Which One: Google Adwords or Media Buys?

tehering · 05-05-2011, 05:42 PM

Successful Warriors...if you can only master one form of media, which would it be and why: Google Adwords or Media Buys?

Thanks for the enlightenment...

bonk12 · 05-05-2011, 05:46 PM

Google Adwords

First of all, it's Google...

Secondly, until I see Google stocks hitting an all time low or see some type of recession, I am sticking with adsense.

Lastly, it's Google...

Cheers

Jermaine Tabor · 05-05-2011, 05:48 PM

Google adwords have been good to me over the years.

tehering · 05-05-2011, 05:50 PM

Favorite learning source for Adwords?

DustonMcGroarty · 05-05-2011, 05:51 PM

Really if you can master media buys, you'll be mastering Google at the same time. You can do a "media buy" using your Google AdWords account. Look into placement ads... it allows you to pick any web site you want and you can display your ad on it as long as they accept Google Advertising.

Media buying will get you much farther than Google. Google's too picky and they change their crap all the time. Learn media buys and start searching for people who rank high for your keyword and go to them and ask to place a banner on their site.

believemarketing · 05-05-2011, 05:55 PM

ditch google and go media buys (learn first, don't go blind).... google is only good to you so long they think u are a 'clean & honest' client....

I completely agree with post above me...

paintbrush4u · 05-05-2011, 05:57 PM

Google AW is a washed out system now.... unless they change their ways dramatically...its outlived it usefulness....

Since there is no other clear winner.... i would pick media buys.

tehering · 05-05-2011, 06:03 PM

Favorite learning source for media buys?

Jermaine Tabor · 05-05-2011, 06:07 PM

This might turn up some good threads. Worth a browse.

media - WarriorForum - Internet Marketing Forums - Threads Tagged with media

Quote:

Originally Posted by tehering

Favorite learning source for media buys?

believemarketing · 05-05-2011, 06:07 PM

Quote:

Originally Posted by tehering

Favorite learning source for media buys?

I never picked this up my self, but it does get good reviews from some known warriors...

http://www.warriorforum.com/warrior-...-big-dogs.html

paintbrush4u · 05-05-2011, 06:24 PM

Since you are now asking the question..... why not broaden your horizons even further....

Why did you pick media buys instead of anything else that is out there these days?

HAve you tried 7search? no i am not affiliated with them... i just wanted to see if you have had experience with them

.X. · 05-05-2011, 08:01 PM

I think it depends on the size of your
wallet and what/how you're selling.

*Most* people I've known that have
had success with media buys have
started with Google content network.

I also know someone who lost $10K
in a matter of weeks because he had
no idea what he was doing - what
worked with JV and affiliate traffic
was a disaster with traffic from
WeatherBug and eDiets.

Once you get into media buys you're
typically talking about large chunks
of cash, spent quickly.

You better *know* how your system is
going to perform with that type of
traffic.

X

tpw · 05-05-2011, 08:48 PM

I would not narrow it to one.

But although traffic may be cheaper on media buys, media buys generally require a huge investment.

I like Google Adwords for testing a display ad, and media buys once the advertising has been proven effective.

JamieSEO · 05-05-2011, 08:51 PM

Media buys have gotten better results for me than using AdWords

tehering · 05-05-2011, 08:53 PM

Nice ideas here...welcome more as I'm sure many of the newbie/intermediate IMers are thinking the same thing...

tpw · 05-05-2011, 08:54 PM

Quote:

Originally Posted by JamieSEO

Media buys have gotten better results for me than using AdWords

And they will, so long as you have an image that delivers real results.

DustonMcGroarty · 05-06-2011, 04:42 AM

Quote:

Originally Posted by tehering

Favorite learning source for media buys?

Mike Morgan has a great WSO for this called Media Buying Shortcuts... it's a complete step-by-step system to getting started with media buying.

justin482000 · 05-06-2011, 05:04 AM

I am not successful yet...but after tons of WSOs studying...Media buy is the way to go! if you have to choose between the two

Ivan Jefferey · 05-06-2011, 05:10 AM

I vote for google adwords. I am using it for 2 years and had lot of success through it.

Peter D · 05-06-2011, 12:18 PM

Quote:

Originally Posted by Ivan Jefferey

I vote for google adwords. I am using it for 2 years and had lot of success through it.

