Does Quality Score impact SEO results?

[B Set]

Does your Google Quality Score impact your SEO ranking? If so how much impact does it have?

[LucySands]

I think having a good quality score says something about your site, whether you're using PPC or organic SEO, it still impacts your site

[dburk]

Hi B Set,

No!

Quality scores in AdWords are composed mostly of the CTR of your AdWords ads. SERP rankings are based on your relevancy score that is derived from signals of relevance.

[Mike Morgan.]

Originally Posted by dburk

Hi B Set,

No!

Quality scores in AdWords are composed mostly of the CTR of your AdWords ads. SERP rankings are based on your relevancy score that is derived from signals of relevance.

Right .

As Don pointed out , the biggest factor that affects to quality is CTR and this applies to Google adwords ads.

[WilliamBLee]

Definitely Quality Content quality back link up lift your website.

[B Set]

Originally Posted by Mike Morgan.

Right .

As Don pointed out , the biggest factor that affects to quality is CTR and this applies to Google adwords ads.

Thanks Guys - but doesn't Adwords give you a Quality Score before your ads are live? I thought this quality score was based on the content of your site vs. the keyword you're bidding on.

[dburk]

Originally Posted by B Set

Thanks Guys - but doesn't Adwords give you a Quality Score before your ads are live? I thought this quality score was based on the content of your site vs. the keyword you're bidding on.

Hi B Set,

Part of the quality score is made up of the system-wide history of your keyword, plus how relevant it is to your ad text and landing page content. After you receive a sufficient number of impressions your own keyword CTR becomes the primary factor.

[nicktyler]

Quality score only applies to Adwords PPC and how relavent your ad copy is to your site. I suppose you could argue that to have a good quality score for certain Keywords means that your site is optimised for those keywords and should perform well in SEO as well?