How do sites rank w/o even using the keyword?

BradRich · 02-13-2011, 10:32 PM

I have seen several sites, usually just blog post from a review site, rank at the top for popular keywords and they don't even have the keyword in their domain name. How is this possible? #1 rule we all learn in seo is get the keyword you want to rank for in your domain, but so many sites are ranking for the keywords and the main page on their site really has nothing to do with that keyword. I don't get it.

Please tell me, How do they do this and How can I do it to. Then I won't have to buy so many freakin domain names.
Thanks.

Giannii01 · 02-13-2011, 11:15 PM

They most probably are building links with that keyword as the anchor. Also the blog post that is ranking would most probably be really well written informative content that is relevant to the keyword and original. That usually helps the most.

Mr Marketer · 02-14-2011, 02:04 AM

You can pretty much get any site to rank for any keyword eventually, regardless of the domain name. Using the domain name is just one strategy to help you rank organically but not the only determining factor on weather or not you can rank for a particular phrase.

JacobCook · 02-14-2011, 02:19 AM

What if I haven't used keywords in body but I have used in only Title, would I be able to optimize for that keyword?

komalselva · 02-14-2011, 09:56 AM

It shows the power of off-page SEO (especially link building with anchor text) search "click here" in Google, adobe.com will come first.
.
.
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That’s because people tend to say “Click here to download Acrobat Reader” and links only the “click here” text.

paulgl · 02-14-2011, 10:06 AM

I think most people would be surprised by what google thinks their
site is about. Google in many instances puts two and two together,
and comes up with sites it believes you want. This is a rare, but
more common than people realize. It's more likely to happen to an
authority site.

Mu favorite example is rod iron. Google knows what you want. Or
believes it does, so... just do a search for rod iron.

Paul

airpr23 · 02-14-2011, 01:08 PM

Yeah the domain helps but as long as you have anchored backlinks with the keyword you should be able to rank for any keyword.

02-13-2011, 10:32 PM	#1
BradRich HyperActive Warrior War Room Member Join Date: Oct 2010 Posts: 166 Thanks: 43 Thanked 6 Times in 6 Posts	How do sites rank w/o even using the keyword? I have seen several sites, usually just blog post from a review site, rank at the top for popular keywords and they don't even have the keyword in their domain name. How is this possible? #1 rule we all learn in seo is get the keyword you want to rank for in your domain, but so many sites are ranking for the keywords and the main page on their site really has nothing to do with that keyword. I don't get it. Please tell me, How do they do this and How can I do it to. Then I won't have to buy so many freakin domain names. Thanks.
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02-13-2011, 11:15 PM	#2
Giannii01 Active Warrior Join Date: Mar 2009 Posts: 54 Thanks: 0 Thanked 4 Times in 4 Posts	Re: How do sites rank w/o even using the keyword? They most probably are building links with that keyword as the anchor. Also the blog post that is ranking would most probably be really well written informative content that is relevant to the keyword and original. That usually helps the most.

02-14-2011, 02:04 AM	#3
Mr Marketer Offline Warrior War Room Member Join Date: Sep 2009 Location: Minneapolis, MN Posts: 451 Thanks: 63 Thanked 37 Times in 30 Posts	Re: How do sites rank w/o even using the keyword? You can pretty much get any site to rank for any keyword eventually, regardless of the domain name. Using the domain name is just one strategy to help you rank organically but not the only determining factor on weather or not you can rank for a particular phrase.

02-14-2011, 02:19 AM	#4
JacobCook Warrior Member Join Date: Feb 2011 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	Re: How do sites rank w/o even using the keyword? What if I haven't used keywords in body but I have used in only Title, would I be able to optimize for that keyword?
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02-14-2011, 09:56 AM	#5
komalselva Warrior Member Join Date: Feb 2011 Posts: 8 Thanks: 0 Thanked 0 Times in 0 Posts	Re: How do sites rank w/o even using the keyword? It shows the power of off-page SEO (especially link building with anchor text) search "click here" in Google, adobe.com will come first. . . . That’s because people tend to say “Click here to download Acrobat Reader” and links only the “click here” text.
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02-14-2011, 10:06 AM	#6
paulgl Plundering the Web War Room Member Join Date: Feb 2007 Location: , , . Posts: 4,849 Thanks: 804 Thanked 1,199 Times in 886 Posts	Re: How do sites rank w/o even using the keyword? I think most people would be surprised by what google thinks their site is about. Google in many instances puts two and two together, and comes up with sites it believes you want. This is a rare, but more common than people realize. It's more likely to happen to an authority site. Mu favorite example is rod iron. Google knows what you want. Or believes it does, so... just do a search for rod iron. Paul
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02-14-2011, 01:08 PM	#7
airpr23 HyperActive Warrior War Room Member Join Date: Dec 2006 Location: Hollywood, Ca Posts: 238 Thanks: 4 Thanked 21 Times in 20 Posts Contact Info	Re: How do sites rank w/o even using the keyword? Yeah the domain helps but as long as you have anchored backlinks with the keyword you should be able to rank for any keyword.