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Old 08-16-2011, 06:36 AM   #1
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Default AdWords DKI - how to capitalize the second letter of a word?

Hey,

Just a very quick question here, if I wanted to capitalize the second letter of a DKI in AdWords, is the syntax {kEyWord:xxxx} ?

The reason I'm asking is I'm trying to get "iPod" to display correctly, and not "ipod" or "Ipod". Others are doing it, so it must be possible.

Anyone got any ideas?

Thanks,

Nick
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Old 08-16-2011, 06:54 AM   #2
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Default Re: AdWords DKI - how to capitalize the second letter of a word?

How do I use keyword insertion? - AdWords Help

your example does not seem to be on the available options.

• - just chillin.
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Old 08-16-2011, 08:02 AM   #3
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Default Re: AdWords DKI - how to capitalize the second letter of a word?

Thanks, I already read all the official tutorials/help guides on it. I know lots of other sites are managing to do it, so I'm just wondering if anyone can help me out.
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Old 08-16-2011, 01:46 PM   #4
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Default Re: AdWords DKI - how to capitalize the second letter of a word?

Quote:
Originally Posted by nickw90 View Post
Others are doing it, so it must be possible.
Maybe they're not using DKI...

There is such as thing as overusing a feature, not to mention abusing and not using properly, and DKI certainly falls into that category. But my understanding is that {kEyWord:xxxx} should work, as long as the resulting string conforms to all Adwords rules. Your ad wouldn't show if the term is trademarked.

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