Tip: Increase your SERP Click Through Rate with Videos

Rollmodl · 05-17-2011, 11:00 AM

You can increase you SERP CTR by adding a video and cover image to your article. You can use videos from any source, it does not have to be YouTube and you don't need an image in the video player. Here is how it's done:

- Optimize your article
- Add a front page cover image (make sure it's before your read more page-break)

- Embed the video into your article and you get this:

This has worked well for me. Many of my articles are ranked high on Google with images attached to the SERP. I also use my own video player. Of course to rank higher on Goolge you will still need to build back-links. I am using this concept for my new video based article directory for those that want to try it out. Thought I would share.

somacorellc · 05-17-2011, 11:06 AM

Great share, thanks! That really stands out against all the text listings. I'll have to give this a shot in my local area.

Promet Analyst · 05-17-2011, 12:40 PM

Wow! Great Post! I've been adding videos recently on some of my posts and I can't wait to see its effect on the SERP. *Keeping my fingers crossed*

Rollmodl · 05-17-2011, 12:43 PM

Articles will first be indexed on Google as a regular listing. The images will then show up later as it's re-indexed as a video. It's best to incorporate this when you first publish your article.

misterkailo · 05-17-2011, 01:51 PM

This is a very good way to increase SERP right away!

Rollmodl · 05-17-2011, 02:10 PM

This is one of the reasons why I don't use YouTube. Most content on YouTube is not optimized and you cannot include keywords in your urls. Besides, its not great for local marketing. My videos actually get more hits than their YouTube counterparts. There are pros and cons though. If local marketing is your thing then this works great especially with low competition and long tail keywords. You will still need to build backlinks to rank higher.

Dr Livingston · 05-17-2011, 09:26 PM

Hey, that's a great idea. Thanks for the share.

faysal969 · 05-26-2011, 10:44 PM

Thank you Rollmodl for sharing your nice and useful technique. This is really interesting and hope will work for me very good.

adddirectoryp · 05-26-2011, 10:52 PM

Thanks for sharing!

uniqueseo · 05-26-2011, 11:37 PM

really informative thanks

yukon · 05-26-2011, 11:48 PM

OP, I see your video on page #2 in Google SERPs, which is still good considering your getting the thumbnail image to show in the SERPs.

A little trick that I've only seen once on a real estate site, you can pull off the exact same thumbnail image in the SERPs without video. They used a slideshow of jpeg images, instead of video.

I'll see If I can find the site, been a while since I first found the site.

Rollmodl · 05-26-2011, 11:51 PM

I just created my new article directory to build backlinks to my content so this format will help increase my rankings. Just haven't gotten time to create much backlinks for my videos.

Here is another one I shot a few weeks ago on the first page of Google. There was no keyword research involved. I just used the name of the event. Got a little lazy.

yukon · 05-27-2011, 12:17 AM

That's still all good, & like I was saying in my last comment. Even If your thumbnail image is on page #2 in the SERPs, chances are very high that your thumbnail image will have a higher CTR than the other 9 search results without a thumbnail image.

Good job!

Quote:

Originally Posted by Rollmodl

I just created my new article directory to build backlinks to my content so this format will help increase my rankings. Just haven't gotten time to create much backlinks for my videos.

Here is another one I shot a few weeks ago on the first page of Google. There was no keyword research involved. I just used the name of the event. Got a little lazy.

Rollmodl · 05-27-2011, 12:51 AM

Quote:

Originally Posted by yukon

OP, I see your video on page #2 in Google SERPs, which is still good considering your getting the thumbnail image to show in the SERPs.

A little trick that I've only seen once on a real estate site, you can pull off the exact same thumbnail image in the SERPs without video. They used a slideshow of jpeg images, instead of video.

I'll see If I can find the site, been a while since I first found the site.

That may be because it's reading the images associated with flash in the content just like the videos and thanks for the compliment.

Saranya2011 · 05-27-2011, 01:10 AM

I have never used in this tips.. But i will try this one.. Because its through serp will increase our website..

05-17-2011, 11:00 AM	#1
Rollmodl Brooklyn, New York War Room Member Join Date: Jul 2010 Posts: 242 Thanks: 2 Thanked 29 Times in 22 Posts Social Networking	Tip: Increase your SERP Click Through Rate with Videos You can increase you SERP CTR by adding a video and cover image to your article. You can use videos from any source, it does not have to be YouTube and you don't need an image in the video player. Here is how it's done: - Optimize your article - Add a front page cover image (make sure it's before your read more page-break) - Embed the video into your article and you get this: This has worked well for me. Many of my articles are ranked high on Google with images attached to the SERP. I also use my own video player. Of course to rank higher on Goolge you will still need to build back-links. I am using this concept for my new video based article directory for those that want to try it out. Thought I would share.
	Thatvideomagazine

