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| HyperActive Warrior War Room Member Join Date: Oct 2009 Location: U.K.
Posts: 396
Thanks: 22
Thanked 107 Times in 49 Posts
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You probably already know about the recent Google updates and that they confirmed their intention to crack down even more on web spam over the coming months. You might not think your sites will be seen as spam but you might be surprised to know that some sites with over 1,000 pages and plenty of links have lost rankings recently. The main reasons appear to be page quality but also the value that the site provides to visitors in the eyes of the search engine algorithms. So what can you do to safeguard your sites this year? SEO is now not simply about optimizing your content and building backlinks, you need to be looking for ways to add value for your sites visitors and that's turning into more than just good quality content although that's still important. Visitor interaction seems to be becoming a more important measure of the value a site provides and it seems in my experience that it helps to have integration with sites like Facebook and Twitter for starters. It's fairly easy to set that up and automate it if you're using Wordpress. I also recently had an email from the Adwords team about an old site where I had "review stars" but users couldn't actually influence the ratings, they also hinted that they didn't like the sites I was linking to for a couple of CB products. After re-doing the reviews in another style and changing my promotions it was given the all clear again - PHEW!! So far implementing these sort of ideas seems to be working very well for my sites but I'd be interested to hear others experiences with rankings and any associated problems or solutions recently. Always wise to future proof sites as much as possible. |
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| | #2 |
| Senior Warrior Member War Room Member Join Date: Jan 2008 Location: USA.
Posts: 2,186
Thanks: 487
Thanked 548 Times in 250 Posts
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I'd be real interested to know what u did to get the green light from Adwords again? Cheers |
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| | #3 |
| HyperActive Warrior War Room Member Join Date: Oct 2009 Location: U.K.
Posts: 396
Thanks: 22
Thanked 107 Times in 49 Posts
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| | #4 |
| Warrior Master Reviewer War Room Member Join Date: Jan 2011 Location: UK
Posts: 916
Thanks: 124
Thanked 143 Times in 140 Posts
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| | #5 |
| HyperActive Warrior War Room Member Join Date: Oct 2009 Location: U.K.
Posts: 396
Thanks: 22
Thanked 107 Times in 49 Posts
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| | #6 | |
| Senior Warrior Member War Room Member Join Date: Jun 2007 Location: Earth
Posts: 6,061
Blog Entries: 16 Thanks: 72
Thanked 915 Times in 602 Posts
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Good content and focus on and satisfy YOUR REAL HUMAN VISITORS will ultimately always be rewarded by Google. Everything else, link building etc. comes after that. Google will always reflect (in its search results) what the real human visitors thinks is good. Google doesn't make the rules - it is actually the other way around. So...your first goal is to get away from that thinking "to make sites for Google". As SEOs we're always and still in that "trap", but its totally the wrong approach. | |
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| Tags |
| 2011, methods, niche, save, seo, sites |
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