Exchanging Links: Traffic builder or oh-so-1998?

BitterXwife · 03-09-2011, 06:44 PM

An acquaintance just joined a networking group that I'm involved with.

Most of the people in the networking group are old-school and still think the best way to promot their business is by exchanging business cards, hanging up flyers on local bulletin boards, etc.

So this new acquaintance comes along and tells everyone that the best way to get more traffic to their web sites (several of them user Blogger) is to exchange links with her.

Am I missing something here? I thought link exchanges were a thing of the past and put you at risk for being considered a link farm.

Thoughts?

hpgoodboy · 03-09-2011, 06:52 PM

Yes, link exchanges did work in 2000.

But on the other hand, if you talk about adding people to the blog roll, it has some workability. Especially if the other sites are related.

rmoore · 03-09-2011, 06:59 PM

Quote:

Originally Posted by BitterXwife

An acquaintance just joined a networking group that I'm involved with.

Most of the people in the networking group are old-school and still think the best way to promot their business is by exchanging business cards, hanging up flyers on local bulletin boards, etc.

So this new acquaintance comes along and tells everyone that the best way to get more traffic to their web sites (several of them user Blogger) is to exchange links with her.

Am I missing something here? I thought link exchanges were a thing of the past and put you at risk for being considered a link farm.

Thoughts?

That is pretty old school.

I've never used that technique and have received millions of visits to my main site.

I guarantee you that it isn't the best method!

-Rusty

Fraggler · 03-09-2011, 07:03 PM

Defintely not the best method but that doesn't mean they don't work.

Rather than just 'sharing links', a better option is to write a guest post on each others blog and introduce yourself to their audience. You then just aren't some link hanging out in the sidebar with tons of others.

petelta · 03-09-2011, 08:06 PM

Direct link exchanges are something I use for SEO purposes all the time with great results. I haven't had any luck with traffic results from them though.

Travis

ann1986 · 03-09-2011, 11:32 PM

exchanging links still works good if you exchange links with websites related to your site. The only things is that its very time consuming. Most link exchange services does not have quality websites or only a few.

hilhilginger · 03-10-2011, 01:40 AM

Quote:

Originally Posted by Fraggler

Rather than just 'sharing links', a better option is to write a guest post on each others blog and introduce yourself to their audience softnwords. You then just aren't some link hanging out in the sidebar with tons of others.

I do agree with this. But link exchange can damage your site's quality for you are forced to host someone's links which are not relevant to your sites.

Fraggler · 03-10-2011, 06:29 AM

Absolutely. Only chase the sites that can get you referred traffic on top of the SEO benefits. It is more efficient working like that.

03-09-2011, 06:44 PM	#1
BitterXwife Active Warrior Join Date: Oct 2010 Location: USA Posts: 34 Thanks: 0 Thanked 2 Times in 2 Posts	Exchanging Links: Traffic builder or oh-so-1998? An acquaintance just joined a networking group that I'm involved with. Most of the people in the networking group are old-school and still think the best way to promot their business is by exchanging business cards, hanging up flyers on local bulletin boards, etc. So this new acquaintance comes along and tells everyone that the best way to get more traffic to their web sites (several of them user Blogger) is to exchange links with her. Am I missing something here? I thought link exchanges were a thing of the past and put you at risk for being considered a link farm. Thoughts?

03-09-2011, 06:52 PM	#2
hpgoodboy www.WSOReviewDaily.com War Room Member Join Date: Aug 2008 Location: Florida, USA Posts: 1,826 Thanks: 405 Thanked 796 Times in 600 Posts Social Networking Contact Info	Re: Exchanging Links: Traffic builder or oh-so-1998? Yes, link exchanges did work in 2000. But on the other hand, if you talk about adding people to the blog roll, it has some workability. Especially if the other sites are related.
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03-09-2011, 07:03 PM	#4
Fraggler Troy Steele War Room Member Join Date: Jul 2009 Location: Brisbane, Australia Posts: 1,763 Thanks: 723 Thanked 499 Times in 319 Posts Social Networking	Re: Exchanging Links: Traffic builder or oh-so-1998? Defintely not the best method but that doesn't mean they don't work. Rather than just 'sharing links', a better option is to write a guest post on each others blog and introduce yourself to their audience. You then just aren't some link hanging out in the sidebar with tons of others.
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03-09-2011, 08:06 PM	#5
petelta Travis Petelle War Room Member Join Date: Jun 2009 Location: Nashville, TN Posts: 1,405 Blog Entries: 5 Thanks: 484 Thanked 1,065 Times in 276 Posts Social Networking Contact Info	Re: Exchanging Links: Traffic builder or oh-so-1998? Direct link exchanges are something I use for SEO purposes all the time with great results. I haven't had any luck with traffic results from them though. Travis
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03-09-2011, 11:32 PM	#6
ann1986 HyperActive Warrior War Room Member Join Date: Nov 2010 Posts: 296 Thanks: 6 Thanked 36 Times in 28 Posts	Re: Exchanging Links: Traffic builder or oh-so-1998? exchanging links still works good if you exchange links with websites related to your site. The only things is that its very time consuming. Most link exchange services does not have quality websites or only a few.
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03-10-2011, 06:29 AM	#8
Fraggler Troy Steele War Room Member Join Date: Jul 2009 Location: Brisbane, Australia Posts: 1,763 Thanks: 723 Thanked 499 Times in 319 Posts Social Networking	Re: Exchanging Links: Traffic builder or oh-so-1998? Absolutely. Only chase the sites that can get you referred traffic on top of the SEO benefits. It is more efficient working like that.
	High Quality - Big Impact - Niche Specific - Low Footprint Backlinks - 15 OBL This is as Close to Natural Backlinking as You're Ever Likely to See Niches Available: General Health - Finance & Investment - Shopping & Consumer Goods