Is It Just Me Or Do Most WSO'S Seem To Be Junk These Days?

[dirtyhair]

Yeah I know, It has the super pumped up sales spiel, the story of a "brand" new straegy that just cannot fail! Wow!

I stopped buying WSO's a fair while ago because I got sick of the crap that was put out, most of it seems like absolute junk. Only written to get you on to their list.

But lately, I thoughy, maybe I am missing out on something, so I've bought a few now and again...only to be disappointed!

What are your thoughts on this, do you think most WSO's give you value?

[Andrew S]

what, blasphemy

look at my wso idea, its a surefire hit

[dirtyhair]

exactly! maybe I am just the "sucker" of the IM world! haha, there's one born every minute!

[bhuff85]

Originally Posted by Andrew S

what, blasphemy

look at my wso idea, its a surefire hit

Thanks for the laugh man. The sad thing is, it's true - You know it's bad when people are selling WSO's on how to make WSO's that sell more WSO's about creating WSO's.

You can still find some good products here and there, but some of them are downright garbage. I guess it shows people still want the dream instead of a proven, workable plan.

[Jeremy Banks]

This is why even though I have had a bunch of people ask me to make one I still haven't. I don't want t put my name on some crappy product, if I sell something I want it to be pure gold!

I figured I would share all my tactics on my blog for free first, then take all the questions and comments from the blog posts to get an idea of what the beginners want to know. Then if I make an e-book it will basically already have been reviewed, edited and refined with the help of 500 other people

[MikeFriedman]

The word "Junk" is being far too kind.

[mattlaclear]

Another rant against garbage wso's? How about a rant against wso hater rants??? Just b/c the op has trouble differentiating between good wso's and bad ones does not mean the rest of us have the same shortcoming.

[Tony Shipp]

Stop buying them. If you can't stop yourself from pulling out your wallet for junk, avoid visiting the wso section.

[Avidpoet]

There use to be a time I could spot junk but now every WSO seems to be on the upsell bandwagon which confuses me a little. At that point Im not sure if the wording in the sales letter is pertaining to the one time offer or the upsell.

[paulgl]

Millions of people eat at McDonald's.

Millions of people are fat.

People have a choice as to the junk they buy.

Paul

[mattlaclear]

Originally Posted by paulgl

Millions of people eat at McDonald's.

Millions of people are fat.

People have a choice as to the junk they buy.

Paul

You know what I hate Paul? I hate it when I keep hitting myself in the throat with a whiffle ball bat. It hurts like hell I can tell you. If there was only a way to make it quit hurting.

Wait a sec.

I guess I could STOP repeating the behavior that is hurting me. But that would be too simple of a solution.

So I'm back to smashing my throat again. If only there was a way to make it stop without actually having to stop it myself.

[Steven Miranda]

If you buy a WSO and pickup some 'tips' then they are not junk. Too often people are creating WSOs that not next to nothing about the subject to make a profit. What happens is these WSOs don't make the customer a dime. This happens way too much.... A lot of so called 'methods' worked at one time but when the customer tries to take action on them results are non-existent.

[yukon]

Originally Posted by mattlaclear

Another rant against garbage wso's? How about a rant against wso hater rants??? Just b/c the op has trouble differentiating between good wso's and bad ones does not mean the rest of us have the same shortcoming.

Originally Posted by paulgl

Millions of people eat at McDonald's.

Millions of people are fat.

People have a choice as to the junk they buy.

Paul

Your both wrong!

A week or so ago I had a look at a well respected warriors WSO.

This WSO was all pumped up, & on top of that it was "WSO of the Day"!

If that WSO was "WSO of the Day", the rest of that days WSOs must have been the bottom of the barrel scum of the year.

I don't know If someone gets a kick back for picking "WSO of the Day"?

I can tell you, that specific WSO was 100% TRASH!

The thing is, I never said a word about it in any of that WSO comments, & a few other members were pissed off (Big time) because they bought the same trashy WSO, partially based on the fact of it being "WSO of the Day"! So, based on others comments in that WSO, I know it wasn't just me that was pissed off.

They need to have a better system in place to weed that BS out!

Paul ,If you bought a Big Mac from McD's you would expect a Big Mac after you paid the cashier, not a pile of $hit on a bun. Or at least in the shape of a burger, lol.

