Steps to Identify the **REAL** Adsense CPC... [A Must Read For Adsense Publishers]

[grexley]

Originally Posted by Hud

Maybe more people could compare their real cpc with the one from CTT and share their findings?

On my best adsense site, I see a CPC that is 47% of what my main keyword is listed on in the contextual tool. To be fair though, that doesn't mean that google is using that keyword to deliver ads.

Originally Posted by Hud

P.S.: I can't understand why this thread has so few replies, its the most important factor yet for adsense publishers - maybe many do not want to be robbed of their illusions?

Some of it may be self delusion. But this is also starting to reach a level of complication that weeds out a lot of people.

[Domsa]

Originally Posted by paulgl

The $47 click quickly becoming $3 (or less) is something I've
been preaching to the people who keep creating a frenzy with
their so-called high paying keyword lists. They don't
have a clue. People swallow the line, then come here and claim
google is ripping them off or something.

Whatever I think of the tool is no matter. The bottom line, is
if your scenario is true, it's closer to the truth.

Paul

Paul you need to snap out of denial and accept the truth; Google cares about every single John Doe here, that's why they steal our money and penalize our authority websites that deal with topics such as Ethiopian sumo wrestling and ice hockey in Chile.

Ontopic: Sounds like a pretty accurate measure, will definitely look into it more.

[phans]

damn looks like cpc are really low these days

even keywords like "buy life assurance" are only paying like 2$ per click :/

[yukon]

Originally Posted by phans

damn looks like cpc are really low these days

even keywords like "buy life assurance" are only paying like 2$ per click :/

Maybe?

But If you compare that Adsense click to a CPA offer, it's a lot easier to get a higher percentage of traffic to click the Adsense Ad, since that's the only action required.

With a "Life Insurance" CPA offer, I doubt you get paid a penny unless the traffic gives up some personal information, by completing a form on the CPA offer.

I have nothing against CPA, just saying I think it's easier to get clicks on Adsense that require a lot less action from the traffic. I do realize that most CPA insurance offers pay out a lot more than $2, still If nobody is completing the CPA form information, that doesn't do anyone much good.

Most people I know have no problem clicking on Ad links (Adsense), but they will think twice about giving out any personal info., even email (CPA offer).

[outwest]

Ok so are you saying you tested this, and if the contextual tool says $5. you should be making $3 or so per click or is that just the Highest amount

Is there any way to determine lets say take the contextual tool number and multiply it times x % and that will give you the avg dollar per click? for the CPC

obviously the 60% or whatever is not accurate right? since thats the highest bid?

[yukon]

Originally Posted by outwest

Ok so are you saying you tested this, and if the contextual tool says $5. you should be making $3 or so per click or is that just the Highest amount

Is there any way to determine lets say take the contextual tool number and multiply it times x % and that will give you the avg dollar per click? for the CPC

obviously the 60% or whatever is not accurate right? since thats the highest bid?

Like the video said that OP posted, other factors play a role in the Adwords auction before the Adsense Ad is displayed on your site/page.

The contextual tool is a realistic ballpark number for Adsense clicks/earnings, unlike the GKT (Google Keyword Tool).

The GKT is still useful for other data, besides the $$ amount column.

[SootedNinjas]

Originally Posted by yukon

Like the video said that OP posted, other factors play a role in the Adwords auction before the Adsense Ad is displayed on your site/page.

The contextual tool is a realistic ballpark number for Adsense clicks/earnings, unlike the GKT (Google Keyword Tool).

The GKT is still useful for other data, besides the $$ amount column.

The CPC in the GAKT is for the search network.

[RatRaceWatch]

Fantastic information, it's learning one step at a time, from making the mistake of broad search to learning to search by exact search. Haha, so much for that $36 keyword I targeted with one of my sites, learn something new everyday.

[RatRaceWatch]

The only thing I'm noticing that is concerning me, was I was updating the CPC for my keywords, I have a list I keep updated, and I noticed although a keyword that was $36 is coming up through this tool as $3, I'm noticing a lot of my keywords that were $.10 $1 etc. are all coming up around $3-4.

Now I'm concerned that if I think those .10 keywords are $3 keywords, that may change my strategy, but I want to be for sure.

Is there anyone noticing this also, I think someone mentioned earlier in this thread seeing it come up higher for much lower CPC, the original way you looked it up on google keywords.

[dagaul101]

Nice tip, anything that helps publishers fine tune on keywords that would profit them is to be encouraged

[ElMundodelExito]

If I put a article in my site about "Insurance" (example) and send a email to my list about the article and they go an click in the ads, would I be getting pay $2 per click even though most of my ads pay me now only .10 cents??

[MattinSD]

Thanks for posting this. I discovered the Contextual Targeting Tool thanks to another Warrior a couple of months ago and it has made a tremendous difference. If you take 68% of the CPC shown for your keywords here, you'll probably see that it is extremely close to your site's actual EPC.

On the other hand, if there is no CPC listed for your site's primary keywords (this was the case with a couple of my poor-performing sites) that will explain why you're getting $0.20 clicks or lower - there aren't enough advertisers to establish a historical baseline. No advertisers obviously spells doom for MFA sites.

I wish I had known about this when I started. It would've saved me hours and hours of wasted work on failed sites. Thanks again for the post!

[Jerome15]

it's good to read this one, i was doing KW research then i found this thread. thanks for the share