SEO TRAINING COURSES

Andrei Rotariu · 03-29-2011, 08:03 PM

Hi

Ive been doing some SEO work, and recently at a meeting I had a potential client ask me if i was certified.

Ive seen SEO courses promoted online but there is nothing i can find that says seo is a certifiable course.

There are many websites claiming to certify you as an SEO.

How can this be, can anyone clarify?

mikeroosa · 03-29-2011, 08:06 PM

Quote:

Originally Posted by Andrei Rotariu

Hi

Ive been doing some SEO work, and recently at a meeting I had a potential client ask me if i was certified.

Ive seen SEO courses promoted online but there is nothing i can find that says seo is a certifiable course.

There are many websites claiming to certify you as an SEO.

How can this be, can anyone clarify?

It's like any certification. Just something people made up to make a little money. It means absolutely nothing.

mavericx · 03-29-2011, 08:11 PM

I agree with Mike; it's just a bunch of marketing fluff...

I saw stompernet offering some course recently where they would "certify" you. The course was like, $4K or something like that...

Nickolie0990 · 03-29-2011, 08:13 PM

Personally, to me, become seo certified means absolutely nothing to the average joe, it is really for small business who want to to hire someone to build there site. It is a great selling point, "One of are SEO certified Professionals" will build you site...

SEO really isn't that hard to understand, just takes a LOT of work in the implementation phase.

So if you are not planning to sell your SEO services to business, then really it isn't necessary.

Mark

brendanfinn · 03-29-2011, 08:14 PM

There are a bunch of "certifications" out there, but none that are widely recognized and/or prestigious.

In other words, they're mostly pointless. I guess you could stick it on your resume, lol.

Andrei Rotariu · 03-29-2011, 09:13 PM

Thats what i thought and in fact i explained to the client that i have proven results, whereas someone with a cert may only have that cert and nothing else. We'll see what he decides to do...

dadamson · 03-29-2011, 09:29 PM

Yeah a certification doesn't mean anything, it's about how the SEO is implemented. There are a lot of awesome SEO 'pros' that aren't certified.

They are too busy building backlinkgs to get certified lol.

I own an SEO business but a certification is not something I am interested in yet. I guess the time will come when I will persue small businesses a little more and then I will be looking around for a credible certification.

As said above, it's more just a selling point rather than a true indication of talent or success.

Cheers,
Dave

TBInternetMarketing · 03-29-2011, 11:45 PM

Yip, I'd be a little wary of a certification since SEO is an open book to a large degree. When I say that, I mean its not as fixed and regular as something like a programming course that you could become certified in through a Microsoft course for example.

Anyone know how SEO companies go about hiring people though? Do they look for something like this?

Linda_C · 03-29-2011, 11:57 PM

The only certification that's legit is Google's Adwords Certification. Lots of people who have obtained it just say "Google certified" and the average business owner doesn't know it's just Adword certification not SEO certification.

That might be what they're referring to. You could mention to them that the only certification available is for understanding the PPC program, and doesn't apply to SEO. That might help.

brendanfinn · 03-30-2011, 03:58 PM

Linda makes a good point. If anyone says they are certified by Google, it can't be in SEO because Google doesn't offer an SEO certification.

If someone says they are certified by anyone else, they might as well be certified by me or you. It might help them to get business or get a job, but it doesn't tell you that they are a good SEO.

lynneklos · 04-06-2011, 10:18 AM

I know of a few people on the WF who have taken this course. I'm taking a look at it. It is currently on sale for $89.

SEO Certification - About SEOcertification.org

Marketing Ignite · 08-27-2011, 12:51 PM

There is nobody who is authorized to offer certification in SEO. However, there are many SEO training courses available that you can take and learn more...so don't believe any site that claims to certify you cause it is not true.

yukon · 08-27-2011, 01:05 PM

Lol at being certified, tell the client to do a Google search for a competitive keyword for a site you own, then show them how much traffic that keyword gets with Google keyword tool.

Your certification is your site ranking in the SERPs for a competitive keyword.

Ask the client "You want proof I can rank a site/page, or you want a piece of paper?".

If they need you to verify the keyword you show them that your already ranking, simply add whatever small snippet of text they provide as proof to the bottom of the already ranked page.

If they still want a certification paper, tell them you appreciate their time.

03-29-2011, 08:03 PM	#1
Andrei Rotariu LOLing To The Bank War Room Member Join Date: Aug 2008 Location: Melbourne, Australia Posts: 1,646 Thanks: 368 Thanked 173 Times in 116 Posts Social Networking Contact Info	SEO TRAINING COURSES - HUH? Hi Ive been doing some SEO work, and recently at a meeting I had a potential client ask me if i was certified. Ive seen SEO courses promoted online but there is nothing i can find that says seo is a certifiable course. There are many websites claiming to certify you as an SEO. How can this be, can anyone clarify?
	LOLing To The Bank

03-29-2011, 08:11 PM	#3
mavericx Active Warrior Join Date: Dec 2010 Location: USA Posts: 92 Thanks: 19 Thanked 6 Times in 6 Posts	Re: SEO TRAINING COURSES - HUH? I agree with Mike; it's just a bunch of marketing fluff... I saw stompernet offering some course recently where they would "certify" you. The course was like, $4K or something like that...