[bhuff85]

Originally Posted by yukon

Your both wrong!

A week or so ago I had a look at a well respected warriors WSO.

This WSO was all pumped up, & on top of that it was "WSO of the Day"!

If that WSO was "WSO of the Day", the rest of that days WSOs must have been the bottom of the barrel scum of the year.

I don't know If someone gets a kick back for picking "WSO of the Day"?

I can tell you, that specific WSO was 100% TRASH!

The thing is, I never said a word about it in any of that WSO comments, & a few other members were pissed off (Big time) because they bought the same trashy WSO, partially based on the fact of it being "WSO of the Day"! So, based on others comments in that WSO, I know it wasn't just me that was pissed off.

They need to have a better system in place to weed that BS out!

Paul ,If you bought a Big Mac from McD's you would expect a Big Mac after you paid the cashier, not a pile of on a bun. Or at least in the shape of a burger, lol.

That's the thing though - WSO of the Day isn't always determined by how good the product is or how "different" it may be. It really boils down to business metrics like:

- How good the product sells
- The overall visitor conversion rate
- The commission structure (100% commission is obviously more attrative than 75%)

To me, it seems like the visitor conversion rate and sales rate are the biggest factors. So, those who have lists and massive followers are at a HUGE advantage to getting WSO of the Day over the average guys, just because these guys get massive sales right out of the gate. I'm not saying this is always the case, but I've studied some of the past products that were once a WSO of the Day and they all seemed to follow the same criteria above.

The only problem I have with WSO's these days is that it seems the only way you can actually sell anything or create a buzz is to have a s**t ton of reviews posted on your page the day of your launch (for people who DON'T run WSO's often or have a large e-mail list). Heck, I can't even remember when the "review copy" craze started. Probably due to some peeps from another "certain forum" coming over here and taking up residence, maybe?

I agree with Matt and some other folks though - the only way to stop getting junk WSO's is to stop buying them. Trust me - you have to realize that most people would not sell their $10,000+ per month business plan for $9.95 if they were really earning that kind of income.

I tried to do some WSO's that offered real value. Both underperformed WAY below my expectations. While I may be a bit biased, they were both legitimate and EXTREMELY detailed guides that if followed, would earn you REAL money. I guess that's the problem though - everyone wants the dream without the effort.

...And, that's why the "over-hyped" WSO's will ALWAYS be around and will ALWAYS sell to people who want to be sold the dream.

[Mike Anthony]

Originally Posted by mattlaclear

So I'm back to smashing my throat again. If only there was a way to make it stop without actually having to stop it myself.

So now we have a rant against those who rant against WSOs. Heres the huge difference that makes the analogy nowhere near good.

People don't get to see the bat before they buy it. They have to rely on the copy. So the person could buy a bat today that breaks off and hits them in the neck take it back to the store and read the box of another product that says - this bat will never ever break off and hit you in the throat - and guess what it does.

Now the person out there thinks well there has to be just one on the market that won't and they keep trying to find it . simple. Not stupid on their part.

I mean sooner or later you do find a good SEO WSO. but like it or not most are pure garbage particularly the info WSOs. I'm not goign to blame the public. I'm going to blame the WSO sellers particularly those that fill their threads with JV inspired "testimonials" (thats why I - although I know you will disagree - don't trust any product or services based on testimonials no matter how glowing and numerous they are - although many are legit I can't tell the difference anymore)

Most embarrassing example was about two weeks back. It got glowing reviews from a number of well known people here. great SEO Info! Yad yada yada. It was pure trash filled with links just coincidentally recommending the services of those who filled the first page with testimonials. Not as resources page either - The recommendations were a CORE part of the SEO secrets being sold in the WSO!

essentially they were getting people to pay for the privilege of reading a thinly veiled ad.

[Mike Anthony]

Originally Posted by yukon

The thing is, I never said a word about it in any of that WSO comments, & a few other members were pissed off (Big time) because they bought the same trashy WSO, partially based on the fact of it being "WSO of the Day"!

I don't even bother saying anything on the thread anymore. I always kept it tame anyway because you can see sellers angling to get people banned because they critique their WSO (to the moderators credit they don't always get their way)

[MikeFriedman]

Originally Posted by yukon

Paul ,If you bought a Big Mac from McD's you would expect a Big Mac after you paid the cashier, not a pile of on a bun. Or at least in the shape of a burger, lol.

