How much google takes?

[chukcha]

I was just wondering,

I never used adsense before, let say I have found a niche with $7 per click.
How much from those $7 google will take percentage wise?

[Carl Brown]

You get 68% of every click

AdSense for content publishers, who make up the vast majority of our AdSense publishers, earn a 68% revenue share worldwide. This means we pay 68% of the revenue that we collect from advertisers for AdSense for content ads that appear on your sites. Source

[chukcha]

Originally Posted by Carl Brown

You get 68% of every click

nice, How do you know does google disclose that information or it is your observation?

[Carl Brown]

I added the link from their blog

[tonyalves]

Don't get too excited yet

Your share of the pie might be constant (68%) but the pie's size varies depending on several factors.

Just because you found a $7.00 per click niche doesn't mean that Google is going to charge the advertiser $7.00 for every click that his ad gets on your site.

Have you heard of "Smart Pricing"?

Here is what Google says:

"Google is constantly analyzing data across the Google Network. If our data shows that a click from a Google Network page is less likely to turn into an actionable business result - such as an online sale, registration, phone call, or newsletter signup - we may reduce the bid for that site."

If you would like to read more about "Smart Pricing" here is a link:
What is smart pricing? - AdWords Help

I hope that this helps.

[chukcha]

Very helpful thank you.

Originally Posted by tonyalves

Don't get too excited yet

Your share of the pie might be constant (68%) but the pie's size varies depending on several factors.

Just because you found a $7.00 per click niche doesn't mean that Google is going to charge the advertiser $7.00 for every click that his ad gets on your site.

Have you heard of "Smart Pricing"?

Here is what Google says:

"Google is constantly analyzing data across the Google Network. If our data shows that a click from a Google Network page is less likely to turn into an actionable business result - such as an online sale, registration, phone call, or newsletter signup - we may reduce the bid for that site."

If you would like to read more about "Smart Pricing" here is a link:
What is smart pricing? - AdWords Help

I hope that this helps.

[donkiston]

You get 68% of every click, Google show this figure in our policy but i am not believe in this line.Any proof of sharing revenue from Google ad sense relented to this statement.