Real Number of AdSense/AdWords Advertisers?

AlphaWarrior · 05-07-2011, 06:17 PM

When I checked SpyFu, it said that there was 1 advertiser for keyword xxx. When I did a standard search on Google, there were 11 advertisers on the first page. Which is the correct number?

For search results, does G go by keywords that the advertiser bids on, or does G treat search like adsense websites and display ads that G thinks that the searcher may be interested in?

I am trying to figure out the real number of advertisers for a given keyword.

05-07-2011, 06:17 PM	#1
AlphaWarrior HyperActive Warrior Join Date: Nov 2008 Posts: 161 Thanks: 5 Thanked 12 Times in 10 Posts	Real Number of AdSense/AdWords Advertisers? When I checked SpyFu, it said that there was 1 advertiser for keyword xxx. When I did a standard search on Google, there were 11 advertisers on the first page. Which is the correct number? For search results, does G go by keywords that the advertiser bids on, or does G treat search like adsense websites and display ads that G thinks that the searcher may be interested in? I am trying to figure out the real number of advertisers for a given keyword.