Wait just a second! A Big Mac is not a pile of $hit on a bun?

[MikeFriedman]

Originally Posted by Mike Anthony

I don't even bother saying anything on the thread anymore. I always kept it tame anyway because you can see sellers angling to get people banned because they critique their WSO (to the moderators credit they don't always get their way)

It is definitely a seller's market.

Buyers beware.

[friedman]

I can tell you for a fact the pre-Panda, many of the WSO's were EXTREMELY effective (edu/gov, angela/paul, link wheels, pyramids, articles).

The game has changed with gaygles Panda. Article blasts now seem to drive ranks down. Spammy profile backlinks don't seem to be very effective now. Comments on blogs actually seem risky (i.e. you might get blacklisted for your domain for comment spam).

Purchasing high pr backlinks from pages with pr get you a notice in your GWT that you're violating their TOS.

Since I put the Gaygle plus+1 on my site, the GWT is telling me that my CTR for my most desirable keyword went from 4 % to 11 %.

I'm taking this as a sign that I need to focus heavily on twitter, fakebook and gaygle plus1 and get as many legitimate clicks, likes and mentions as possible.

Let's change this thread to a positive and discuss what is working...

[yukon]

Originally Posted by Mike Anthony

I don't even bother saying anything on the thread anymore. I always kept it tame anyway because you can see sellers angling to get people banned because they critique their WSO (to the moderators credit they don't always get their way)

Agreed, & like they say, I learned a $20 lesson & I can go on the rest of my life avoiding any WSO that includes "WSO of the Day" in the WSO thread title.

A friend of mine is always saying "Burn me once, shame on you, burn me twice shame on me!"

[Mike Anthony]

Originally Posted by friedman

Let's change this thread to a positive and discuss what is working...

You mentioned high Pr backlinks so I just wanted to mention they still work. The problem with WSOs in general and SEO for the WSO market is they don't care about getting quality. As a result sellers opt for mass tools and numbers or in the case of high PR backlinks mass selling of resources.

Its not hard for google to see a PR 4 with a hundred links on it with all kinds of different contexts and links to all kinds of sites as being bought. they already partially rank pages based on relevancy. Wonder what happens with their matrix when they hit a page with a hundred different topics?

If google keeps on improving their algo its goin to come to the point where most Imers will abanon ship because they think $15 worth of seo services should rank them and it will toast them instead.

[vandecarr]

I purchased over so many WSO's that are nothing more than someones ideas and they have obviously never been fully tested...

What I do is actually try out everything I buy for an alotted time and then make a decision...

Recently, I have requested 5 refunds for some serious dung...

On the other hand, I have also got a couple of jems from seoslayer and Kevin Riley...

Outside of those two guys, I've just wasted a lot of time & money...

[JimMichael]

I agree. most are junk.

[webladder]

I've been reading through a few different WSO's and I keep thinking to myself, "What a great commercial for Billy Mays to pitch." But, some of them I think are worth checking out.

[kj303]

Originally Posted by yukon

Your both wrong!

A week or so ago I had a look at a well respected warriors WSO.

This WSO was all pumped up, & on top of that it was "WSO of the Day"!

If that WSO was "WSO of the Day", the rest of that days WSOs must have been the bottom of the barrel scum of the year.

I don't know If someone gets a kick back for picking "WSO of the Day"?

I can tell you, that specific WSO was 100% TRASH!

The thing is, I never said a word about it in any of that WSO comments, & a few other members were pissed off (Big time) because they bought the same trashy WSO, partially based on the fact of it being "WSO of the Day"! So, based on others comments in that WSO, I know it wasn't just me that was pissed off.

They need to have a better system in place to weed that BS out!

Paul ,If you bought a Big Mac from McD's you would expect a Big Mac after you paid the cashier, not a pile of on a bun. Or at least in the shape of a burger, lol.

I so agree Yukon. If you pay for a burger, you should get a burger...if you get a "thank you" and a smile as well, that's the icing...

[paulgl]

Originally Posted by yukon

They need to have a better system in place to weed that BS out!

Paul ,If you bought a Big Mac from McD's you would expect a Big Mac after you paid the cashier, not a pile of on a bun. Or at least in the shape of a burger, lol.