05-17-2011, 11:06 AM	#2
somacorellc Mike Heath War Room Member Join Date: Dec 2010 Posts: 520 Thanks: 270 Thanked 435 Times in 123 Posts	Re: Tip: Increase your SERP Click Through Rate with Videos Great share, thanks! That really stands out against all the text listings. I'll have to give this a shot in my local area.
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05-17-2011, 12:40 PM	#3
Promet Analyst Active Warrior Join Date: Apr 2011 Posts: 58 Thanks: 43 Thanked 0 Times in 0 Posts Social Networking	Re: Tip: Increase your SERP Click Through Rate with Videos Wow! Great Post! I've been adding videos recently on some of my posts and I can't wait to see its effect on the SERP. Keeping my fingers crossed
	Analyst with PrometMarketing.com Search Engine Optimization Company Specializing in Chicago SEO Chicago Internet Marketing ppc management company

05-17-2011, 12:43 PM	#4
Rollmodl Brooklyn, New York War Room Member Join Date: Jul 2010 Posts: 242 Thanks: 2 Thanked 29 Times in 22 Posts Social Networking	Re: Tip: Increase your SERP Click Through Rate with Videos Articles will first be indexed on Google as a regular listing. The images will then show up later as it's re-indexed as a video. It's best to incorporate this when you first publish your article.
	Thatvideomagazine

05-17-2011, 01:51 PM	#5
misterkailo Advanced Warrior Join Date: Dec 2009 Posts: 581 Thanks: 0 Thanked 46 Times in 43 Posts Social Networking	Re: Tip: Increase your SERP Click Through Rate with Videos This is a very good way to increase SERP right away!
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05-17-2011, 02:10 PM	#6
Rollmodl Brooklyn, New York War Room Member Join Date: Jul 2010 Posts: 242 Thanks: 2 Thanked 29 Times in 22 Posts Social Networking	Re: Tip: Increase your SERP Click Through Rate with Videos This is one of the reasons why I don't use YouTube. Most content on YouTube is not optimized and you cannot include keywords in your urls. Besides, its not great for local marketing. My videos actually get more hits than their YouTube counterparts. There are pros and cons though. If local marketing is your thing then this works great especially with low competition and long tail keywords. You will still need to build backlinks to rank higher.
	Thatvideomagazine

05-17-2011, 09:26 PM	#7
Dr Livingston Dr Charles Livingston War Room Member Join Date: Mar 2009 Location: Indianapolis ,Indiana Posts: 424 Thanks: 29 Thanked 69 Times in 55 Posts Social Networking Contact Info	Re: Tip: Increase your SERP Click Through Rate with Videos Hey, that's a great idea. Thanks for the share.
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05-26-2011, 10:44 PM	#8
faysal969 Advanced Warrior Join Date: Jan 2011 Posts: 886 Thanks: 41 Thanked 60 Times in 57 Posts	Re: Tip: Increase your SERP Click Through Rate with Videos Thank you Rollmodl for sharing your nice and useful technique. This is really interesting and hope will work for me very good.
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05-26-2011, 10:52 PM	#9
adddirectoryp Warrior Member Join Date: Dec 2009 Posts: 24 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Tip: Increase your SERP Click Through Rate with Videos Thanks for sharing!
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05-26-2011, 11:37 PM	#10
uniqueseo Warrior Member Join Date: May 2011 Posts: 20 Thanks: 0 Thanked 0 Times in 0 Posts	Re: Tip: Increase your SERP Click Through Rate with Videos really informative thanks

05-26-2011, 11:48 PM	#11
yukon SEO Strategist War Room Member Join Date: Jun 2010 Posts: 6,532 Thanks: 355 Thanked 1,992 Times in 1,273 Posts	Re: Tip: Increase your SERP Click Through Rate with Videos OP, I see your video on page #2 in Google SERPs, which is still good considering your getting the thumbnail image to show in the SERPs. A little trick that I've only seen once on a real estate site, you can pull off the exact same thumbnail image in the SERPs without video. They used a slideshow of jpeg images, instead of video. I'll see If I can find the site, been a while since I first found the site.
	- SEO Strategist -

05-26-2011, 11:51 PM	#12
Rollmodl Brooklyn, New York War Room Member Join Date: Jul 2010 Posts: 242 Thanks: 2 Thanked 29 Times in 22 Posts Social Networking	Re: Tip: Increase your SERP Click Through Rate with Videos I just created my new article directory to build backlinks to my content so this format will help increase my rankings. Just haven't gotten time to create much backlinks for my videos. Here is another one I shot a few weeks ago on the first page of Google. There was no keyword research involved. I just used the name of the event. Got a little lazy.
	Thatvideomagazine

05-27-2011, 01:10 AM	#15
Saranya2011 Active Warrior Join Date: May 2011 Posts: 50 Thanks: 0 Thanked 1 Time in 1 Post	Re: Tip: Increase your SERP Click Through Rate with Videos I have never used in this tips.. But i will try this one.. Because its through serp will increase our website..
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