Is it bad to use 2 methods of monetization for this site?

boxoun · 08-01-2011, 03:31 AM

Sorry guys, I know this has been asked but I cant seem to be able to find it with search.

I have a product review site where the amazon commission is approx. the same as adsense click.

In this scenario, Is it okay to use both as monetization method?

I project amazon purchase rate to be lower than adsense click. As you know, however, people who click through to amazon tend to purchase other stuff and people who click adsense ads tend to be click happy and that would have no affect on the amazon links being on site.

Obviously I'm over analyzing lol. Please help if you can.

IM Ash · 08-01-2011, 06:19 AM

There is absolutely nothing wrong with a dual monetization approach. Some people feel that Adsense ads will lower their Amazon CTR, but I personally feel if your content is good enough to keep the reader interested all the way to the Amazon site then there shouldn't be a problem.

Those who are not interested in the Amazon product may be attracted to an Adsense ad. It is a win-win in my opinion!

08-01-2011, 03:31 AM	#1
boxoun HyperActive Warrior Join Date: Nov 2010 Posts: 376 Thanks: 53 Thanked 35 Times in 29 Posts	Is it bad to use 2 methods of monetization for this site? Sorry guys, I know this has been asked but I cant seem to be able to find it with search. I have a product review site where the amazon commission is approx. the same as adsense click. In this scenario, Is it okay to use both as monetization method? I project amazon purchase rate to be lower than adsense click. As you know, however, people who click through to amazon tend to purchase other stuff and people who click adsense ads tend to be click happy and that would have no affect on the amazon links being on site. Obviously I'm over analyzing lol. Please help if you can.

08-01-2011, 06:19 AM	#2
IM Ash SEO Extraordinaire War Room Member Join Date: Sep 2009 Location: South Africa Posts: 503 Thanks: 158 Thanked 183 Times in 88 Posts	Re: Is it bad to use 2 methods of monetization for this site? There is absolutely nothing wrong with a dual monetization approach. Some people feel that Adsense ads will lower their Amazon CTR, but I personally feel if your content is good enough to keep the reader interested all the way to the Amazon site then there shouldn't be a problem. Those who are not interested in the Amazon product may be attracted to an Adsense ad. It is a win-win in my opinion!