Well, there are some that would say a big mac is pile of $hit on a bun

I don't think they can weed them out except a complete ban. And that's
probably unlikely.

There could be other safeguards, but doubtful if they ever would do them.
You buy at your own risk and WF states this implicitly.

The problem is more related to people not doing a little free research before
pulling out the ol' wallet. Hasn't Mike Anthony ranted about that before?

Is there a difference between junk and getting scammed?

Some things are junk to you, but maybe gold to someone else.

Paul

[esdavis]

I have to say I agree with yukon, MikeFriedman, and Mike Anthony. It's hard to sift through all the WSOs for nuggets. Between the sales copy (emphasis on "sales") and the testimonials, it's hard to tell what is really good without buying.

And it is true that some sellers are protective of their WSOs. So like MikeFriedman said, buyers beware. I have tried to use comments and testimonials as a line on a good one, but that technique doesn't seem to be working very well anymore.

vandecarr has a good point about trying and then asking for a refund for poor stuff. The problem is that Paypal is cracking down on sellers, and their refund rate is definitely considered as a factor in determining a "good Paypal seller." So the WSO sellers are getting nervous about doing refunds.

That unfortunately will hurt the whole WSO process. At some point, WSO sellers may restrict or stop offering refunds, which makes it a lot harder for us to justify "buy and try" purchases.

Hopefully Paypal will settle down soon. In the meantime, I'm trying to think of something positive to say about WSOs, as friedman suggests.

Umm. Hmm. Having trouble here. :-)

How about this? I'm thinking of going back to the route of researching good content on the forum and in the search engines rather than buying WSOs all the time. I've liked doing WSOs because even a few nuggets for $10-$20 seems useful. And a big time savings to not "learn it for myself".

But for me, everything is video now, and videos aren't time savers for me. I read fast, and it allows me to find the tidbits I need. I can do a 50-min-video transcript - even a badly done one - far faster than listening to the video. I find listening to 30-60 min videos to be an awful lot of time used up for 2-3 tips. So maybe doing my own research where I can "read" will fit me better. In today's video world, I'm sure that's consider heresy somewhere.

But the best lessons I've ever had - here or elsewhere - have offered more than one medium for learning, so that everyone's style of learning can be addressed. I don't see that happening here very often. I guess it's faster to shoot video.

What do you guys think? Should we revert to the model of finding our own good information online? Or should we keep reading WSO sales copy day in and day out to find the "hopefully" good ones?

One positive thing in all this:
I think of the last 10 or so I've bought, the software ones have had the most benefit. They are often customized little products designed to serve the need of the creator for performing the task, and they are generally a good "single-purpose" tool. That can have a lot of value in saved time in procedures compared to off-the-shelf do-it-all software.

[esdavis]

Originally Posted by paulgl

Is there a difference between junk and getting scammed?

Some things are junk to you, but maybe gold to someone else.

Paul

Well, I'd agree with Paul on this one. Some WSO buyers will benefit from something in a WSO that others will find completely unhelpful. It's all about people's specific knowledge level and what they need at the time.

You know, I can think of one thing that might help. I've seen this is a few sales letters.

Have the sales copy include some kind of rating scale for the level of expertise that the WSO will benefit the most from. For example, Newbie, Intermediate, etc.

Even better would be a short note about who would NOT benefit from the WSO. Or a specific list of topics covered and their skill level needed to use them, so people know that it is mostly things they already know, or things they aren't ready to learn.

I wonder if that would help.

[imakealotofsales]

esdavis---You make some good points and on that note I had a thought. Wouldn't it be cool if this forum could be segmented into groups. Like newbie, novice, medium, pro, expert, rockstar lol

This way a person wouldn't have to "adjust" their WSO to fit all skill levels, it would simply be placed where the shoe fits. Really, this is all a double edged sword to know who's MORE skilled or less skilled. Maybe some surveys should be posted to see exactly what people were longing for in a good WSO?

I wonder if many WSO buyers tend to be the same people? If this were the case they are going to be harder to please and impress then some newbie hot off a Google search that spotted a Warrior link for the first time.

They come in fresh while die hard warriors are hard to impress. I'm considering a WSO myself which would be the first. I believe strongly in under promising and OVER delivering.I don't do fake scarcity and tons of upsells.

