau and its indexed all over the place by 100 of different sites.

02-14-2011, 04:53 AM	#4
allsystems HyperActive Warrior Join Date: Feb 2011 Posts: 272 Thanks: 4 Thanked 19 Times in 6 Posts	Re: copying competitor website layout?penalized? I am in a sales/product site. Basically I have copied the competitor layout that he has used but I have reworded everything,what do you suggest?Use a different layout etc?also I have to have it similar to my competitor since thats the best way for onpage SEO,let me know your thoughts