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Old 06-30-2011, 11:42 AM   #1
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Default Sandboxing and SEO

Hi all,

I have a site I just launched with the domain matching the phrase we want searched.

At first, we actually appeared on the first page of Google, but after a few days dropped down to the 2nd page, which was fine, as we had done nothing for SEO. Strangely though, a few days ago, we disappeared completely from the Search Results. I have been told there is some sort of mythical thing Google does called Sandboxing. Does anyone know anything about this, or why else this might have happened?

As a sidenote, we also just listed the site on Google Places the other day. The timing might just be a coincidence, but about 2 days after we posted our listing is when we disappeared.

Any thoughts on why this might have happened, and what I can do about it?

Thanks!
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Old 06-30-2011, 12:01 PM   #2
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Default Re: Sandboxing and SEO

Hi charlesiv,

"Mythical" is the correct word.

There is no sandbox, it is just a myth. What you experienced is the effect of the well known search feature that Google calls QDF (Query Deserves Freshness). It is a temporary boost that Google gives to new fresh content to help users find the latest breaking information on certain topics.

After this temporary boost in rankings wears off your page will sink to it's currently earned ranking. Now it is time to go out and promote the website, get visitors visiting, bookmarking and backlinking the new pages.


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Old 06-30-2011, 12:28 PM   #3
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Default Re: Sandboxing and SEO

Quote:
Originally Posted by dburk View Post
Hi charlesiv,

"Mythical" is the correct word.

There is no sandbox, it is just a myth. What you experienced is the effect of the well known search feature that Google calls QDF (Query Deserves Freshness). It is a temporary boost that Google gives to new fresh content to help users find the latest breaking information on certain topics.

After this temporary boost in rankings wears off your page will sink to it's currently earned ranking. Now it is time to go out and promote the website, get visitors visiting, bookmarking and backlinking the new pages.

YouTube - ‪"Query deserves freshness." Fact or fiction?‬‏
Excellent Point!

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Old 06-30-2011, 01:38 PM   #4
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Default Re: Sandboxing and SEO

This is common, new sites get a boost for a short period of time and then drop to where they should be. Just continue your SEO efforts and you will rebound, perhaps stronger than where you were before.

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Old 06-30-2011, 05:54 PM   #5
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Default Re: Sandboxing and SEO

During this time is the MOST important time to be building high quality backlinks. When google is dancing your site all over the SERPs you want to be building link, consistently, from a wide variety of sources.

I'm talking blog comments, forum profiles, articles, bookmarks and so on. Keep building for the next 4-8 weeks and your site should begin to stick near the top of page 1 depending on competition.
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Old 07-01-2011, 08:46 AM   #6
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Default Re: Sandboxing and SEO

Thank you all for your replies, very helpful! and much appreciated!
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Old 07-01-2011, 12:56 PM   #7
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Default Re: Sandboxing and SEO

@jpr106 - can you elaborate on what you mean by bookmarking? is that using sites like delicious?
and re: forums, similar to creating accounts on sites like warrior forums?

Thanks!
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