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Old 03-15-2011, 01:43 PM   #1
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Default Title Changes Cause Big Traffic Decline - Should I Switch It Back?

So my website was getting about 3k visitors a day until I changed the page title a little during February only to see a serious decline in traffic once the new title was indexed (went down to about 1k a day).

I'm just curious as to any advice anyone has? And particularly - should I change it back to the old one?
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Old 03-15-2011, 01:51 PM   #2
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Default Re: Title Changes Cause Big Traffic Decline - Should I Switch It Back?

Possibly could be the reason. You were probably ranking for the keywords you had in your title. Go ahead and change it back....Normally I would say wait it out, but thats about 66% loss in traffic.

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Old 03-15-2011, 01:51 PM   #3
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Default Re: Title Changes Cause Big Traffic Decline - Should I Switch It Back?

Don't think so. I think it will soon be normal. Just keep updating your blog.

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Old 03-15-2011, 01:52 PM   #4
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Default Re: Title Changes Cause Big Traffic Decline - Should I Switch It Back?

Quote:
Originally Posted by ChippaDuck View Post
So my website was getting about 3k visitors a day until I changed the page title a little during February only to see a serious decline in traffic once the new title was indexed (went down to about 1k a day).

I'm just curious as to any advice anyone has? And particularly - should I change it back to the old one?
Is this a trick question?

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Old 03-15-2011, 02:15 PM   #5
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Default Re: Title Changes Cause Big Traffic Decline - Should I Switch It Back?

If your using custom structure urls and they have been using the titles to append to the URL's then you may have altered the url and therefore backlinks and also the search engines will find they may have 404'd it and the url no longer exists when the visitors try to land onto your site.

I'd personally get it back EXACTLY to how is was if this is the impact it has had to your website.

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Old 03-15-2011, 05:12 PM   #6
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Default Re: Title Changes Cause Big Traffic Decline - Should I Switch It Back?

Wait say a month if it continues, consider change the title back.

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Old 03-16-2011, 06:29 AM   #7
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Default Re: Title Changes Cause Big Traffic Decline - Should I Switch It Back?

Quote:
Originally Posted by cavalli11k2 View Post
I'm just curious as to any advice anyone has? And particularly - should I change it back to the old one?
Are you the OP? Your comment implies that you are,
but using a different login. You've been given some
excellent advice about your titles in this thread, I
suggest you read it all.

HTH

Glenn

edit 17.03.2011 - It's interesting that rather than
explain that the OP probably has more than one
account, they deleted their post instead.


Last edited by Glenn Leader; 03-17-2011 at 04:41 AM. Reason: added additional comment
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