Google Keyword tool: Global vs Local monthly searches

monaya · 04-10-2011, 09:15 AM

From an internet marketing perspective which do you hold more valuable?

Global or local monthly searches in the Google keyword tool. Do you combine the results? Are there any statistics that demonstrates which is more valuable?

Thanks guys!

solotr · 04-10-2011, 10:18 AM

It depends - who are your potential customers and what are you marketing? If the product or service is primarily related to a specific country or city (ie Statue of Liberty replica models), it may have no interest to people living in Hubei Province, China.

I look for potential markets first, then do a bit of keyword research to figure out what keywords they are typing into a search engine.

SmartHealthShop · 04-10-2011, 11:00 AM

it completely depends in where your product can be sold to, which languages your site is in, and if your business is local, national, or global.

monaya · 04-10-2011, 04:32 PM

I mean when you use the google keyword tool to search a keyword you get global monthly searches and local monthly searches.

If your service or product can't be used outside the US let's say, so you should simply ignore global monthly searches column then correct?

John Williamson · 04-10-2011, 04:42 PM

Depends on the country you plan to target. The 'local' searches are those for the country selected, and 'global' obviously is worldwide, so it includes the local searches.

04-10-2011, 09:15 AM	#1
monaya Warrior Member Join Date: Jul 2009 Posts: 2 Thanks: 0 Thanked 0 Times in 0 Posts	Google Keyword tool: Global vs Local monthly searches From an internet marketing perspective which do you hold more valuable? Global or local monthly searches in the Google keyword tool. Do you combine the results? Are there any statistics that demonstrates which is more valuable? Thanks guys!

04-10-2011, 10:18 AM	#2
solotr Solotr Join Date: Jan 2007 Location: Honolulu,HI,USA. Posts: 50 Thanks: 40 Thanked 4 Times in 3 Posts Contact Info	Re: Google Keyword tool: Global vs Local monthly searches It depends - who are your potential customers and what are you marketing? If the product or service is primarily related to a specific country or city (ie Statue of Liberty replica models), it may have no interest to people living in Hubei Province, China. I look for potential markets first, then do a bit of keyword research to figure out what keywords they are typing into a search engine.
	It is the greatest of all mistakes to do nothing because you can only do a little. Do what you can. ~Sydney Smith

04-10-2011, 11:00 AM	#3
SmartHealthShop SmartHealthShop.com Join Date: Mar 2011 Posts: 72 Thanks: 1 Thanked 1 Time in 1 Post	Re: Google Keyword tool: Global vs Local monthly searches it completely depends in where your product can be sold to, which languages your site is in, and if your business is local, national, or global.
	Virility Ex Xtreme NO

04-10-2011, 04:32 PM	#4
monaya Warrior Member Join Date: Jul 2009 Posts: 2 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Google Keyword tool: Global vs Local monthly searches I mean when you use the google keyword tool to search a keyword you get global monthly searches and local monthly searches. If your service or product can't be used outside the US let's say, so you should simply ignore global monthly searches column then correct?

04-10-2011, 04:42 PM	#5
John Williamson The Mathematical Warrior War Room Member Join Date: May 2010 Location: Charleston, SC Posts: 1,639 Thanks: 143 Thanked 283 Times in 185 Posts	Re: Google Keyword tool: Global vs Local monthly searches Depends on the country you plan to target. The 'local' searches are those for the country selected, and 'global' obviously is worldwide, so it includes the local searches.
	The Google Adwords Keyword Tool is hiding your valuable keywords! My personal review of Jack Duncan's Keyword Sniper Pro Adsense niche site success & boosted rankings - Clickbump Engine & Clickbump SEO