A backlinks and seo discussion

MarksExtra · 03-03-2011, 06:04 PM

I have a .com site with 3 word keyword. It currently ranks #1 on google, yahoo, and bing. It is a wp theme. There are approximatley 8 articles on the home page. and 30 pages total.

I am not getting enough traffic so I would like to try to rank for other keywords with more traffic.

To rank for the other keywords, I can write one or more articles around each keyword and then back link those using the anchor test as the keyword. Forum posts, comments, profiles, etc.

Questions I have:

Is this the best way to get the other keywords to rank; if not what is?

Where do I place the articles I write? home page or make their own page or both?

If the answer is the home page, then how do people end up ranking for 10 keywords? You can't all that information on just your home page. it would be a mess. I'm basically confused because you need to be so specialized to get to rank #1 by using on-page seo that I don't get how to rank for other keywords. I mean you can only put so much in the meta and H1-H3 etc.

Any help?

GeorgR. · 03-03-2011, 06:33 PM

You can/should place the articles as "posts" on your blog. On the HP you can maybe only display EXCERPTS which links to the article (click to rad more...) , but dont make the mistake to have dupes, eg. full articles on home page AND on the actual article/post URL on your blog. Thats why i i always only display excerpts on the home page.

Be aware YOUR ARTICLES will rank, so do NOT only monetize on your HP! Be aware that visitors from google can and will land on each of your sub-pages with the articles.

Eg. you could put site-wide banners on the blog...so the banners appear everywhere, eg. in each article. And optimize the individual articles for long-tails (titles) etc..

Edit:

Read my blog entry here

http://www.1up-seo.com/seo-mistakes-...lures-to-avoid

The HP is actually really irrelevant, there is of course no way to drive traffic to a zillion keywords to the HP. Its therefore silly to only build links to the HP. Build links to your articles!!

Example:

You could well try to have one static home page and TRY to rank the HP for, say, "lose weight".

And to the individual article posts you can then build links with all kinds of long tail keywords, eg. have an article "how to lose weight in 2 weeks" with article about the same subject, and of course on-site SEo (title, description, tags, keywords) on that post about "how to lose weight in 2 weeks".

NB: You can also make categories on your blog and put posts in categories, but the principle is the same as outlined above.

MarksExtra · 03-03-2011, 06:53 PM

GeorgR. Thank you. I just read that blog post and it's a gold mine.

Your response confirms my current stategy; which is great news.

Can we talk about site structure for a moment?
So when trying to rank for complimentary keywords, we're talking about 2 things.
1. posts(which are my articles that are written around secondary keywords)
2. pages ( in my case reviews of other sites that are relevant to all the keywords)

So, it's given that it is critical to try to rank for those complementary keywords by using pages and posts that are NOT on the home page. This is interesting and seems hard to deny when you consider the myriad of sites out there with little to nothing on there homepage. A good example is Google. Which brings me to structure. As you mentioned, posts show on the home page and show as teasers, i.e. (...click here to read more). If you have multiple posts (for example 10posts) on the same keyword, obviously not all of the teasers will be on the homepage. I guess they end up in the archives. How does backlinking work for these posts? Is it that you have to build backlinks to each post/article using the same keyword as anchor text? If that's the case it kind of stinks because it would be more convenient(for both me and the reader) if they were all on the same page essentially grouped together by keyword/theme. (easier for me for backlinking purposes and easier for the reader to find).

This all matters of course, because a I don't want to redesign my site and take a risk of changing my positive search engine ranking without knowing what redesign will do.

Fraggler · 03-03-2011, 07:08 PM

A good way to think about the homepage is that it's a gateway to the rest of your content. You don't need to build links to the homepage this way as there is usually a link to it from every other page on the site.

You also lower the risk of any penalties you might receive if you keep the homepage 'clean'.

So as GeorgeR said, create posts for your articles and link to them from the homepage with a little excerpt. Focus your off-site link building on the inner pages then.

You can get more than 1 keyword per page IF the page supports it. Often long tails contain some great short keywords too, and vice-versa. There is no need to create a new article that covers the same stuff as an existing article - just to chase a different keyword. Try and add a little more content to the existing article and mix the backlinks up between the 2.

This gives you anchor text variety, in a good way.

MarksExtra · 03-03-2011, 07:32 PM

Quote:

Originally Posted by Fraggler

A good way to think about the homepage is that it's a gateway to the rest of your content. You don't need to build links to the homepage this way as there is usually a link to it from every other page on the site. good way to think about it

Focus your off-site link building on the inner pages then. X10

There is no need to create a new article that covers the same stuff as an existing article - just to chase a different keyword. Try and add a little more content to the existing article and mix the backlinks up between the 2.

This gives you anchor text variety, in a good way.

Do you think that creating additonal articles for the same keyword helps create more pages and more content that may help rankings.?

All great points. I'm can honestly say that i'm glad to even be asking these types of quesitons as there were times when I didn't think I would even get this far.

Quick weight loss diets · 03-10-2011, 11:18 AM

THanks and really a very great TIPS!!!Million thanks for sharing it!God bless you!I now know it

Angel Smith · 03-10-2011, 09:38 PM

Backlink really so part of the seo because the without backlink your website ranking not increasing...

