How much $$$ per click?

howtomakemoneyonline · 03-04-2011, 12:01 PM

The average CPC for "insurance" keyword, for example is $20, then how much percentage of this CPC will be paid by adsense to us per click?

sylarrr · 03-04-2011, 12:56 PM

In Google Adwords Tool: 20$
Googles Adsense share: -6,4$ (-32%)
Adsense content network lower price* -4$(~20%)
You are left with: 9,6$ (minus your local income tax)

NB! If you are trying to rank for the really high paying keywords with adsense for content, then it may be impossible because the really high paying keywords may not be available for Google content network.

*Adsense content network click fees are lower than in Google search network. Google Adwords returns search/content network price (depending on which is higher).

Lucid · 03-04-2011, 01:15 PM

As Sylarrr pointed out, Google published that they pay out 68% to publishers. However, you are assuming that every advertiser for the keyword pays $20. They don't. The tool is for search for one thing, completely different than the content network. The top advertisers for those keywords probably pay around $10-12 on the search network, probably less in many cases.

03-04-2011, 12:01 PM	#1
howtomakemoneyonline The Mega Idea Machine. Join Date: Mar 2011 Location: ENGLAND Posts: 21 Thanks: 0 Thanked 0 Times in 0 Posts Social Networking	How much $$$ per click? The average CPC for "insurance" keyword, for example is $20, then how much percentage of this CPC will be paid by adsense to us per click?

03-04-2011, 12:56 PM	#2
sylarrr HyperActive Warrior War Room Member Join Date: Jan 2011 Posts: 222 Thanks: 14 Thanked 43 Times in 23 Posts	Re: How much $$$ per click? In Google Adwords Tool: 20$ Googles Adsense share: -6,4$ (-32%) Adsense content network lower price* -4$(~20%) You are left with: 9,6$ (minus your local income tax) NB! If you are trying to rank for the really high paying keywords with adsense for content, then it may be impossible because the really high paying keywords may not be available for Google content network. *Adsense content network click fees are lower than in Google search network. Google Adwords returns search/content network price (depending on which is higher).
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03-04-2011, 01:15 PM	#3
Lucid Senior Warrior Member Join Date: May 2009 Posts: 1,143 Thanks: 11 Thanked 129 Times in 121 Posts	Re: How much $$$ per click? As Sylarrr pointed out, Google published that they pay out 68% to publishers. However, you are assuming that every advertiser for the keyword pays $20. They don't. The tool is for search for one thing, completely different than the content network. The top advertisers for those keywords probably pay around $10-12 on the search network, probably less in many cases.
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