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Old 08-05-2011, 12:38 AM   #1
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Default Using colons in the Title Tag

Will appreciate if any senior members respond this,

Would it be better for me to do this:
Microsoft Office Templates - HTML Templates

or this:
Microsoft Office Templates :: HTML Templates

may be this:
Microsoft Office Templates | HTML Templates

Using "::" or "–" or "|" formulate any distinction in SERP ranking

Sohan Jain

Last edited by sohanjain; 08-05-2011 at 12:46 AM. Reason: partial thread
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Old 08-05-2011, 12:48 AM   #2
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Default Re: Using colons in the Title Tag

Google and most other search engines ignore punctuation. That's how you can sneakily fit 'bad-grammar' keywords into your content...

"...blah blah blah is the best place to buy your wedding dress. Chicago can offer a variety of blah blah blah..."

So, it doesn't really matter. I would suggest that you use a vertical line because it tends to be the norm and it just looks better.

-Noah

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Old 08-05-2011, 01:16 AM   #3
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Default Re: Using colons in the Title Tag

Come to the point.....

Sohan Jain
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Old 08-05-2011, 01:29 AM   #4
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Default Re: Using colons in the Title Tag

Quote:
Originally Posted by sohanjain View Post
Come to the point.....
Wow! My apologies that my previous explanation was not quite up to your standards.

No, it makes no difference as far as SEO. Like I said, search engines ignore punctuation. Allow me to add "they ignore most punctuation and special characters in title tags"

So, you could use

Microsoft Office Templates -- HTML Templates
or
Microsoft Office Templates ^ HTML Templates
or
Microsoft Office Templates | HTML Templates

There are a few punctuation marks that Google does look at...

Dollar signs $
Underscore _

So, don't use those.

But, no there is generally no distinction between separating with | :: or -

If anything, there may be people that say Google thinks that a hyphen (-) implies a close relationship between two words. But, that is mainly when people are performing search queries, and it doesn't seem to be a big deal in title tags.

There may be others still that say you should avoid excess special characters, like using (::). But, I don't believe that Google has ever said that excessive special characters specifically affects your rankings. But, it might be annoying to your website visitors.

So, once again, we can say that you could use any of your three choices. However, the industry standard tends to be a vertical line (or a 'pipe'). Of course, there are number webmasters that choose the hyphen (-) or the colon (::). You may even want to choose the double hyphen (--) or the dancing kirby (>'o'>)

Hope I came to the point for you Mister 3 posts who was asking for help. Lucky I was here to give it to you.

-Noah

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