03-29-2011, 08:13 PM	#4
Nickolie0990 Weird Strange but True War Room Member Join Date: Mar 2009 Posts: 890 Thanks: 13 Thanked 328 Times in 135 Posts	Re: SEO TRAINING COURSES - HUH? Personally, to me, become seo certified means absolutely nothing to the average joe, it is really for small business who want to to hire someone to build there site. It is a great selling point, "One of are SEO certified Professionals" will build you site... SEO really isn't that hard to understand, just takes a LOT of work in the implementation phase. So if you are not planning to sell your SEO services to business, then really it isn't necessary. Mark
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03-29-2011, 08:14 PM	#5
brendanfinn Active Warrior War Room Member Join Date: Jul 2009 Posts: 65 Thanks: 14 Thanked 14 Times in 13 Posts	Re: SEO TRAINING COURSES - HUH? There are a bunch of "certifications" out there, but none that are widely recognized and/or prestigious. In other words, they're mostly pointless. I guess you could stick it on your resume, lol.

03-29-2011, 09:13 PM	#6
Andrei Rotariu LOLing To The Bank War Room Member Join Date: Aug 2008 Location: Melbourne, Australia Posts: 1,646 Thanks: 368 Thanked 173 Times in 116 Posts Social Networking Contact Info	Re: SEO TRAINING COURSES - HUH? Thats what i thought and in fact i explained to the client that i have proven results, whereas someone with a cert may only have that cert and nothing else. We'll see what he decides to do...
	LOLing To The Bank

03-29-2011, 09:29 PM	#7
dadamson SEO Enthusiast War Room Member Join Date: Oct 2010 Location: Australia Posts: 1,843 Blog Entries: 3 Thanks: 52 Thanked 345 Times in 262 Posts Social Networking Contact Info	Re: SEO TRAINING COURSES - HUH? Yeah a certification doesn't mean anything, it's about how the SEO is implemented. There are a lot of awesome SEO 'pros' that aren't certified. They are too busy building backlinkgs to get certified lol. I own an SEO business but a certification is not something I am interested in yet. I guess the time will come when I will persue small businesses a little more and then I will be looking around for a credible certification. As said above, it's more just a selling point rather than a true indication of talent or success. Cheers, Dave
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03-29-2011, 11:45 PM	#8
TBInternetMarketing Senior Warrior Member War Room Member Join Date: Jan 2011 Location: In your PC Posts: 2,075 Thanks: 83 Thanked 789 Times in 234 Posts	Re: SEO TRAINING COURSES - HUH? Yip, I'd be a little wary of a certification since SEO is an open book to a large degree. When I say that, I mean its not as fixed and regular as something like a programming course that you could become certified in through a Microsoft course for example. Anyone know how SEO companies go about hiring people though? Do they look for something like this?

03-29-2011, 11:57 PM	#9
Linda_C Chronically Self Employed Join Date: Sep 2010 Location: Canada Posts: 227 Thanks: 84 Thanked 122 Times in 72 Posts	Re: SEO TRAINING COURSES - HUH? The only certification that's legit is Google's Adwords Certification. Lots of people who have obtained it just say "Google certified" and the average business owner doesn't know it's just Adword certification not SEO certification. That might be what they're referring to. You could mention to them that the only certification available is for understanding the PPC program, and doesn't apply to SEO. That might help.

03-30-2011, 03:58 PM	#10
brendanfinn Active Warrior War Room Member Join Date: Jul 2009 Posts: 65 Thanks: 14 Thanked 14 Times in 13 Posts	Re: SEO TRAINING COURSES - HUH? Linda makes a good point. If anyone says they are certified by Google, it can't be in SEO because Google doesn't offer an SEO certification. If someone says they are certified by anyone else, they might as well be certified by me or you. It might help them to get business or get a job, but it doesn't tell you that they are a good SEO.

04-06-2011, 10:18 AM	#11
lynneklos HyperActive Warrior War Room Member Join Date: Nov 2008 Posts: 122 Thanks: 22 Thanked 22 Times in 15 Posts	Re: SEO TRAINING COURSES - HUH? I know of a few people on the WF who have taken this course. I'm taking a look at it. It is currently on sale for $89. SEO Certification - About SEOcertification.org
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08-27-2011, 12:51 PM	#12
Marketing Ignite HyperActive Warrior Join Date: Feb 2005 Posts: 394 Thanks: 2 Thanked 21 Times in 21 Posts	Re: SEO TRAINING COURSES - HUH? There is nobody who is authorized to offer certification in SEO. However, there are many SEO training courses available that you can take and learn more...so don't believe any site that claims to certify you cause it is not true.
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08-27-2011, 01:05 PM	#13
yukon SEO Strategist War Room Member Join Date: Jun 2010 Posts: 6,532 Thanks: 355 Thanked 1,992 Times in 1,273 Posts	Re: SEO TRAINING COURSES - HUH? Lol at being certified, tell the client to do a Google search for a competitive keyword for a site you own, then show them how much traffic that keyword gets with Google keyword tool. Your certification is your site ranking in the SERPs for a competitive keyword. Ask the client "You want proof I can rank a site/page, or you want a piece of paper?". If they need you to verify the keyword you show them that your already ranking, simply add whatever small snippet of text they provide as proof to the bottom of the already ranked page. If they still want a certification paper, tell them you appreciate their time.