03-03-2011, 06:04 PM	#1
MarksExtra Active Warrior Join Date: Jun 2010 Posts: 67 Thanks: 44 Thanked 6 Times in 4 Posts	A backlinks and seo discussion I have a .com site with 3 word keyword. It currently ranks #1 on google, yahoo, and bing. It is a wp theme. There are approximatley 8 articles on the home page. and 30 pages total. I am not getting enough traffic so I would like to try to rank for other keywords with more traffic. To rank for the other keywords, I can write one or more articles around each keyword and then back link those using the anchor test as the keyword. Forum posts, comments, profiles, etc. Questions I have: Is this the best way to get the other keywords to rank; if not what is? Where do I place the articles I write? home page or make their own page or both? If the answer is the home page, then how do people end up ranking for 10 keywords? You can't all that information on just your home page. it would be a mess. I'm basically confused because you need to be so specialized to get to rank #1 by using on-page seo that I don't get how to rank for other keywords. I mean you can only put so much in the meta and H1-H3 etc. Any help?
	Complete Newbie with perseverance.

03-03-2011, 06:33 PM	#2
GeorgR. Senior Warrior Member War Room Member Join Date: Jun 2007 Location: Earth Posts: 6,061 Blog Entries: 16 Thanks: 72 Thanked 915 Times in 602 Posts Social Networking	Re: A backlinks and seo discussion You can/should place the articles as "posts" on your blog. On the HP you can maybe only display EXCERPTS which links to the article (click to rad more...) , but dont make the mistake to have dupes, eg. full articles on home page AND on the actual article/post URL on your blog. Thats why i i always only display excerpts on the home page. Be aware YOUR ARTICLES will rank, so do NOT only monetize on your HP! Be aware that visitors from google can and will land on each of your sub-pages with the articles. Eg. you could put site-wide banners on the blog...so the banners appear everywhere, eg. in each article. And optimize the individual articles for long-tails (titles) etc.. Edit: Read my blog entry here http://www.1up-seo.com/seo-mistakes-...lures-to-avoid The HP is actually really irrelevant, there is of course no way to drive traffic to a zillion keywords to the HP. Its therefore silly to only build links to the HP. Build links to your articles!! Example: You could well try to have one static home page and TRY to rank the HP for, say, "lose weight". And to the individual article posts you can then build links with all kinds of long tail keywords, eg. have an article "how to lose weight in 2 weeks" with article about the same subject, and of course on-site SEo (title, description, tags, keywords) on that post about "how to lose weight in 2 weeks". NB: You can also make categories on your blog and put posts in categories, but the principle is the same as outlined above.
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03-03-2011, 06:53 PM	#3
MarksExtra Active Warrior Join Date: Jun 2010 Posts: 67 Thanks: 44 Thanked 6 Times in 4 Posts	Re: A backlinks and seo discussion GeorgR. Thank you. I just read that blog post and it's a gold mine. Your response confirms my current stategy; which is great news. Can we talk about site structure for a moment? So when trying to rank for complimentary keywords, we're talking about 2 things. 1. posts(which are my articles that are written around secondary keywords) 2. pages ( in my case reviews of other sites that are relevant to all the keywords) So, it's given that it is critical to try to rank for those complementary keywords by using pages and posts that are NOT on the home page. This is interesting and seems hard to deny when you consider the myriad of sites out there with little to nothing on there homepage. A good example is Google. Which brings me to structure. As you mentioned, posts show on the home page and show as teasers, i.e. (...click here to read more). If you have multiple posts (for example 10posts) on the same keyword, obviously not all of the teasers will be on the homepage. I guess they end up in the archives. How does backlinking work for these posts? Is it that you have to build backlinks to each post/article using the same keyword as anchor text? If that's the case it kind of stinks because it would be more convenient(for both me and the reader) if they were all on the same page essentially grouped together by keyword/theme. (easier for me for backlinking purposes and easier for the reader to find). This all matters of course, because a I don't want to redesign my site and take a risk of changing my positive search engine ranking without knowing what redesign will do.
	Complete Newbie with perseverance.

03-03-2011, 07:08 PM	#4
Fraggler Troy Steele War Room Member Join Date: Jul 2009 Location: Brisbane, Australia Posts: 1,763 Thanks: 723 Thanked 499 Times in 319 Posts Social Networking	Re: A backlinks and seo discussion A good way to think about the homepage is that it's a gateway to the rest of your content. You don't need to build links to the homepage this way as there is usually a link to it from every other page on the site. You also lower the risk of any penalties you might receive if you keep the homepage 'clean'. So as GeorgeR said, create posts for your articles and link to them from the homepage with a little excerpt. Focus your off-site link building on the inner pages then. You can get more than 1 keyword per page IF the page supports it. Often long tails contain some great short keywords too, and vice-versa. There is no need to create a new article that covers the same stuff as an existing article - just to chase a different keyword. Try and add a little more content to the existing article and mix the backlinks up between the 2. This gives you anchor text variety, in a good way.
	High Quality - Big Impact - Niche Specific - Low Footprint Backlinks - 15 OBL This is as Close to Natural Backlinking as You're Ever Likely to See Niches Available: General Health - Finance & Investment - Shopping & Consumer Goods

03-10-2011, 11:18 AM	#6
Quick weight loss diets Quick weight loss diets Join Date: Mar 2011 Location: 2012 survival guide link:http://2012survivalguide.webs.com/ Posts: 8 Thanks: 6 Thanked 2 Times in 2 Posts	Re: A backlinks and seo discussion THanks and really a very great TIPS!!!Million thanks for sharing it!God bless you!I now know it

03-10-2011, 09:38 PM	#7
Angel Smith Warrior Member Join Date: Feb 2011 Posts: 10 Thanks: 0 Thanked 1 Time in 1 Post	Re: A backlinks and seo discussion Backlink really so part of the seo because the without backlink your website ranking not increasing...