Yes, I agree, Google Adwords is the way to go. Even more important is to make sure you get enough searches for the keyword you are targeting. No point in setting up Google Adwords, Media Buys or anything else if nobody lands on the page it's on. So, yes Google Adwords is best I think. But before you set up a campaign, make sure you do your keyword research too.

Peter

tehering · 05-06-2011, 05:41 PM

For those who love Google, what has been your best guide/how-to book/video, etc?

freddyfortunes · 08-03-2011, 12:08 PM

Interesting because I was asking myself the same question today and came to a conclusion...

My plan is to try and find good placements through google and test the banners and click thru rates of my banners and landing pages with Google placements...after I have optimized my banner >>> landing page >>> offer....I will then look at that sites that are converting...than solicit webspace directly from them or from other similar website owners by going directly to them and leaving Google in the dust!

05-05-2011, 05:42 PM	#1
tehering HyperActive Warrior Join Date: Feb 2009 Posts: 383 Thanks: 540 Thanked 34 Times in 29 Posts	Which One: Google Adwords or Media Buys? Successful Warriors...if you can only master one form of media, which would it be and why: Google Adwords or Media Buys? Thanks for the enlightenment...

05-05-2011, 05:46 PM	#2
bonk12 Offline Warrior War Room Member Join Date: Apr 2011 Location: Toronto, ON Posts: 111 Thanks: 1 Thanked 16 Times in 15 Posts	Re: Which One: Google Adwords or Media Buys? Google Adwords First of all, it's Google... Secondly, until I see Google stocks hitting an all time low or see some type of recession, I am sticking with adsense. Lastly, it's Google... Cheers
	Steven Patterson - Affiliate Marketer & Entrepreneur Look out for "The Power of In-Store Marketing" in the WSO section COMING SOON!!

05-05-2011, 05:48 PM	#3
Jermaine Tabor Senior Warrior Member War Room Member Join Date: May 2005 Location: Georgia , USA. Posts: 1,066 Thanks: 68 Thanked 47 Times in 31 Posts	Re: Which One: Google Adwords or Media Buys? Google adwords have been good to me over the years.

05-05-2011, 05:50 PM	#4
tehering HyperActive Warrior Join Date: Feb 2009 Posts: 383 Thanks: 540 Thanked 34 Times in 29 Posts	Re: Which One: Google Adwords or Media Buys? Favorite learning source for Adwords?

05-05-2011, 05:51 PM	#5
DustonMcGroarty HyperActive Warrior War Room Member Join Date: Jul 2010 Posts: 305 Thanks: 24 Thanked 328 Times in 50 Posts Social Networking	Re: Which One: Google Adwords or Media Buys? Really if you can master media buys, you'll be mastering Google at the same time. You can do a "media buy" using your Google AdWords account. Look into placement ads... it allows you to pick any web site you want and you can display your ad on it as long as they accept Google Advertising. Media buying will get you much farther than Google. Google's too picky and they change their crap all the time. Learn media buys and start searching for people who rank high for your keyword and go to them and ask to place a banner on their site.
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05-05-2011, 05:55 PM	#6
believemarketing very assumptive platform War Room Member Join Date: Jan 2010 Location: Seattle, WA Posts: 168 Thanks: 9 Thanked 28 Times in 25 Posts	Re: Which One: Google Adwords or Media Buys? ditch google and go media buys (learn first, don't go blind).... google is only good to you so long they think u are a 'clean & honest' client.... I completely agree with post above me...

05-05-2011, 05:57 PM	#7
paintbrush4u Fierce Warrior Join Date: Mar 2011 Location: optins411 [at] gmail Posts: 400 Thanks: 13 Thanked 44 Times in 37 Posts	Re: Which One: Google Adwords or Media Buys? Google AW is a washed out system now.... unless they change their ways dramatically...its outlived it usefulness.... Since there is no other clear winner.... i would pick media buys.
	Geo-Targeting and local SEO Consultant Yes I do believe in Money Tree - Its just that we call it our LISTs

05-05-2011, 06:03 PM	#8
tehering HyperActive Warrior Join Date: Feb 2009 Posts: 383 Thanks: 540 Thanked 34 Times in 29 Posts	Re: Which One: Google Adwords or Media Buys? Favorite learning source for media buys?

