Punctuation within a keyword phrase

helterskelter · 04-08-2011, 07:29 AM

Hi guys,

I found an EMD for a keyword phrase that has a weird pluralization and is tricky to write naturally in copy - something similar to "astronauts toys," for example. It would be a lot easier to include it in copy if it was split over two sentences - "Kids love astronauts. Toys related to space blah blah blah..." Would this have negative impact on SEO?

Same question about adding apostrophes to indicate pluralization. If I decided to spin this to write about toys belonging to an astronaut or group of astronauts, would including the apostrophe - astronaut's toys or astronauts' toys - have any negative effect?

Thanks!

SuspectZero · 04-08-2011, 07:51 AM

most search engines ignore special characters. so i guess if it'll have an effect, it'll be very very little.

helterskelter · 04-09-2011, 11:25 PM

Thanks much, SuspectZero! Anyone had success optimizing for keywords split over sentences like this?

Capitalist_Pig · 04-10-2011, 08:57 AM

I have a site called "Shooters' Journal", which of course has an apostrophe in it. I've found it difficult to rank for my site's name. Last I checked, I was only at #3. While I've not spent time on it specifically, I link it from a lot of my profiles, and I'm sure it's well optimized.

Shooters' Journal | For the new generation of gun owners.

As a result, I think punctuation does have some negative impact on SEO efforts - but they still work.

04-08-2011, 07:29 AM	#1
helterskelter Active Warrior Join Date: Jun 2010 Posts: 97 Thanks: 77 Thanked 5 Times in 5 Posts	Punctuation within a keyword phrase - effect on SEO? Hi guys, I found an EMD for a keyword phrase that has a weird pluralization and is tricky to write naturally in copy - something similar to "astronauts toys," for example. It would be a lot easier to include it in copy if it was split over two sentences - "Kids love astronauts. Toys related to space blah blah blah..." Would this have negative impact on SEO? Same question about adding apostrophes to indicate pluralization. If I decided to spin this to write about toys belonging to an astronaut or group of astronauts, would including the apostrophe - astronaut's toys or astronauts' toys - have any negative effect? Thanks!

04-08-2011, 07:51 AM	#2
SuspectZero Active Warrior War Room Member Join Date: Apr 2011 Location: Australia Posts: 67 Thanks: 23 Thanked 8 Times in 6 Posts Contact Info	Re: Punctuation within a keyword phrase - effect on SEO? most search engines ignore special characters. so i guess if it'll have an effect, it'll be very very little.

04-10-2011, 08:57 AM	#4
Capitalist_Pig HyperActive Warrior War Room Member Join Date: Nov 2010 Posts: 187 Thanks: 19 Thanked 28 Times in 23 Posts Contact Info	Re: Punctuation within a keyword phrase - effect on SEO? I have a site called "Shooters' Journal", which of course has an apostrophe in it. I've found it difficult to rank for my site's name. Last I checked, I was only at #3. While I've not spent time on it specifically, I link it from a lot of my profiles, and I'm sure it's well optimized. Shooters' Journal \| For the new generation of gun owners. As a result, I think punctuation does have some negative impact on SEO efforts - but they still work.

04-09-2011, 11:25 PM	#3
helterskelter Active Warrior Join Date: Jun 2010 Posts: 97 Thanks: 77 Thanked 5 Times in 5 Posts	Re: Punctuation within a keyword phrase - effect on SEO? Thanks much, SuspectZero! Anyone had success optimizing for keywords split over sentences like this?