Not sure what the perfect answer is, but I DO agree that one mans' "junk" WSO is gold to somebody who's not as well schooled in IM or offline marketing. Maybe this thread will spur some great ideas.

My 2 cents

[Natlex]

Some WSO's are good, a lot are junk and rehashed material. Of course, you might like those if you are new to IM. Honestly, I do not think the quality changed at all, it's just over time you will encounter more WSO's that have stuff you already know if you keep on buying them.

[Emarketing Excellence]

I won't agree that WSOs are junk! At last you have learned by paying 20 or $30 that WSOs are junk!! I managed to get 1 WSO and it was complete video tutorial and easy to learn. So, worth paying in the end. Although, the techniques I already knew, but I never applied. However, the catchy sales pitch like "My Newbie Student Makes $xxxx in three Weeks". Ask yourself a question, why don't they try this method and expand business rather selling junk!

As I can see many replies in favour and against WSOs. So, it depends what you get for the money you paid. By saying ALL ARE JUNK, you are putting people bread and butter at stake!!

[warrich]

Yes I agree with you, nowadays people are just trying to fool others and telling "specially made for newbies wso"..

[intelinside]

I would agree with OP's statement as WSO's are becoming more junk than before. Especially the 'WSO of the day' needs a tuning. It should include a review system where the purchasers can rate them and based on that feedback, it is added to that section along with other existing parameters.

At the same time, these Junk WSO's may be junk for more experienced IMers but for newbies, it could be a gold mine ! So a review/rating system will help to weed out the junk stuff.

[Mike Anthony]

Originally Posted by paulgl

The problem is more related to people not doing a little free research before
pulling out the ol' wallet. Hasn't Mike Anthony ranted about that before?

Mike Anthony has had a rant about everything. The guy is a tool and should be banned . Always criticizing what works (allegedly). He writes these long old posts that are hard to read. the guy knows nothing about cliff notes and if he ever does a WSO people should be paid to read it.

[HomeBusinessMastery]

I haven't picked up very many WSOs, but from my experience I would say that I've been satisfied about 50% of the time. Usually I won't buy a WSO that is more than $20, so I'm never too bummed if it is a dud.

[HomeBusinessMastery]

Originally Posted by Mike Anthony

Mike Anthony has had a rant about everything. The guy is a tool and should be banned . Always criticizing what works (allegedly). He writes these long old posts that are hard to read. the guy knows nothing about cliff notes and if he ever does a WSO people should be paid to read it.

LMAO! It took me a second, but this is too funny Mike

[JoePNY]

It's a hit or miss for me and every now and then I'll pick up a new strategy or two. Although, I picked up a WSO recently that was great. It has a great offline method that I haven't seen before.

It sure is better to pay $7 bucks for a WSO then $67 or $97 for some of the stuff that is out there.

[RodneyGaylor]

If you are selective about your WSO purchases you can find some absolute gems out there... But if you are buying crap that promises the moon and then proceeds to moon you AND your lost cash... well... caveat emptor! :~))

[gekko2.0]

As said before its a sellers market, there are tons of desperate buyers looking for anything that will help them earn a few extra dollars and plenty of people willing to take advantage of that fact.

[qwat]

Quite a few WSO's are marketed in a way that makes the idea seem new or unique, when in reality it is the same old recycled information we've seen already.

[High Horsepower]

There are always Diamonds in the rough. I've recently purchased some very good WSO's. It's the price you pay for Education, just like a doctor, attorney, tradesman, etc...

I spent over $300 this week alone.

Richard

P.S. I try and buy a WSO that has a good Guarantee so if I feel it was marketed incorrectly I'll ask for a refund.

[timpears]

Originally Posted by yukon

I don't know If someone gets a kick back for picking "WSO of the Day"?

I can tell you, that specific WSO was 100% TRASH!

Your kidding, arn't you? You are familiar with the affiiiate program run by WarriorPlus aren't you? Mike Lantz gets that commission if you click on his link and go to the WSO of the day. Kick back, commission, call it what you will, but a payment is made for each successful sale from his traffic.

[yukon]

Originally Posted by timpears

Your kidding, arn't you? You are familiar with the affiiiate program run by WarriorPlus aren't you? Mike Lantz gets that commission if you click on his link and go to the WSO of the day. Kick back, commission, call it what you will, but a payment is made for each successful sale from his traffic.