05-05-2011, 06:24 PM	#11
paintbrush4u Fierce Warrior Join Date: Mar 2011 Location: optins411 [at] gmail Posts: 400 Thanks: 13 Thanked 44 Times in 37 Posts	Re: Which One: Google Adwords or Media Buys? Since you are now asking the question..... why not broaden your horizons even further.... Why did you pick media buys instead of anything else that is out there these days? HAve you tried 7search? no i am not affiliated with them... i just wanted to see if you have had experience with them
	Geo-Targeting and local SEO Consultant Yes I do believe in Money Tree - Its just that we call it our LISTs

05-05-2011, 08:01 PM	#12
.X. Fire Starter War Room Member Join Date: Sep 2006 Location: Tennessee Posts: 463 Thanks: 99 Thanked 95 Times in 45 Posts	Re: Which One: Google Adwords or Media Buys? I think it depends on the size of your wallet and what/how you're selling. Most people I've known that have had success with media buys have started with Google content network. I also know someone who lost $10K in a matter of weeks because he had no idea what he was doing - what worked with JV and affiliate traffic was a disaster with traffic from WeatherBug and eDiets. Once you get into media buys you're typically talking about large chunks of cash, spent quickly. You better know how your system is going to perform with that type of traffic. X
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05-05-2011, 08:48 PM	#13
tpw Bill Platt War Room Member Join Date: Jul 2004 Location: Stillwater, Oklahoma, USA. Posts: 7,990 Blog Entries: 4 Thanks: 6,529 Thanked 6,059 Times in 2,729 Posts Social Networking Contact Info	Re: Which One: Google Adwords or Media Buys? I would not narrow it to one. But although traffic may be cheaper on media buys, media buys generally require a huge investment. I like Google Adwords for testing a display ad, and media buys once the advertising has been proven effective.
	Bill Platt --> Writing Puzzle --> Redneck Marketers --> Biz Magi --> How I Became a Redneck Marketer <-- WSO's: Professional Kindle Marketing - Kindle Link Bait - Kindle Reviews Sniper Keep Ken Strong

05-05-2011, 08:51 PM	#14
JamieSEO Advanced Warrior War Room Member Join Date: Jun 2010 Location: Australia Posts: 626 Blog Entries: 1 Thanks: 228 Thanked 148 Times in 72 Posts Social Networking Contact Info	Re: Which One: Google Adwords or Media Buys? Media buys have gotten better results for me than using AdWords
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05-05-2011, 08:53 PM	#15
tehering HyperActive Warrior Join Date: Feb 2009 Posts: 383 Thanks: 540 Thanked 34 Times in 29 Posts	Re: Which One: Google Adwords or Media Buys? Nice ideas here...welcome more as I'm sure many of the newbie/intermediate IMers are thinking the same thing...

05-06-2011, 05:04 AM	#18
justin482000 HyperActive Warrior Join Date: Jan 2011 Posts: 187 Thanks: 43 Thanked 19 Times in 19 Posts	Re: Which One: Google Adwords or Media Buys? I am not successful yet...but after tons of WSOs studying...Media buy is the way to go! if you have to choose between the two
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05-06-2011, 05:10 AM	#19
Ivan Jefferey Warrior Member Join Date: Mar 2011 Posts: 6 Thanks: 0 Thanked 2 Times in 2 Posts	Re: Which One: Google Adwords or Media Buys? I vote for google adwords. I am using it for 2 years and had lot of success through it.
	Online Lead Generation Internet Marketing

05-06-2011, 05:41 PM	#21
tehering HyperActive Warrior Join Date: Feb 2009 Posts: 383 Thanks: 540 Thanked 34 Times in 29 Posts	Re: Which One: Google Adwords or Media Buys? For those who love Google, what has been your best guide/how-to book/video, etc?

08-03-2011, 12:08 PM	#22
freddyfortunes HyperActive Warrior War Room Member Join Date: Aug 2009 Posts: 258 Thanks: 14 Thanked 62 Times in 33 Posts	Re: Which One: Google Adwords or Media Buys? Interesting because I was asking myself the same question today and came to a conclusion... My plan is to try and find good placements through google and test the banners and click thru rates of my banners and landing pages with Google placements...after I have optimized my banner >>> landing page >>> offer....I will then look at that sites that are converting...than solicit webspace directly from them or from other similar website owners by going directly to them and leaving Google in the dust!
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