Doesn't matter, it's (WSO of the day) very misleading to a buyer here on WF.

It represents that he/affliates can drive traffic, not the quality of the WSO.

I've read a lot of WSOs, the WSO I mentioned above was trash! Like I said I kept my cool & didn't post anything negative on the WSO. I knew I would get flamed by the buddy system.

However other buyers did post negative comments, so I know it wasn't a case of "This WSO just wasn't for me". It was pure junk!

I'm out around $20, no biggie, plus I learned to avoid anything that includes "WSO of the Day". No wonder they get so many sales, it's very misleading to anyone not involved in the affliate program.

Like I said, I learned my lesson, all is good.

[Fraggler]

I think a lot of people would really appreciate some honest feedback in the WSO threads. There are very few real reviews from the threads I've read: it is more of a case of giving raps for a good idea than a critical look at the product and what it teaches for the price.

The WSO section seems to thrive on impulse so the excitment can cloud clear judgement. All I can suggest is people focus on finding the best product for what they need to learn (or achieve) rather than looking for a cool deal. When the offer doesn't deliver what it promises then jump in and let other forum members know.

[timpears]

Originally Posted by yukon

Doesn't matter, it's (WSO of the day) very misleading to a buyer here on WF.

I know how you feel, and believe me, I used to think that this was going to show me the best WSOs of the bunch. Until I realized that Warrior Plus is not a part of Warrior Forum, it is Mike's business. Alan fully supports it and has considered making it a requirement that WSOs use WSO Pro to list a WSO.

But the WSO of the day is just a way for Mike to monetize his WarriorPlus site, through the commissions he earns. I don't really know the criteria he uses to choose, but you can bet it involves finances. Mike is a business man. And WSO of the Day is just like any review site. They want you to click the link and go to the page and buy, so they earn a commission.

Cold hard facts of life my friend.

[Fraggler]

Surely the affiliate side of things which has taken off is causing some of the excessive vague positive review issues. If you were promoting a WSO to your list for a commission, wouldn't it be wise to have you saying how great the product is in the thread?

[paulgl]

Probably the biggest hit is that people see something on the WF
and think it must be great. What do you do? Make people check
off a box that they have read the warnings given?

Mike Anthony, I should have been read:
The problem is more related to people not doing a little free research before
pulling out the ol' wallet. Hasn't Mike Anthony duly noted that before?

Originally Posted by Fraggler

The WSO section seems to thrive on impulse so the excitement can cloud clear judgement.

I wonder where the fault of that lies

The WF thrives on an overall feeling that getting rich is just one magical step away.

The bottom line for me is, if 100 products are listed, how do we know that 51 or
more are not worth it?

Consider this:

A product says it can increase your earnings by over $50 a day. You buy it
for $100. You manage to to see only $5 a day increase. What is your
judgment of the product? Can you call it a scam? Junk? Not worth it?

Paul

[yukon]

I've never bought anything in my life that suggested a dollar amount that could be made.

I'm not here to say all WSOs are bad, because I know that's not true, I've bought a few that were full of great content.

No matter good or bad, all WSOs are a 50/50 gamble since you can't see the product before you buy. You can't research something that you can't see, the best that can be done is research the WSO author, or sales page (copy & paste, etc...).

Just know that a lot of members stick together & hype up each others products (WSOs), has nothing to do with quality, it's all about sales.

[Peter Gehr]

If you're looking for WSOs with value and that will help you in either your education or a boost to your already existing successes, take some time to read the reviews, ask questions of other warriors who have purchased the product. At that point you can make a decision as to whether or not it's worth purchasing for yourself.

Maybe you already do this, but if not, and you're hasty or caught up in the hype fest, then you'll buy anything that comes along. Doing your due diligence is a process I highly recommend, as it brings your decision to purchase through a set of filters and if the boxes aren't ticked--then reject it.

Furthermore, most warriors are quite fair in that if you are not satisfied, a refund is offered and honored.

There are a lot of good products from a lot of good people who are willing to take time to explain things, expound on any aspect that may not be clear to you, and, from my own personal experience, most warriors are very generous and upfront with information and help.

All that to say, although I acknowledge that there can sometimes be repetitive or lesser value WSOs, in general I feel that it all comes down to you knowing what you buy before you buy it instead of buying a product to find out what it is.

[jerytohn]

I believe it's just you